February 2018: Hyundai Motor America

[William Maley]

Hyundai Motor America Reports February 2018 Sales

• Hyundai Total SUV Sales Up 19 Percent; Represents 39 Percent of Total Sales
• Tucson Sales Increase 31 Percent; Best Tucson February Sales Ever
• Santa Fe Up 8 Percent; Sets All-Time February Record
• Kona Makes its U.S. Retail Debut

FOUNTAIN VALLEY, Calif., March 1, 2018 /PRNewswire/ -- Hyundai Motor America reported February sales of Hyundai- and Genesis-branded vehicles of 46,095 units, a 13 percent decline in comparison with the company's all-time best February in 2017. Strengthened by the arrival of the first-ever Kona, Hyundai's combined SUV family (up 19 percent) set its February monthly sales record, with Tucson (up 31 percent) and Santa Fe (up 8 percent) also setting their best-ever February marks. Tucson also completed an entire calendar year establishing new monthly records.

Sales by Brand

	Feb-18	Feb-17	2018 YTD	2017 YTD
Hyundai	44,732	51,438	84,361	96,127
Genesis	1,363	1,582	2,976	3,400
TOTAL	46,095	53,020	87,337	99,527

Hyundai Brand Highlights
"Through the first two months of 2018 our SUVs continue to deliver and our car-to-SUV mix creeps closer to the industry with 39 percent of our sales coming from SUVs," said John Angevine, director, National Sales, Hyundai Motor America. "Despite an overall decline to start the year, we remain highly optimistic that we can take greater advantage of the SUV craze as Kona enters dealerships in larger numbers."

Hyundai Model Sales

Vehicle	Feb-18	Feb-17	2018 YTD	2017 YTD
Accent	2,080	3,352	4,509	10,414
Azera	110	294	235	572
Elantra	15,724	15,954	29,741	29,139
Kona	199	0	199	0
Santa Fe	9,474	8,767	17,151	16,656
Sonata	6,700	14,618	12,727	22,512
Tucson	8,438	6,422	16,076	12,170
Veloster	851	1,724	1,595	4,162
Ioniq	1,156	1	2,129	5

Genesis Brand Highlights
Genesis Motor America reported sales of 1,363 in February, a 14 percent decrease compared with the year earlier.

"Our February sales performance aligned with current market expectations," said Erwin Raphael, general manager, Genesis Motor America. "Concurrently, two additional accolades - AutoTrader.com's 10 Best Car Interiors for the G80 as well as top-ranked brand in Consumer Report's annual report card – reaffirm our laser-focused approach to customer satisfaction."

Genesis Model Sales

Vehicle	Feb-18	Feb-17	2018 YTD	2017 YTD
G80	1,086	1,255	2,329	2,605
G90	277	327	647	795

[G. David Felt]

Ouch their lack of CUVs is hurting them as well as old models. They need to get updates out soon.