November 2014: Mitsubishi Motors North America, Inc.

[William Maley]

Mitsubishi Motors Reports Ninth Consecutive Month Of Year-Over-Year Sales Increases

• Best November sales since 2007
• Outlander Sport sales up a full 30.1 percent from last November
• Mirage sales of over 1,300 units for ninth consecutive month

Cypress, Calif., Dec. 2, 2014 – Mitsubishi Motors North America, Inc. (MMNA) reported another outstanding sales month with November sales of 6,534 units, a 27.4 percent year-to-date sales increase. It was the best November sales total in the last seven years with a 7.6 percent increase over the sales total from November 2013, and the ninth consecutive month of year-over-year sales for MMNA.

 

Mitsubishi Motors' American-made Outlander Sport 5-passenger crossover led the way with sales of 2,679 units for the month making it the best November sales month for the vehicle since its launch four years ago. What's more, November also marks the best year-to-date sales for Outlander Sport ever.

 

The highly fuel-efficient Mirage 5-door sub-compact experienced sales of 1,333 units for the month, an exceptional 30.1 percent increase over the sales total from November 2013. Mirage sales for November represented the ninth straight month that the brand's lowest priced vehicle sales surpassed 1,300 units. The Mirage is the most fuel-efficient gasoline-powered non-hybrid vehicle in America with an EPA fuel mileage rating of up to 37 mpg city / 44 mpg highway / 40 mpg combined.

 

Not far behind the Mirage was the Lancer compact sports sedan with sales of 1,292 units (excludes Lancer Evolution and Lancer Sportback) for November – the best November sales month for this versatile vehicle in the last seven years. Both the ultra-high-performance Lancer Evolution and the recently redesigned Outlander 7-passenger crossover experienced a sales increase of 8.9 percent year-to-date.

 

"We've seen nine consecutive months of year-over-year increases, with the Outlander Sport and the Mirage leading the way," said MMNA Executive Vice President, Don Swearingen. "We've also had a strong November for our Outlander and Lancer and are on track to continue this momentum through the end of the year."

 

Highlights of November sales include:

• Mitsubishi Motors total vehicle sales are up 27.7 percent year-to-date
• Outlander Sport sales are up 25.3 percent year-to-date
• Mirage sales are up 26.7 percent from November 2013
• Best January-through-November sales for Lancer Evolution since 2008
• Best January-through-November sales for Outlander in six years