understood, but here's the thing...
Saturn was created to compete with the imports & their small economy cars, thus the S-Series. Meanwhile, the import companies it was made to compete with greatly improved their image and product, while Saturn was starved and had the same car with only minor refinements. They got left behind.
Now Saturn is getting new product, and is once again being positioned to compete with the imports - it just means something different now. It's no longer just cheap A to B compacts - now it's semi-luxury cars, to compete with Toyota & Honda, and many people who would "never buy from GM" would consider buying from Saturn, simply due to image. Thing is, Toyota & Honda have bare bones models. To say that buyers who want a bare bones model can get it from Chevy is ignoring the fact that image keeps many of the potential Saturn buyers from buying Chevy. Fact is, many buyers who might look at a Saturn, but decide they'd prefer a lower priced model with fewer features will get it... from Honda or Toyota, not from Chevy.
I say make the bare bones models available, and let the market dictate production from there. If the base models don't sell well, or aren't profitable, then stop making them. Moving upmarket doesn't have to mean turning away customers who want something on the lower end. If the buyers they're after with Saturn were open to buying from Chevy, then I'd agree that this is a good strategy, to more aggressively push Saturn's image upmarket. Unfortunately, I just think it results in sales lost to the imports again.