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Chevrolet has updated the Camaro for 2020 with some new styling updates and packaging changes. Most notable is the updated front fascia which received much criticism. The new front end appearance comes for the SS model based on the Camaro Shock show vehicle that debuted at the SEMA show last fall. The Bowtie emblem is now higher on the grille, and the bar between the upper and lower grilles is now body color. Also new is a new LT1 model that takes the Camaro LT trim and adds the 455 horsepower LT1 engine. This makes the LT1 trim the most affordable V8 Camaro with a starting price of $34,995 including destination charges. The LT1 will be offered in both hardtop and convertible configurations. Other additions to the LT1 are the vented hood from the SS, black bowtie badges, 20-inch SS style wheels, and an available technology package. Buyers of the V6 will also see a boost as the engine is now mated to the 10-speed automatic from the SS and ZL1. Chevrolet has struggled with sales of the Camaro in recent years, often coming in third place in sales behind the Ford Mustang and Dodge Challenger. The 2020 Camaro with all of these updates will go on sale in Fall 2019. -
Chevrolet has updated the Camaro for 2020 with some new styling updates and packaging changes. Most notable is the updated front fascia which received much criticism. The new front end appearance comes for the SS model based on the Camaro Shock show vehicle that debuted at the SEMA show last fall. The Bowtie emblem is now higher on the grille, and the bar between the upper and lower grilles is now body color. Also new is a new LT1 model that takes the Camaro LT trim and adds the 455 horsepower LT1 engine. This makes the LT1 trim the most affordable V8 Camaro with a starting price of $34,995 including destination charges. The LT1 will be offered in both hardtop and convertible configurations. Other additions to the LT1 are the vented hood from the SS, black bowtie badges, 20-inch SS style wheels, and an available technology package. Buyers of the V6 will also see a boost as the engine is now mated to the 10-speed automatic from the SS and ZL1. Chevrolet has struggled with sales of the Camaro in recent years, often coming in third place in sales behind the Ford Mustang and Dodge Challenger. The 2020 Camaro with all of these updates will go on sale in Fall 2019. View full article
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Buick is GM's star in China, but Cadillac isn't far behind. Last year, Cadillac sales rose 17 percent to almost 80,000 vehicles. Consulting company LMC Automotive says the brand is poised to move ahead of Lexus in the country. Where can Cadillac attribute this rise in sales in China? Young buyers. The luxury brand says the average age for a buyer is 34 years old - slightly more than half of the average age of a Cadillac buyer in the U.S. "In China, young buyers already dominate the luxury market. Since Cadillac is a relative newcomer ... it was far easier to begin to cultivate the desired positioning for the brand from the get-go," said Cadillac President Johan de Nysschen to Reuters. Not surprisingly, Cadillac wants to take advantage of this. de Nysschen has set a goal of selling 100,000 Cadillacs in China this year. To pull this off, GM opened its first dedicated factory in China for Cadillacs. This move allows buyers to not pay a 25 percent import tax. Cadillac will also stop designing separate long wheelbase cars for China. Instead, the luxury brand will do a one global "right size" design. "You will see a softening of some of the hard edges, and more three-dimension styling on the side of the car," de Nysschen said, but cars will still be "instantly recognizable as Cadillac." Source: Reuters View full article -
Cadillac To Make Changes In China to Appeal to Younger Buyers
William Maley posted an article in Cadillac
Buick is GM's star in China, but Cadillac isn't far behind. Last year, Cadillac sales rose 17 percent to almost 80,000 vehicles. Consulting company LMC Automotive says the brand is poised to move ahead of Lexus in the country. Where can Cadillac attribute this rise in sales in China? Young buyers. The luxury brand says the average age for a buyer is 34 years old - slightly more than half of the average age of a Cadillac buyer in the U.S. "In China, young buyers already dominate the luxury market. Since Cadillac is a relative newcomer ... it was far easier to begin to cultivate the desired positioning for the brand from the get-go," said Cadillac President Johan de Nysschen to Reuters. Not surprisingly, Cadillac wants to take advantage of this. de Nysschen has set a goal of selling 100,000 Cadillacs in China this year. To pull this off, GM opened its first dedicated factory in China for Cadillacs. This move allows buyers to not pay a 25 percent import tax. Cadillac will also stop designing separate long wheelbase cars for China. Instead, the luxury brand will do a one global "right size" design. "You will see a softening of some of the hard edges, and more three-dimension styling on the side of the car," de Nysschen said, but cars will still be "instantly recognizable as Cadillac." Source: Reuters
