April 2019: Hyundai Motor America

[Drew Dowdell]

Hyundai Motor America Reports April 2019 Sales

 

• Hyundai Total Sales Up 1%; Retail Sales Up 2%
• Elantra, Santa Fe Family, Veloster and Kona Total Sales Increase Year Over Year

FOUNTAIN VALLEY, Calif., May 1, 2019 – Hyundai Motor America reported April sales of 55,420 units, a 1% increase in comparison with April 2018 and the ninth straight month of increasing total sales. Retail sales in April grew by 2% backed by retail increases for Elantra (up 8%), Tucson (up 33%), Santa Fe (up 23%) and Kona (up 40%).

 

Sales Summary

	Apr-19	Apr-18	2019 YTD	2018 YTD
Hyundai	55,420	55,035	203,005	199,550

 

April Highlights

April was a solid month for Hyundai with total sales increasing for a variety of products across the lineup. Total SUVs sales equaled 24,601 units, 44% of the total mix, with Kona, the North American Utility Vehicle of the Year up 55% and combined Santa Fe and Santa Fe XL sales up 14%. On the car front, Elantra total sales grew by 18% and Veloster increased by 68%.

“Our focus on retail deliveries and working closely with our dealer partners in providing an exceptional shopping and buyer experience resulted in the third straight month of growing retail sales for Hyundai,” said John Cook, director, Sales Operations, Hyundai Motor America. “April was also an important month for brand lift as we executed two exciting new vehicle introductions at the New York International Auto Show, resulting in Hyundai being the second most talked about brand at the show. Despite challenging market conditions and slowing industry sales, we are cautiously optimistic as we enter May and typically strong Memorial Day holiday weekend sales.”

April Product and Corporate Activities

• Hyundai Venue Global Introduction: Hyundai’s New York International Auto Show included the successful world debut of the all-new entry SUV Venue. Venue is packed with a host of premium driver safety and convenience technologies and is the perfect fit for those seeking a seamless combination of style and versatility, while slotting in as the most affordable Hyundai SUV in the lineup. Venue will arrive in U.S. showrooms in the fourth quarter of this year.
• 2020 Sonata North American Introduction: The dramatically redesigned 2020 Sonata made its North American debut at the New York International Auto Show and showed off its Sensuous Sportiness design philosophy, an all-new powertrain and segment-first technology, like the Hyundai Digital Key. Production of the 2020 Sonata starts in September at Hyundai Motor Manufacturing Alabama and retail sales begin in October.
• Santa Fe Earns Wards Best Interior Distinction: The 2019 Santa Fe was named to the Wards 10 Best Interiors list and caught the publication’s attention for “its high-quality materials, attention to detail and overall value.”
• Nexo Fuel Cell Earth Day: To celebrate Earth Day, Hyundai announced that its NEXO fuel cell SUV and the Tucson fuel cell SUV, together have accumulated more than 5 million miles on U.S. roads, all while emitting only clean water vapor. This cumulative distance is the equivalent of circumnavigating the Earth’s surface more than 300 times at the equator.

 

Model Sales

Vehicle	Apr-19	Apr-18	2019 YTD	2018 YTD
Accent	2,834	2,816	9,615	10,234
Elantra	16,586	14,044	52,698	61,108
Ioniq	1,211	1,789	4,521	5,587
Kona	5,154	3,315	23,551	5,874
Nexo	19	15*	79	17*
Santa Fe	10,746	9,400	39,429	37,952
Sonata	8,634	9,616	30,154	33,441
Tucson	8,682	12,888	37,513	40,768
Veloster	1,554	924	5,445	3,964