July 2018: Toyota Motor North America

[William Maley]

Toyota Motor North America Reports U.S. Sales for July 2018

• Toyota division sets light truck sales record
• Highlander posted best-ever July
• Lexus RX, NX Hybrid recorded best-ever July

PLANO, Texas (August 1, 2018) – Toyota Motor North America (TMNA) today reported July 2018 sales of 208,770 units. With one less selling day in July 2018 compared to July 2017, sales were down 2.1 percent on a daily selling rate (DSR) basis and down 6.0 percent on volume basis. 
 
Toyota division posted July 2018 sales of 183,367 units, down 1.1 percent on a DSR basis and down 5.1 percent on a volume basis.   
 
Lexus posted July sales of 25,403 units, down 8.4 percent on a DSR basis and down 12.1 percent on a volume basis
 
July 2018 Highlights:

• Toyota division posted its best-ever month for light truck sales 
• Camry recorded sales of 26,311 units
• Corolla posted sales of 26,754 units
• RAV4 posted sales of 41,093 units
• Highlander sales increased by 11.3 percent, a best-ever month
• 4Runner sales increased by 26.0 percent
• Tacoma increased by 25.7 percent, a best-ever July since 1996
• Tundra posted sales of 9,478 units
• Lexus LUVs posted sales of 17,177 units
• NX Hybrid up 205.1 percent, the seventh consecutive best-ever month
• NX combined sales of 4,653 units
• RXh increased by 92.8 percent, a best-ever July since launch in 2005
• RX combined sales of increased by 1.5 percent, a best-ever July
• GX increased by 14.4 percent
• LS increased by 77.1 percent

*Note:  Unless otherwise stated, all figures reflect unadjusted raw sales volume

TOYOTA  U.S. SALES SUMMARY
JULY 2018
	-- CURRENT MONTH --				-- CALENDAR YEAR TO DATE --
	2018	2017	DSR %	VOL %	2018	2017	DSR %	VOL %
TOTAL TOYOTA	208,770	222,057	-2.1	-6.0	1,398,082	1,377,224	0.9	1.5
TOTAL TOYOTA DIV	183,367	193,155	-1.1	-5.1	1,237,679	1,214,562	1.3	1.9
TOTAL LEXUS	25,403	28,902	-8.4	-12.1	160,403	162,662	-1.9	-1.4
YARIS IA (INCL SCI IA)	2,306	3,333	-27.9	-30.8	18,051	22,081	-18.7	-18.3
YARIS LIFTBACK	162	361	-53.3	-55.1	1,033	7,217	-85.8	-85.7
TOTAL YARIS	2,468	3,694	-30.4	-33.2	19,084	29,298	-35.2	-34.9
iQ	0	0	0	0	0	0	0	0.0
xD	0	0	0	0	0	0	0	0.0
xB	0	0	0	0	1	0	0	0.0
tC	0	7	-100.0	-100.0	1	181	-99.5	-99.4
COROLLA IM (INCL SCI IM)	2,165	1,733	30.1	24.9	13,822	12,664	8.5	9.1
COROLLA SEDAN	24,589	26,600	-3.7	-7.6	174,394	192,196	-9.8	-9.3
TOTAL COROLLA	26,754	28,333	-1.6	-5.6	188,216	204,860	-8.6	-8.1
86 (INCL FR-S)	300	655	-52.3	-54.2	2,588	4,391	-41.4	-41.1
MIRAI	137	82	74.0	67.1	880	790	10.8	11.4
AVALON	2,573	2,859	-6.3	-10.0	22,068	19,594	12.0	12.6
PRIUS	7,265	9,384	-19.4	-22.6	53,436	64,485	-17.6	-17.1
CAMRY	26,311	33,827	-19.0	-22.2	205,106	210,724	-3.2	-2.7
TOTAL TOYOTA DIV. CAR	65,808	78,841	-13.1	-16.5	491,380	534,323	-8.6	-8
CT	0	442	-100	-100	4	4,368	-99.9	-99.9
IS	2,068	2,443	-11.8	-15.3	13,364	14,771	-10.0	-9.5
RC	259	522	-48.3	-50.4	2,008	3,621	-44.9	-44.5
ES	4,551	6,641	-28.6	-31.5	24,452	28,441	-14.5	-14.0
GS	470	652	-24.9	-27.9	4,158	4,205	-1.7	-1.1
LS	712	402	84.5	77.1	5,081	2,257	123.9	125.1
LC	166	313	-45	-47	1,182	1158	2	2
LFA	0	1	-100	-100	2	1	99	100
TOTAL LEXUS CAR	8,226	11,416	-24.9	-27.9	50,251	58,822	-15.1	-14.6
TOTAL TOYOTA CAR	74,034	90,257	-14.6	-18.0	541,631	593,145	-9.2	-8.7
SIENNA	6,757	11,100	-36.6	-39.1	52,761	67,258	-22.0	-21.6
C-HR	3,688	3444	12	7	29,927	8942	232.8	234.7
RAV4	41,093	41,804	2.4	-1.7	239,485	226,570	5.1	5.7
FJ CRUISER	0	1	-100	-100	1	3	-66.9	-66.7
VENZA	0	0	0	0	0	13	-100	-100
HIGHLANDER	21,159	19,017	15.9	11.3	135,413	118,992	13.2	13.8
4RUNNER	12,444	9,874	31.3	26.0	77,272	73,395	4.7	5.3
SEQUOIA	907	963	-1.9	-5.8	6,348	7,174	-12.0	-11.5
LAND CRUISER	189	193	2.0	-2.1	1,712	1,725	-1.3	-0.8
TOTAL TOYOTA DIV. SUV	79,480	75,296	10.0	5.6	490,158	436,814	11.6	12.2
TACOMA	21,844	17,372	31.0	25.7	138,110	111,969	22.7	23.3
TUNDRA	9,478	10,546	-6.4	-10.1	65,270	64,198	1.1	1.7
TOTAL TOYOTA DIV. PICKUP	31,322	27,918	16.9	12.2	203,380	176,167	14.8	15.4
TOTAL TOYOTA DIV. TRUCK	117,559	114,314	7.1	2.8	746,299	680,239	9.1	9.7
NX	4,653	5,406	-10.3	-13.9	33,325	31,429	5.4	6.0
RX	9,780	9,632	5.8	1.5	59,831	56,369	5.5	6.1
GX	2,374	2075	19.2	14.4	14,044	12,972	7.7	8.3
LX	370	373	3.3	-0.8	2,952	3,070	-4.4	-3.8
TOTAL LEXUS TRUCK	17,177	17,486	2.3	-1.8	110,152	103,840	5.5	6.1
TOTAL TOYOTA TRUCK	134736	131800	6.5	2.2	856451	784079	8.6	9.2
Selling Days	24	25			178	177
DSR = Daily Selling Rate