April 2019: BMW North America

[Drew Dowdell]

BMW of North America Reports April 2019 U.S. Sales.

• Overall BMW Brand Sales Increase 1.4%
• BMW X7 Sports Activity Vehicle and All-New BMW 3 Series Sedan Continue to Drive Growth in the U.S.

Woodcliff Lake, NJ – May 1, 2019… Sales of BMW brand vehicles increased 1.4 percent in April 2019 for a total of 23,816 over the 23,482 vehicles sold in April 2018.

BMW Sports Activity Vehicles continue to drive sales growth in the U.S., led by the BMW X3, BMW X5 and the BMW X7, which sold 2,291 units in its second full month of availability. The all-new BMW 3 Series sedan also performed particularly well, with an increase of 2.6 percent over April 2018, while the BMW 5 Series sedan remains the leader in its segment.

“We’ve said before that our focus for 2019 would be profitability and growth -- and we’re right where we want to be,” said Bernhard Kuhnt, president and CEO, BMW of North America. “Demand for the BMW X7 only continues to grow, and the new 3 Series, with its suite of new technology features and exceptional driving dynamics has drawn rave reviews from our dealers, the media and most importantly, our customers.”

 

Vehicle Sales BMW of North America, LLC, April 2019

	Apr. 2019	Apr.2018	%	YTD Apr. 2019 YTD Apr. 2018          %
i3	331	503	-34.2%	1,295	2,500                   -48.2%
i8	87	57	53.0%	248	175                       41.7%
2 Series	581	879	-33.9%	2,643	3,647                   -27.5%
3 Series	3,642	3,550	2.6%	11,867	17,201                -31.0%
4 Series	1,214	2,473	-50.9%	8,616	9,412                     -8.5%
5 Series	2,857	3,056	-6.5%	13,202	13,094                    0.8%
6 Series	96	398	-75.9%	721	1,428                   -49.5%
7 Series	567	546	3.8%	2,860	2,346                    21.9%
8 Series	275	0	0.0%	876	0                              0.0%
Z4	271	0	0.0%	472	2 23500.0%
X1	1,618	2,501	-35.3%	7,474	10,752                -30.5%
X2	822	1,069	-23.1%	3,773	2,016                    87.2%
BMW passenger cars	12,361	15,032	-17.8%	54,047	62,573                 -13.6%
X3	4,321	3,865	11.8%	18,889	14,647                  29.0%
X4	638	193	230.6%	2,074	1,610                    28.8%
X5	3,781	3,800	-0.5%	15,693	15,876                   -1.2%
X6	424	592	-28.4%	2,524	2,611                     -3.3%
X7	2,291	0	0.0%	4,477	0                              0.0%
BMW light trucks	11,455	8,450	35.6%	43,657	34,744                  25.7%
BMW brand	23,816	23,482	1.4%	97,704	97,317                    0.4%
Cooper /S Hardtop 2 Door	743	634	17.2%	2,822	2,973                     -5.1%
Cooper /S Hardtop 4 Door	460	394	16.8%	2,127	1,779                    19.6%
Cooper /S Convertible	338	972	-65.2%	1,462	1,920                   -23.9%
Cooper /S Clubman	200	350	-42.9%	1,039	1,297                   -19.9%
Countryman	880	1,381	-36.3%	4,076	6,295                   -35.3%
MINI brand	2,621	3,731	-29.8%	11,526	14,264                 -19.2%
TOTAL BMW of North
America, LLC	26,437	27,213	-2.9%	109,230	111,581                 -2.1%