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The next-generation Mazda2 won't be arriving on our shores anytime soon. Automotive News reports that cheap gas prices and tight supply of vehicles coming from Mazda's new factory in Salamanca, Mexico has caused Mazda's North American arm to pass on the 2 for the time being. "We could have had it, but we would have had a number that didn't make much sense with 600 dealers and with the marketing it takes to launch a new car. I wanted to allocate resources to those products that make us and our dealers considerably more profit than a Mazda2 does," said Robert Davis, senior vice president of U.S. operations at Mazda. The current Mazda2 was never a big seller for the brand. Last year, the brand moved 13,615 units, an increase of 14 percent. For the time being, the Scion iA sedan will be only way you can get into a Mazda2 in the U.S. But Davis does say that if anything changes, they'll be ready to sell the Mazda2. Source: Automotive News (Subscription Required)
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The next-generation Mazda2 won't be arriving on our shores anytime soon. Automotive News reports that cheap gas prices and tight supply of vehicles coming from Mazda's new factory in Salamanca, Mexico has caused Mazda's North American arm to pass on the 2 for the time being. "We could have had it, but we would have had a number that didn't make much sense with 600 dealers and with the marketing it takes to launch a new car. I wanted to allocate resources to those products that make us and our dealers considerably more profit than a Mazda2 does," said Robert Davis, senior vice president of U.S. operations at Mazda. The current Mazda2 was never a big seller for the brand. Last year, the brand moved 13,615 units, an increase of 14 percent. For the time being, the Scion iA sedan will be only way you can get into a Mazda2 in the U.S. But Davis does say that if anything changes, they'll be ready to sell the Mazda2. Source: Automotive News (Subscription Required) View full article
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- Gas Prices
- Mazda2
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(and 3 more)
Tagged with: