October 2014: Mitsubishi Motors North America, Inc.

[William Maley]

Mitsubishi Motors Posts Eighth Consecutive Month Of Year-Over-Year Sales Increases

• Best October sales since 2008
• Sales are up a full 30.5 percent from last October
• Best-ever October sales for Outlander Sport

CYPRESS, Calif., Nov. 3, 2014 /PRNewswire/ -- Mitsubishi Motors North America, Inc. (MMNA) posted its eighth consecutive month of year-over-year sales increases thank to a strong sales month in October with vehicle sales through the month totaling 6,199 units, an exceptional 30.5 percent increase over the sales total from October 2013.

 

The Outlander Sport 5-passenger compact crossover – the brand's best-selling vehicle – posted outstanding sales of 2,468 units for the month. This was the best-ever October sales month for the popular and versatile Outlander Sport and the thirteenth consecutive month of year-over-year sales increases. Moreover, Outlander Sport sales are up 22.8 percent from last October and are up 24.8 percent year-to-date.

 

October marked the twelfth consecutive month of Mirage sales of more than 1,000 units, with total sales for the month of 1,374 units. Mitsubishi's 5-door hatchback model is the most fuel-efficient gasoline-powered non-hybrid vehicle in America with an EPA fuel mileage rating of up to 37 mpg city / 44 mpg highway / 40 mpg combined.

 

Mitsubishi's vehicle sales for October were further boosted by robust sales of the sporty and affordably-priced Lancer sports sedan (up 17.5 percent from last October), as well as the recently redesigned 7-passenger Outlander crossover (sales up 14.2 percent year-to-date) and the ultra-high-performance Lancer Evolution luxury sports sedan (up 10.5 percent year-to-date).

 

"The Outlander Sport has been leading the way for the brand in 2014 and Outlander has steadily increased compared to last year," said MMNA Executive Vice President, Don Swearingen. "But our sedans are also doing well with consistently strong Mirage sales and Lancer with a strong showing in October."

 

Highlights of October sales include:

• Mitsubishi Motors total vehicle sales are up 30.2 percent year-to-date
• 12 consecutive months of Mirage sales of more than 1,000 units
• Outlander sales are up 14.2 percent year-to-date
• Lancer sales up 17.5 percent from last October
• Lancer Evolution sales are up 10.5 percent year-to-date

[2QuickZ's]

Mitsubishi found 1300 people that didn't realize a used almost anything else is better than a new Mirage.