July 2018: Hyundai Motor America

[William Maley]

Hyundai Motor America Reports July 2018 Sales

• Retail Sales Up Year-Over-Year
• Best Tucson July Sales Ever
• Elantra Sales Up 4 Percent; 13,753 Units Sold
• Veloster Up 13 Percent
• Sales of the All-New 2019 Santa Fe Started in July
• Fleet Sales Under 5 Percent for the Month

FOUNTAIN VALLEY, Calif., Aug. 1, 2018 – Hyundai Motor America reported July sales of Hyundai- and Genesis-branded vehicles of 51,752 units, a 4 percent decline in comparison with July 2017. Retail sales for the month were up slightly, while fleet deliveries were down 51 percent compared with last year and less than 5 percent of total volume.

Sales by Brand

	Jul-18	Jul-17	2018 YTD	2017 YTD
Hyundai	51,137	52,419	378,923	388,878
Genesis	615	1,644	7,877	11,545
TOTAL	51,752	54,063	386,800	400,423

Hyundai Brand Highlights

Both Hyundai SUV and car models achieved gains for the month. The reimagined SUV portfolio continues to gain traction as Tucson set its 17th consecutive monthly sales record with a 1 percent improvement compared with last year. Kona sales again exceeded 4,000 units as it continues to turn quickly and gain market share in the growing entry SUV segment. Rounding out the SUVs, sales of the all-new 2019 Santa Fe began in the month. The completely redesigned model offers consumers an all-new family-oriented interior, practical cutting-edge technologies and bold exterior looks.

In the car segments, Elantra sales were up 4 percent and the all-new Veloster, which was recently named an Editor's Choice by Car and Driver, drove increased demand with sales up 13 percent.

"We are pleased that Hyundai retail sales were up slightly year-over-year despite two less selling days and one less sales weekend, in an industry we anticipate will be down for the month," said John Angevine, director, National Sales, Hyundai Motor America. "SUV mix has taken hold at nearly 50 percent of our volume and we expect that number to increase as inventory of Santa Fe hits dealers in bigger numbers."

Hyundai Model Sales

Vehicle	Jul-18	Jul-17	2018 YTD	2017 YTD
Accent	1,873	2,115	16,698	34,630
Azera	14	233	626	2,025
Elantra	13,753	13,287	113,481	113,539
Ioniq	1,198	1,252	9,797	6,133
Kona	4,173	0	19,366	0
Santa Fe	8,275	12,749	67,460	72,761
Sonata	9,548	10,648	63,783	86,963
Tucson	11,360	11,257	81,309	62,964
Veloster	943	831	6,402	8,823

Genesis Brand Highlights

Genesis Motor America reported sales of 615 in July, a 63 percent decrease compared with the year prior.

In the month of July, Genesis was ranked highest in J.D. Power's U.S. Automotive Performance, Execution and Layout (APEAL) Study among all brands. With a score of 884, Genesis placed first in the APEAL rankings. Earlier this year, J.D. Power separately recognized Genesis with the highest honors in its Initial Quality Study (IQS).

Simultaneously, in early July, Genesis introduced the 2019 G70 sport sedan to U.S. media, ahead of the consumer launch of G70 later this summer.

Genesis Model Sales

Vehicle	Jul-18	Jul-17	2018 YTD	2017 YTD
G80	498	1,339	6,144	8,987
G90	117	305	1,733	2,558