January 2017: Mazda North American Operations

[William Maley]

Mazda Reports Best January Sales Since 2012

• Mazda CX-5 Posts Record Month

IRVINE, Calif., Feb. 1, 2017 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported January U.S. sales of 21,698 vehicles, representing an increase of 10.1 percent versus January of last year, and the best January sales month in five years. Solid sales performance across the lineup was headlined by consumers' continued strong desire for crossover SUVs.

Key January sales notes:

• The Mazda CX-5 posted its best-ever January with 8,068 vehicles sold, showing continued momentum leading up to the on-sale date of the all-new 2017 model later this Spring. This number represents an increase of 14.2 percent year-over-year (YOY).
• The Mazda CX-9 posted an increase of 210.7 percent YOY, with 1,591 vehicles sold.
• Mazda's CX crossover SUV sales—including the CX-3, CX-5 and CX-9—were up 21.1 percent YOY with 10,843 sold. Of the total CX-line sales, 60 percent of vehicles were equipped with i-ACTIV All-Wheel Drive.
• Sales of the Mazda6 started the year off strong, posting a 28.3 percent increase YOY with 3,300 vehicles sold.
• Even with much of the U.S. experiencing winter weather, popularity of the MX-5 Miata continues with 929 vehicles sold. This number represents an increase of 65.9 percent YOY. Sales totals for the MX-5 include both the MX-5 soft top and MX-5 RF.

Mazda Motor de Mexico (MMdM) reported January sales of 4,759 vehicles, down 18.6 percent versus January of last year.

	Month-To-Date					Year-To-Date
	January	January	%	% MTD		January	January	%	% YTD
	2017	2016	Change	DSR		2017	2016	Change	DSR
Mazda2	-	-	N/A	N/A		-	-	N/A	N/A
Mazda3	6,623	7,551	(12.3)%	(12.3)%		6,623	7,551	(12.3)%	(12.6)%
Mazda5	3	70	(95.7)%	(95.7)%		3	70	(95.7)%	(95.7)%
Mazda6	3,300	2,572	28.3%	28.3%		3,300	2,572	28.3%	27.9%
MX-5 Miata	929	560	65.9%	65.9%		929	560	65.9%	65.4%
CX-3	1,184	1,376	(14.0)%	(14.0)%		1,184	1,376	(14.0)%	(14.2)%
CX-5	8,068	7,063	14.2%	14.2%		8,068	7,063	14.2%	13.9%
CX-9	1,591	512	210.7%	210.7%		1,591	512	210.7%	209.7%
Total Vehicles
CARS	10,855	10,753	0.9%	0.9%		10,855	10,753	0.9%	0.6%
TRUCKS	10,843	8,951	21.1%	21.1%		10,843	8,951	21.1%	20.7%
TOTAL	21,698	19,704	10.1%	10.1%		21,698	19,704	10.1%	9.8%
Selling Days	24	24				306	305