folks want cars that are 'relevant', not 'retro'.
a previous poster used the word 'interpretation'. That's more promising an idea than some botched debacle like the Ford Thunderbird. I for one fall on the side of the fence that says the current Mustang is too retro. i even think the concept Camaro has too much retro.
Yet, with Saturn assuming control (theoretically) as the GM brand folks with money will buy, this could free Chevy up to climb into its own proverbial hole and rely on the tired styling cliches of the past as a crutch to keep them from duking it out with the big sellers. I suppose it either could work or not, depending on where the trends are at the time the new models come out. At a very minimum, they could serve up the market some of the tradtional American flavor that has been deprived in recent years.
I just hope Chevy doesn't kid themselves into thinking that retro cues and flavor are a lasting solution or that it will save any divisions. And like a previous poster said, the younger generations may entirely hate it and never want anything to do with GM at all.
Maybe Chevy is moving towards becoming like harley is to cycles.......its own style that never changes over time but develops a following, and is timeless or dated depending on what you choose to call it.
What I do like that is going on is that GM is using the press to promote the notion of Ed Welburn rekindling a new romance of car design, evocative of the past and filled with emotion. I like what Ed is doing and he's a great person to present in the press. He's talented and a great ambassador to GM and I think as a person he has the ability to connect with a large cross section of Americans. GM is in a great position here to claim the styling king title that no one else save for the germans seems to be taking. This is when all of GM's brands matter so much. Unlike Chrylser or Ford, GM can assault the market on so many fronts.....once they get their operations squared away.