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Showing results for tags 'Lineup Expansion'.
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By William Maley Staff Writer - CheersandGears.com March 25, 2013 Fiat's brand chief Gianluca Italia said to Autocar that after the 500X crossover, Fiat will not expand the 500 lineup anymore. “We’re talking about a few models with 500 that leverage on the asset, not several. Mini is a brand, 500 isn’t. Fiat is the brand so the 500 does not need to be. There is a limit.” Fiat's 500 lineup is currently made up of 500 500C 500 Abarth 500C Abarth 500L Fiat will also be adding a seven-seat version of the 500L and a crossover 500X. Source: Autocar William Maley is a staff writer for Cheers & Gears. He can be reached at [email protected] or you can follow him on twitter at @realmudmonster.
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By William Maley Staff Writer - CheersandGears.com March 25, 2013 Fiat's brand chief Gianluca Italia said to Autocar that after the 500X crossover, Fiat will not expand the 500 lineup anymore. “We’re talking about a few models with 500 that leverage on the asset, not several. Mini is a brand, 500 isn’t. Fiat is the brand so the 500 does not need to be. There is a limit.” Fiat's 500 lineup is currently made up of 500 500C 500 Abarth 500C Abarth 500L Fiat will also be adding a seven-seat version of the 500L and a crossover 500X. Source: Autocar William Maley is a staff writer for Cheers & Gears. He can be reached at [email protected] or you can follow him on twitter at @realmudmonster. View full article