June 2017: Audi of America

[William Maley]

Audi of America reports June sales increase on consumer demand for all-new Q5 and A5 Sportback

• Q5 sales rose 1.8 percent; Q7 sales jump 19 percent
• Sales of all-new A5 Sportback were 1,147; Demand for A4 sedan increased 7.9 percent
• Audi SUV sales increased 6.9 percent for the month

HERNDON, Virginia, July 3, 2017 – Audi of America reported a June sales increase of 5.3 percent to 19,416 vehicles, as the all-new Q5 and the all-new-to-the-U.S. A5 Sportback helped drive the demand.

June was the 78th consecutive month of record sales for Audi of America and the third-best sales month in the brand’s U.S. history. The previous June record was set last year with 18,445 deliveries. Through the first half of the year, Audi has sold 102,971 vehicles in the U.S., more than in any full year prior to 2010.

Deliveries of the new Q5 rose to 4,498 and have risen 17 percent for the year. Q7 sales rose 19 percent over last June to 3,114 and have risen 14 percent year-to-date. Q3 rose 1.3 percent to 1,741. Total Audi SUV sales were 9,353. Through the first half of the year, Audi SUV sales have risen 14 percent to 51,565.

Deliveries of the new A5 coupe, Sportback and Cabriolet, more than doubled to 2,374 vehicles. The A4 sedan posted sales of 3,022, a 7.9 percent increase for the month and 16 percent year-to-date, as Audi sedans continue to outperform a challenging sedan market overall. Audi car sales rose 3.8 percent to 10,063.

“The design, technology and quality of our new models are drawing customers to Audi showrooms and helping us do well in a tightening market,” said Cian O’Brien, chief operating officer, Audi of America. “The rollout of the Q5 and the arrival of the RS 3 and TT RS this summer, give us confidence that Audi will continue to win new fans.”

AUDI US SNAPSHOT	--MTD--			--YTD--
Model Line	June '17 Actual	June '16 Actual	Yr/Yr % change	June '17 YTD  Actual	June '16 YTD Actual	Yr/Yr % change
A3	1,904	2,818	-32.4%	10,417	14,642	-28.8%
A3 e-tron	324	353	-8.2%	2,120	1,942	9.2%
A4	3,022	2,802	7.9%	17,269	14,919	15.8%
A5	2,374	802	196%	6,739	4,334	55.5%
A6	1,425	1,690	-15.7%	7,969	8,328	-4.3%
A7	224	487	-54%	2,290	3,056	-25.1%
A8	301	303	-0.7%	1,601	1,941	-17.5%
allroad	251	134	87.3%	1,383	837	65.2%
Q3	1,741	1,719	1.3%	9,086	8,468	7.3%
Q5	4,498	4,419	1.8%	25,747	21,986	17.1%
Q7	3,114	2,613	19.2%	16,732	14,741	13.5%
R8	75	72	4.2%	481	262	83.6%
TT	163	233	-30%	1,137	1,478	-23.1%
Total Audi Sales	19,416	18,445	5.3%	102,971	96,934	6.2%
Total CPO Sales	3,290	3,842	-14.4%	22,236	23,064	-3.6%

 

NOTES:

- A3 includes A3 Sedan, S3 Sedan and A3 Cabriolet, but does not include A3 Sportback e-tron.

- A4 includes A4 Sedan and S4 Sedan, but does not include A4 allroad.

- A5 includes A5 Coupe, S5 Coupe, RS 5 Coupe, A5 Cabriolet, S5 Cabriolet and RS 5 Cabriolet.

- A6 includes A6 Sedan and S6 Sedan.

- A7 includes A7 Sedan, S7 Sedan and RS 7 Sedan.

- A8 includes A8 Sedan, A8 L Sedan and S8 Sedan.

- Q5 includes Q5 and SQ5.

- R8 includes R8 Coupe and R8 Spyder.

- TT includes TT Coupe, TTS Coupe and TT Roadster.

[G. David Felt]

Nice, solid numbers as expected. Seem Audi has hit it just right in having the product consumers want. But I honestly do not remember what their marketing tag is now so that does surprise me.

[A Horse With No Name]

4 minutes ago, dfelt said:

Nice, solid numbers as expected. Seem Audi has hit it just right in having the product consumers want. But I honestly do not remember what their marketing tag is now so that does surprise me.

I really like the A4.  I would take that over both the Fusion Sport and the Maxima SR Drew and I were talking about in the other thread.

Glad to see them do well, I like Audi much better than Acura, Volvo, Lincoln or Infinity.