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G. David Felt Alternative Fuels & Propulsion writer www.CheersandGears.com Can Cadillac ATS, CTS and SRX European Roadshow Win over the Public GMs Cadillac division has gone on a European Roadshow. The tour will be visiting 3 countries, 12 cities, and 22 different locations with the goal of connecting with 10,000 existing and potential customers as well as European Media. The idea is to get these people behind the wheel and check out the 21st century versions of Cadillac and to change the perception that Cadillac is a Land barge V8 powered float machine. To quote FastLane's own write up; "Above all, luxury car buyers on both sides of the pond have one thing in common: they demand superior quality in all aspects of their new potential vehicle, including design, interior, performance, refinement, safety, comfort and service." With a line up of Turbo powered 4 cylinder and V6 powered auto's, Cadillac is out to show they are competitive Driving machines. We here have had lively debates on the current round of Cadillac auto's and for the most part have found Cadillac to be very competitive and in many cases to surpass what the German brands offer in the same auto class such as BMW 3 series or MB c-class versus ATS or the BMW 5 series or MB E series versus the CTS. I believe if you have not spent any time behind a wheel in today's current Cadillacs you need to get out and test drive them. You just might discover how nice a driving machine Cadillac has become. Clearly a step in the right direction back to achieving the Standard of the World. What are your thoughts on Cadillac and Europe? What will it take to bring Cadillac to the Masses in Europe?
