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When we last reported on the date change of the Detroit Auto Show, organizers had made the final decision on what month it would be held beginning in 2020 - either October or June. A new report from The Detroit News says June will be month that will be announced at a press conference on July 24th. Sources tell the paper that back in January that the Detroit Auto Dealers Association (DADA), organizers of the show sat down and started discussions as to moving the show. Originally, DADA had October as the month as it would move the show from the harshness of winter and give some breathing room from the Consumer Electronics Show (CES). But plans changed after The Detroit News interviewed General Motors' senior vice president of global communications, Tony Cervone. He said a move to June had the potential to create a "massive festival of automotive" for consumers. The hope is that this event would draw people into visiting the various venues and concerts in Detroit. Organizers released a teaser video late last month showing outdoor test tracks and vehicle displays. This brings us to a new twist. Ford is urging DADA to pull elements from the Goodwood Festival of Speed for this reimagined show. The Festival of Speed, being held this weekend, features a hill climb with a variety of racing and production cars, and a moving auto show that allows the press and would-be buyer to experience new vehicles. It should be noted that Ford has been a sponsor of the Festival of Speed for 23 years. Source: The Detroit News View full article -
When we last reported on the date change of the Detroit Auto Show, organizers had made the final decision on what month it would be held beginning in 2020 - either October or June. A new report from The Detroit News says June will be month that will be announced at a press conference on July 24th. Sources tell the paper that back in January that the Detroit Auto Dealers Association (DADA), organizers of the show sat down and started discussions as to moving the show. Originally, DADA had October as the month as it would move the show from the harshness of winter and give some breathing room from the Consumer Electronics Show (CES). But plans changed after The Detroit News interviewed General Motors' senior vice president of global communications, Tony Cervone. He said a move to June had the potential to create a "massive festival of automotive" for consumers. The hope is that this event would draw people into visiting the various venues and concerts in Detroit. Organizers released a teaser video late last month showing outdoor test tracks and vehicle displays. This brings us to a new twist. Ford is urging DADA to pull elements from the Goodwood Festival of Speed for this reimagined show. The Festival of Speed, being held this weekend, features a hill climb with a variety of racing and production cars, and a moving auto show that allows the press and would-be buyer to experience new vehicles. It should be noted that Ford has been a sponsor of the Festival of Speed for 23 years. Source: The Detroit News- 10 comments
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It is now official, the Detroit Auto Show will not be held in January beginning in 2020. Organizers of the show made the announcement yesterday afternoon and released a teaser video showing what the show may look like in its new date, complete with outdoor test tracks and vehicle displays. The Detroit Auto Dealers Association (DADA) will be holding a press conference on July 24th announcing the new date. As we have reported previously, DADA was considering moving the show to October not only for better weather (a complaint for a number of journalists who cover the show), but to also give it some breathing room from another show, the Consumer Electronics Show (CES) that takes place around the same time. There is also another month possibly up for consideration, June. This is being pushed by General Motors that sees the show being reworked as "massive festival of automotive" that would be aimed at consumers - not the media. The hope is that it will draw more people to Detroit to the various venues. It should be noted that June is when the Detroit Grand Prix on Belle Isle is held, and is sponsored by Chevrolet. Organizers are also considering a name change. A source tells The Detroit News there are twelve names under consideration, but will likely not be announced on the 24th. Source: Automotive News (Subscription Required), The Detroit News View full article
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Detroit Auto Show To Exit Winter Season in 2020
William Maley posted an article in Automotive Industry
It is now official, the Detroit Auto Show will not be held in January beginning in 2020. Organizers of the show made the announcement yesterday afternoon and released a teaser video showing what the show may look like in its new date, complete with outdoor test tracks and vehicle displays. The Detroit Auto Dealers Association (DADA) will be holding a press conference on July 24th announcing the new date. As we have reported previously, DADA was considering moving the show to October not only for better weather (a complaint for a number of journalists who cover the show), but to also give it some breathing room from another show, the Consumer Electronics Show (CES) that takes place around the same time. There is also another month possibly up for consideration, June. This is being pushed by General Motors that sees the show being reworked as "massive festival of automotive" that would be aimed at consumers - not the media. The hope is that it will draw more people to Detroit to the various venues. It should be noted that June is when the Detroit Grand Prix on Belle Isle is held, and is sponsored by Chevrolet. Organizers are also considering a name change. A source tells The Detroit News there are twelve names under consideration, but will likely not be announced on the 24th. Source: Automotive News (Subscription Required), The Detroit News
