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Behind the Numbers - February 2011 Europeans


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Behind the Numbers

February 2011 Sales For Europeans

William Maley - Editor/Reporter - CheersandGears.com

March 4, 2011

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Audi posted sales of 7,753 vehicles; an increase of 24.7% from February 2010. This month is in the books as Audi's best February since 2007.

Other interesting facts:

  • A8 was the big gainer, sales increased 961.8%
  • Only one car reported a drop in sales for February, the A3 (11.1%)
  • Out of the 742 Q7s sold in February, 46.23% (About 343) were equipped with a TDI engine

BMW reported sales of 16,416 vehicles for February, an increase of 8.7. Mini saw an increase off 22% in their sales for February, totaling around 3,503 vehicles.

Other interesting facts:

  • For it's first full month on sale, the BMW X3 sold 1,987, an increase of 446.1%
  • The 3-Series, 6-Series, Z4, X5, and X6 all posted losses. Mini also posted losses for the Convertible and Clubman.

Jaguar/Land Rover posted an increase of 16% for the month of February. Jaguar reported sales of 692 vehicles, a drop of 9% from last February. Land Rover saw sales increase 26% to 2,555 vehicles for the month.

Other interesting facts:

  • Range Rover Sport is the top seller with 984 vehicles sold, an increase of 24%

Mercedes-Benz reported February sales of 16,176 vehicles, an increase of 5.1%. This month is their highest volume since February 2008.

Other interesting facts:

  • C-Class still the volume leader with 4,479, E-Class not far behind with 4,203 vehicles
  • Two models posted losses for February: S-Class (7.8% ) and GLK-Class (12.8% )
  • The big gainer for February, the SLK with a 124.6% increase

Porsche reported sales of 2,019 vehicles, a 32% increase over last year. This is the best February for Porsche since 2006.

Other interesting facts:

  • The Cayenne saw sales of 936 vehicles, a 55% increase and volume leader
  • Cayman saw an increase of 28% for February

Saab posted sales of 546 vehicles for February, a 462% increase.

Other interesting facts:

  • 9-3 outsold the 9-5 by 10 to 1

Volkswagen posted 21,461 vehicles were sold in February, an increase of 18.5%.

Other interesting facts:

  • Jetta is the volume leader with 12,591 vehicles sold
  • More than 57% of the 1,089 Golfs sold were equipped with a diesel
  • Beetle, Routan, Passat were the losers in sales for February

Volvo saw a 3.3% increase for February sales. Total sales for the month totaled 4,795 vehicles.

Other interesting facts:

  • XC60 sold 1,184 vehicles for February, a 77.5% increase

Related Behind The Numbers Content:

Behind the Numbers - February 2011 Asian Manufacturers

Behind the Numbers - February 2011 Domestics

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