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May 2017: Subaru Of America, Inc.


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Subaru Of America, Inc. Reports Record May Sales

  • Record May - monthly sales increase 12.1 percent over May 2016
  • 66 consecutive months of yearly month-over-month growth
  • Best May ever for Forester, Outback and Impreza
  • 39 consecutive months of more than 10,000 Outbacks sold
  • 46 consecutive months of more than 10,000 Foresters sold

Cherry Hill, N.J. -  Subaru of America, Inc. today reported 56,135 vehicle sales for May 2017, a 12.1 percent increase over May 2016, and the best May in the history of the company. The automaker also reported year-to-date sales of 252,753 vehicles, an 8.5 percent gain over the same period in 2016.

May marked the 39th consecutive month of 40,000+ vehicle sales for the company. Forester, Outback and Impreza sales were notably strong as each model achieved its best May ever. Impreza sales for May 2017 increased 44.2 percent over the same month in 2016 and marked the best month ever for the carline.

“Subaru is proud to be setting another monthly, year-over-year sale increase, our 66th consecutive month of doing so,” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc. “Our record May sales are a direct result of our retailers providing customers with the best purchase and ownership experience possible.”

“Demand for the all-new Impreza has been incredibly strong,” said Jeff Walters, senior vice president of sales. “We are looking forward to the all-new Crosstrek, as well as the updated WRX, Legacy and Outback models arriving at our retailers this summer to further boost consumer interest in Subaru.”

Carline

May-17

May-16

% Chg

May-17

May-16

% Chg

 

MTD

MTD

MTD

YTD

YTD

YTD

Forester

16,280

15,309

6.3%

72,517

68,226

6.3%

Impreza

8,546

5,928

44.2%

35,168

24,771

42.0%

WRX/STI

2,801

2,327

20.4%

13,530

12,876

5.1%

Legacy

4,628

5,265

-12.1%

21,730

25,334

-14.2%

Outback

15,193

12,404

22.5%

72,234

63,969

12.9%

BRZ

437

383

14.1%

1,868

2,060

-9.3%

Crosstrek

8,250

8,467

-2.6%

35,706

35,624

0.2%

TOTAL

56,135

50,083

12.08%

252,753

232,860

8.5%

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