December 2017: Mitsubishi Motors North America, Inc

[William Maley]

MITSUBISHI MOTORS REPORTS ITS FIFTH CONSECUTIVE YEAR OF SALES GROWTH

• Calendar year 2017 sales close at 103,686 up 7.7 percent over 2016
• December sales of 8,501 are up 15.1 percent over last December
• Outlander Sport posted its best December sales month ever with 3,678 vehicles sold

Mitsubishi Motors North America, Inc. (MMNA) continued its sales momentum in 2017 posting its fifth consecutive calendar year sales increase. Total 2017 sales were 103,686, an increase of 7.7 percent over 2016, and the first time the brand has surpassed 100,000 vehicles sold since 2007. For the month of December, total sales were 8,501 an increase of 15.1 percent over December 2016. 

Mitsubishi's adventurous Outlander Sport posted its best December sales month ever since the launch of the vehicle in 2010 with total December sales of 3,678 up 47.1 percent compared to December 2016. Not far behind, Outlander recorded sales of 3,018 up 22.4 percent over last year. December also marked the start of sales for the much-anticipated Outlander Plug-in Hybrid Electric Vehicle (PHEV). Featuring a highly efficient 2.0-liter gas engine and two high-performance electric motors, along with Mitsubishi's superior Super All-Wheel Control (S-AWC) system, the Mitsubishi Outlander PHEV delivers SUV capabilities and EV fuel economy.

"2017 was a remarkable year for Mitsubishi as we continued our rebuilding effort and posted another year of sales growth. In just five years, Mitsubishi sales have increased nearly 80 percent, and we're doing that with fleet sales that are lower than industry average," said Don Swearingen, executive vice president and chief operating officer, MMNA. "With the launch of the Outlander PHEV late this past month and the all-new Eclipse Cross hitting showrooms in March, the brand is poised to continue its strong momentum into 2018."

	December		YTD
	2017	2016	2017	2016
i‐MiEV	0	3	6	94
Mirage	1023	1555	22386	22226
Lancer	683	860	12725	14304
Outlander Sport	3678	2500	33160	33067
Outlander	3018	2465	35310	26576
Outlander PHEV	99	0	99	0
Total	8501	7383	103686	96267