June 2013: Mitsubishi Motors North America

[William Maley]

Mitsubishi Motors Reports Record Outlander Sport Sales In June

CYPRESS, Calif., July 2, 2013 /PRNewswire/ -- Mitsubishi Motors North America (MMNA) today reported that the U.S.-built Outlander Sport in June showed its best-ever sales for a single month. The 2,634 units sold represent a year-over-year sales increase of more than 80 percent.

The record total marks the tenth consecutive month of sales increases for the fuel-efficient CUV. Outlander Sport sales are up more than 54 percent year to date.

"We can't emphasize enough the importance of Outlander Sport's recent designation as a "Top Safety Pick+" by the Insurance Institute for Highway Safety (IIHS)," said MMNA President & CEO Yoichi Yokozawa. "Consumers can now add class-leading safety to high fuel-efficiency and an attractive price as reasons to consider our CUV."

Early sales of the all-new 2014 Outlander contributed to a 58 percent increase in Outlander sales for the month compared to June 2012. Overall Outlander sales are up more than 25 percent year-to-date.

"The all-new 2014 Outlander, with its cutting-edge safety technology, should be available in all Mitsubishi dealerships across the country," Yokozawa added. "With Outlander Sport and now the all-new Outlander, we feel we have a very solid one-two punch."

Sales of Mitsubishi models currently in production were up 40 percent compared to June 2012. However due to discontinued models, total overall Mitsubishi sales were down 2 percent.