July 2018: Mazda North American Operations

[William Maley]

Mazda Reports July Sales Results

IRVINE, Calif., Aug. 1, 2018 -- Mazda North American Operations (MNAO) today reported total July U.S. sales of 24,125 vehicles, representing a decrease of 10.9 percent versus July of last year. Year-to-date (YTD) sales through July are up 11.5 percent versus last year, with 188,049 vehicles sold. With 24 selling days in July 2018, versus 25 the year prior, the company posted a decrease of 7.2 percent on a Daily Selling Rate (DSR) basis.

Key July sales notes:

• Mazda CX-5, Mazda's midsized crossover SUV had another strong month finishing up July with increase of 7.1 percent year-over-year, with 12,208 vehicles sold. Sales of the Mazda CX-5 are up 36.1% YTD.
• Sales of Mazda's CX-line remain strong, with CX-3, CX-5 and CX-9 collectively reaching 15,802 vehicles sold in the month of July. This number represents a decrease of 0.9 percent YOY, and an increase of 31.7 percent YTD.
• Among Mazda CX-line buyers, Mazda's i-ACTIV All-Wheel Drive option continues to be a favorite, with 60.5 percent of customers choosing the AWD option in July.
• Mazda reported Certified Pre-Owned (CPO) sales of 4,693 vehicles in July, marking an increase of 29.7 percent YOY.

	Month-To-Date					Year-To-Date
	July	July	%	% MTD		July	July	%	% YTD
	2018	2017	Change	DSR		2018	2017	Change	DSR
Mazda3	5,266	7,407	(28.9)%	(25.9)%		41,062	47,241	(13.1)%	(13.6)%
Mazda6	2,213	3,482	(36.4)%	(33.8)%		20,295	21,491	(5.6)%	(6.1)%
MX-5 Miata	844	997	(15.3)%	(11.8)%		5,535	7,970	(30.6)%	(30.9)%
CX-3	1,388	1,481	(6.3)%	(2.4)%		11,015	9,092	21.2%	20.5%
CX-5	12,208	11,402	7.1%	11.5%		93,220	68,479	36.1%	35.4%
CX-9	2,206	2,318	(4.8)%	(0.9)%		16,922	14,431	17.3%	16.6%
Total Vehicles
CARS	8,323	11,888	(30.0)%	(27.1)%		66,892	76,711	(12.8)%	(13.3)%
TRUCKS	15,802	15,201	4.0%	8.3%		121,157	92,002	31.7%	30.9%
TOTAL	24,125	27,089	(10.9)%	(7.2)%		188,049	168,713	11.5%	10.8%
Selling Days	24	25				178	177