April 2018: Volkswagen of America

[William Maley]

VOLKSWAGEN OF AMERICA REPORTS APRIL 2018 SALES RESULTS

• Sales totaled 28,794 units, an increase of 4.5 percent compared to April 2017.
• Year-to-date sales totaled 112,746 units, an increase of 8.6 percent over 2017 and highest volume YTD since 2014.
• Sales of the all-new 2018 Tiguan totaled 7,637 units.
• Sales of the Chattanooga-built Atlas totaled 5,404 units.

Herndon, VA — (May 1, 2018) Volkswagen of America, Inc. (VWoA) today reported sales of 28,794 units delivered in April 2018, an increase of 4.5 percent over April 2017. With 112,746 units delivered year-to-date in 2018, the company is reporting an 8.6 percent increase in year-over-year sales.

“We are encouraged with the brand’s continued growth in the market, driven by the success of our two new SUVs,” said Derrick Hatami, Executive Vice President of Sales and Marketing for Volkswagen of America. “We are also excited to have the all-new 2019 Jetta going on sale later this month, adding to the positive momentum.”

April 2018 proved to be another growth month for Volkswagen, driven by sales of the Atlas and 2018 Tiguan with 5,404 and 7,637 units delivered respectively. Overall sales reflected the impact of Volkswagen’s move to offer a more family-friendly lineup, with SUVs accounting for nearly 50 percent of total volume for the Volkswagen brand in year-over-year sales.

The all-new 2019 Jetta is expected to arrive at U.S. Volkswagen dealers later this month. The Jetta is one of the world’s most successful sedans, with more than 17 million models sold worldwide, including more than 3.2 million of those vehicles in the U.S. The 2019 Jetta offers a bolder design, more interior space and new technology.  

For the 2018 model year, most new Volkswagen vehicles in the U.S. will come with the People First Warranty, a six-year or 72,000-mile (whichever occurs first) bumper-to-bumper New Vehicle Limited Warranty, which can be transferred to subsequent owners throughout its duration.

April 2018 Sales

	April 18	April 17	Yr/Yr%  change	April 18 YTD	April 17 YTD	Yr/Yr%  change
Golf	780	1,249	-37.6%	2,693	4,591	-41.3%
GTI	1,385	1,702	-18.6%	6,511	7,307	-10.9%
Golf R	892	367	143.1%	1,241	1,828	-32.1%
e-Golf	128	307	-58.3%	668	1,274	-47.6%
Golf SportWagen	1,481	3,562	-58.4%	5,565	10,164	-45.2%
Total Golf Family	4,666	7,187	-35.1%	16,678	25,164	-33.7%
Jetta Sedan	4,302	9,398	-54.2%	18,912	33,961	-44.3%
Jetta SportWagen (now Golf SportWagen)	11	N/A	N/A	51	N/A	N/A
Total Jetta	4,313	9,398	-54.1%	18,963	33,961	-44.2%
Beetle Coupe	850	732	16.1%	3,366	3,096	8.7%
Beetle Convertible	619	765	-19.1%	1,981	2,309	-14.2%
Total Beetle	1,469	1,497	-1.9%	5,347	5,405	-1.1%
Passat	4,044	6,148	-34.2%	13,806	24,415	-43.5%
CC	44	150	-70.7%	196	712	-72.5%
Tiguan Limited	1,047	2,939	-64.4%	6,377	13,150	-51.5%
2018 Tiguan	7,637	N/A	N/A	29,735	N/A	N/A
Touareg	170	238	-28.6%	1,108	1,040	6.5%
Atlas	5,404	N/A	N/A	20,536	N/A	N/A
TOTAL	28,794	27,557	4.5%	112,746	103,847	8.57%