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Audi of America reports August sales increase as new Q5, A5 Sportback drive demand Q5 sales rose 7.9 percent; Q7 sales jump 35 percent Sales of all-new A5 Sportback were 1,325 Audi SUV sales increased 8.9 percent for the month HERNDON, Virginia, September 1, 2017 – Audi of America reported an August sales increase of 2.8 percent to 19,811 deliveries, as the Q7 and the new Q5 and A5 Sportback helped drive consumer demand. August was the 80th consecutive record sales month for Audi of America. The previous August record was set last year with 19,264 deliveries. Through August, Audi has now sold 141,606 vehicles in the U.S. this year. Deliveries of the new Q5 rose to 4,767 and have now risen 11 percent for the year. Q7 sales rose 35 percent over last August to 3,174 and have risen 20 percent year-to-date. Through August, Audi SUV sales have risen 12 percent to 70,705. Deliveries of the new A5 coupe, Sportback and Cabriolet, more than tripled to 2,603 vehicles, including 1,325 sales of the new-to-the U.S. Sportback. “We are in the midst of our biggest product rollout in our U.S. history and consumers are responding to the designs, the technology and the brand’s reputation for dependability,” said Cian O’Brien, chief operating officer, Audi of America. Houston-area update The four Audi dealerships in the greater Houston area, Audi North Houston, Audi Central Houston, Audi West Houston and Audi Sugar Land, reopened for business Aug. 31. “Our thoughts and support remain with the people of greater Houston,” O’Brien said. “We commend the members of the Audi family in the Houston area for their perseverance and commitment to the community and their employees in the face of so many challenges this past week.” AUDI US SNAPSHOT --MTD-- --YTD-- Model Line Aug '17 Actual Aug '16 Actual Yr/Yr % change Aug '17 YTD Actual Aug '16 YTD Actual Yr/Yr % change A3 1,904 2,686 -29.1% 14,403 20,017 -28% A3 e-tron 129 346 -63% 2,467 2,637 -6.4% A4 2,746 2,965 -7.4% 22,667 20,496 10.6% A5 2,603 848 207% 11,597 5,926 95.7% A6 1,380 1,960 -29.6% 10,567 12,110 -12.7% A7 379 574 -34% 2,935 4,047 -27.5% A8 239 348 -31.3% 2,110 2,616 -19.3% allroad 351 156 125% 2,005 1,124 78.4% Q3 1,861 2,238 -16.8% 12,835 12,525 2.5% Q5 4,767 4,419 7.9% 34,630 31,238 10.9% Q7 3,174 2,347 35.2% 23,240 19,410 19.7% R8 47 96 -51% 601 446 34.8% TT 231 281 -17.8% 1,549 1,970 -21.4% Total Audi Sales 19,811 19,264 2.8% 141,606 134,562 5.2% Total CPO Sales 4,752 3,868 22.9% 31,583 30,998 1.9%
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- august 2017
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Audi Sport's CEO Stephan Winkelmann dreams about giving the sub-brand their own low-volume hypercar. "I'm very keen on working on this in the future. I think not only the brand deserves it, but there is a demand outside, and the [customers] are looking into it," Winkelmann told Automotive News. Winkelmann has knowledge of building low-volume exotic models as he was at the helm of Lamborghini for more than a decade. But this is something that will happen down the road. Right now, Winkelmann is working on building out "a balanced lineup that brings prestige to the Audi name while adding some sales volume." That means you will be seeing more Audi crossovers with the RS badge like the RS Q3. "This is important because this is one of the things which is allowing you to have a worldwide presence," Winkelmann said. "The segment is growing, and we have good synergies there, and we also have fantastic cars in terms of design and performance." Winkelmann declined to name possible models, but rumor has it that there is an RS Q5 possibly launching this year. Audi Sport also has plans to do its own version of an all-electric vehicle. Possibly launching in 2020 or 2021, Winkelmann said the model could be either a coupe-like sedan or SUV, or even both. The focus of the model(s) would be balancing performance and range. "You need the range, but you also need the excitement factor," he said. Source: Automotive News (Subscription Required) View full article
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Audi Sport's CEO Stephan Winkelmann dreams about giving the sub-brand their own low-volume hypercar. "I'm very keen on working on this in the future. I think not only the brand deserves it, but there is a demand outside, and the [customers] are looking into it," Winkelmann told Automotive News. Winkelmann has knowledge of building low-volume exotic models as he was at the helm of Lamborghini for more than a decade. But this is something that will happen down the road. Right now, Winkelmann is working on building out "a balanced lineup that brings prestige to the Audi name while adding some sales volume." That means you will be seeing more Audi crossovers with the RS badge like the RS Q3. "This is important because this is one of the things which is allowing you to have a worldwide presence," Winkelmann said. "The segment is growing, and we have good synergies there, and we also have fantastic cars in terms of design and performance." Winkelmann declined to name possible models, but rumor has it that there is an RS Q5 possibly launching this year. Audi Sport also has plans to do its own version of an all-electric vehicle. Possibly launching in 2020 or 2021, Winkelmann said the model could be either a coupe-like sedan or SUV, or even both. The focus of the model(s) would be balancing performance and range. "You need the range, but you also need the excitement factor," he said. Source: Automotive News (Subscription Required)
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