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January 2013 - Mazda North American Operations


William Maley

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MAZDA ANNOUNCES JANUARY SALES RESULTS

IRVINE, Calif., Feb. 1, 2013 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported January U.S. sales of 21,319 vehicles, representing a decrease of 11.2 percent versus last year.


Key January sales notes:

  • Mazda CX-5 achieved second-best month ever with 5,244 vehicles sold.
  • Mazda3 hits second best January sales since its launch in 2003 with 8,074 vehicles. SKYACTIV®1 TECHNOLOGY accounted for 74.0 percent of Mazda3 sales in January.
  • Mazda5 records best January sales ever with an increase of 61.4 percent year-over-year totaling 1,880 vehicles sold.
  • In the U.S., Mazda's total SKYACTIV TECHNOLOGY vehicle sales for January (comprised of the all-new 2014 Mazda6, CX-5 and certain models of Mazda3) account for 56.0 percent of the company's total sales for the month.
  • The all-new 2014 Mazda6 began sales in January with 666 vehicles. The second model to launch with the full suite of SKYACTIV TECHNOLOGY and the new 2.5L SKYACTIV-G engine, dealers cannot carry enough inventory to satisfy demand at this point.
  • January 2013 marked the best January month of sales for CX-9, accounting for a 1.4 percent increase YOY and a total of 2,116 units sold.

Mazda Motor de Mexico (MMdM) reported January sales of 2,023 vehicles, down 22.0 percent versus June of last year.

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