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Between now and 2022, at least 50 electric vehicles will be launched. They'll be coming from the likes of Volkswagen, Diamler, and General Motors. Heck, even Dyson is getting into the game. But why this rush to get EVs on the road? It comes down to two things, Tesla and upcoming regulations. “Nobody doubts that the future will be electric. The car companies dragged their feet with electric. Now they are being dragged into it by Tesla and by regulations,” said Erich Joachimsthaler, founder and CEO of brand-strategy firm Vivaldi to Bloomberg. Tesla makes sense as they have created a cult of personality with rabid fans and somehow selling vehicles like hotcakes. As for the regulations, various countries such as France and Great Britain have announced bans on internal combustion engines in new vehicles in the near future. Other places such as China and the state of California are considering similar bans. China has also introduced regulations meant to cut emissions and pollution by 2030. One of those is for automakers to sell a certain percentage of "of so-called new-energy vehicles -- which include electric cars" to obtain credits to sell models with internal combustion engines. But there are questions about this move. For one, how is any automaker going to make money with EVs? At the moment GM loses $9,000 for every Chevrolet Bolt EV sold, while Fiat Chrysler Automobiles loses an eye-watering $20,000 on each Fiat 500e sold. Battery tech is one of the key reasons for this, but new technologies and improvements are helping bring the price down. Also, will consumers embrace this onslaught of EVs? Last year, EVs only made up less than one percent of the U.S. market. “Companies are committed to electric cars, but there is little evidence that there is a lot of consumer demand for it,” said Kevin Tynan, senior analyst with Bloomberg Intelligence. Source: Bloomberg
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Between now and 2022, at least 50 electric vehicles will be launched. They'll be coming from the likes of Volkswagen, Diamler, and General Motors. Heck, even Dyson is getting into the game. But why this rush to get EVs on the road? It comes down to two things, Tesla and upcoming regulations. “Nobody doubts that the future will be electric. The car companies dragged their feet with electric. Now they are being dragged into it by Tesla and by regulations,” said Erich Joachimsthaler, founder and CEO of brand-strategy firm Vivaldi to Bloomberg. Tesla makes sense as they have created a cult of personality with rabid fans and somehow selling vehicles like hotcakes. As for the regulations, various countries such as France and Great Britain have announced bans on internal combustion engines in new vehicles in the near future. Other places such as China and the state of California are considering similar bans. China has also introduced regulations meant to cut emissions and pollution by 2030. One of those is for automakers to sell a certain percentage of "of so-called new-energy vehicles -- which include electric cars" to obtain credits to sell models with internal combustion engines. But there are questions about this move. For one, how is any automaker going to make money with EVs? At the moment GM loses $9,000 for every Chevrolet Bolt EV sold, while Fiat Chrysler Automobiles loses an eye-watering $20,000 on each Fiat 500e sold. Battery tech is one of the key reasons for this, but new technologies and improvements are helping bring the price down. Also, will consumers embrace this onslaught of EVs? Last year, EVs only made up less than one percent of the U.S. market. “Companies are committed to electric cars, but there is little evidence that there is a lot of consumer demand for it,” said Kevin Tynan, senior analyst with Bloomberg Intelligence. Source: Bloomberg View full article
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The diesel emission scandal has caused Audi to change up their development cycle. A source tells Car and Driver that Audi has sped up the development cycle for e-tron quattro and h-tron quattro models. The board has allegedly diverted engineering and financial resources toward these models and put all non-essential projects on the back burner. “Everybody is of course concerned about the aftereffects of the diesel crisis, and the thinking is that Audi has to show people we are serious about these kinds of cars,” said the source. “Every kind of thinking has changed since the diesel problems. We are pushing to bring zero-emission cars to market as fast as we can now—and pushing to do them right.” Here is what we know about the two models. The e-tron quattro will be arriving in 2018 and sit in between the Q5 and Q7 (this is the supposed Q6 model). Much like the e-tron quattro concept shown at last year's Frankfurt Motor Show, the production model will boast three electric motors - one on the front axle and two on the rear axle. Range is expected to be around 370 miles. A year later, the production version of the h-tron quattro will appear. It will supposedly have a range of 370 miles and can be re-filled with hydrogen in four minutes. But what about the non-essential projects? This is where it gets interesting. Car and Driver says there are three projects on hold - the Q4, TT Offroad, and TT Sportback. The Q4 as we reported earlier this week is a coupe-like crossover based on the Q3. The two TT models were the dream of former Audi development chief Ulrich Hackenberg of creating a TT family. Source: Car and Driver View full article
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The diesel emission scandal has caused Audi to change up their development cycle. A source tells Car and Driver that Audi has sped up the development cycle for e-tron quattro and h-tron quattro models. The board has allegedly diverted engineering and financial resources toward these models and put all non-essential projects on the back burner. “Everybody is of course concerned about the aftereffects of the diesel crisis, and the thinking is that Audi has to show people we are serious about these kinds of cars,” said the source. “Every kind of thinking has changed since the diesel problems. We are pushing to bring zero-emission cars to market as fast as we can now—and pushing to do them right.” Here is what we know about the two models. The e-tron quattro will be arriving in 2018 and sit in between the Q5 and Q7 (this is the supposed Q6 model). Much like the e-tron quattro concept shown at last year's Frankfurt Motor Show, the production model will boast three electric motors - one on the front axle and two on the rear axle. Range is expected to be around 370 miles. A year later, the production version of the h-tron quattro will appear. It will supposedly have a range of 370 miles and can be re-filled with hydrogen in four minutes. But what about the non-essential projects? This is where it gets interesting. Car and Driver says there are three projects on hold - the Q4, TT Offroad, and TT Sportback. The Q4 as we reported earlier this week is a coupe-like crossover based on the Q3. The two TT models were the dream of former Audi development chief Ulrich Hackenberg of creating a TT family. Source: Car and Driver
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