September 2016: FCA US LLC

[William Maley]

FCA US Reports September 2016 U.S. Sales

• Ram Truck brand sales increased 27 percent; pickup truck sales up 29 percent
• Sales of all-new 2017 Chrysler Pacifica minivan increased 23 percent versus previous month of August
• Dodge Charger and Dodge Challenger each recorded double-digit percentage gains in September

October 3, 2016 , Auburn Hills, Mich. - FCA US LLC today reported U.S. sales of 192,883 units, a 1 percent decrease compared with sales in September 2015 (194,666 units).
 
FCA US retail sales were 146,453 units in September, while fleet sales were 46,430 units. Retail sales represented 76 percent of total sales, while fleet sales were 24 percent.
 
The Ram Truck brand posted a 27 percent sales gain in September compared with the same month a year ago as pickup truck sales increased 29 percent year over year. Both the Dodge Charger and Dodge Challenger turned in double-digit percentage increases in September while the Jeep® Grand Cherokee – the most awarded SUV ever – posted an 18 percent sales gain.
 
Sales of the all-new 2017 Chrysler Pacifica minivan increased 23 percent in September, versus sales in the previous month of August. Sales of the all-new 2017 Fiat 124 Spider, the latest addition to the FIAT brand product lineup, were up 7 percent in September, compared with the previous month of August.
 
Ram Truck Brand
Ram Truck brand sales, which include the Ram pickup, Ram ProMaster and Ram ProMaster City, were up 27 percent in September versus the same month a year ago. The brand’s increase was driven by the strong 29 percent increase in Ram pickup truck sales. The Ram 1500 Rebel was named “Best Pickup Truck” at the 2016 Ruedas ESPN Awards at last month’s Miami International Auto Show. For 2017, Ram will introduce a new special-edition Night package for the 1500 model that gives truck enthusiasts straight-from-the-factory customized looks. In addition, Ram ProMaster sales are up 17 percent year over year. Ram Truck brand sales are up 11 percent calendar year to date, compared with the same nine months in 2015.
 
Jeep Brand
Jeep brand sales were down 3 percent in September compared with the same month a year ago. The Jeep Grand Cherokee – the vehicle that has long defined what a premium SUV should be – posted an 18 percent sales gain in September, compared with the same month in 2015. In addition, Jeep Patriot sales were up a strong 33 percent versus September a year ago. Jeep brand sales are up 12 percent calendar year to date, compared with the first three quarters of 2015.
 
Dodge Brand
Dodge brand sales were down 6 percent in September compared with the same month a year ago. But, the Dodge Charger and Dodge Challenger each posted year-over-year sales gains in September. Charger sales were up 35 percent, while the Challenger turned in a 19 percent sales gain in the month. In addition, the Dodge Journey crossover recorded a 6 percent year-over-year increase. Dodge brand sales are up 2 percent calendar year to date compared with the first nine months in 2015.
  
Chrysler Brand
Chrysler brand sales were down 27 percent in September versus the same month in 2015. The all-new 2017 Chrysler Pacifica minivan posted 9,172 units in sales in September, up 23 percent compared with the previous month of August. Launched in April this year, the Pacifica just earned a rating of Top Safety Pick+ for 2016 from the Insurance Institute for Highway Safety (IIHS). The Pacifica achieved a “good” rating – the highest possible score – in each of five tests used by IIHS to evaluate crashworthiness. The Pacifica also earned the 2016 “Vehicle of the Year” and “Best Minivan” awards at the Ruedas ESPN Awards presented in September as part of the Miami International Auto Show.
 
FIAT Brand
FIAT brand sales, which include the Fiat 500, Fiat 500L, Fiat 500X and Fiat 124 Spider, were down 30 percent in September. In its third month on sale, the all-new 2017 Fiat 124 Spider logged 490 units in sales in September, up 7 percent versus the previous month of August. The Spider earned a “Best Convertible” award last month in the 2016 Ruedas ESPN Awards at the Miami International Auto Show.

FCA US LLC Sales Summary September 2016
	Reflects New Methodology*
		Month Sales		Vol %	CYTD Sales		Vol %
	Model	Curr Yr	Pr Yr	Change	Curr Yr	Pr Yr	Change
	Compass	6,482	7,701	-16%	72,916	48,192	51%
	Patriot	12,316	9,280	33%	96,039	89,666	7%
	Wrangler	14,255	17,486	-18%	148,627	157,255	-5%
	Cherokee	17,995	20,484	-12%	158,346	160,341	-1%
	Grand Cherokee	18,507	15,715	18%	153,926	141,679	9%
	Renegade	6,776	7,774	-13%	77,252	36,513	112%
	JEEP BRAND	76,331	78,440	-3%	707,106	633,646	12%
	200	3,185	9,944	-68%	48,959	138,536	-65%
	300	5,459	6,606	-17%	44,040	39,810	11%
	Town & Country	981	9,249	-89%	57,926	62,085	-7%
	Pacifica	9,172	0	New	35,572	0	New
	CHRYSLER BRAND	18,797	25,799	-27%	186,497	240,431	-22%
	Dart	2,597	7,096	-63%	37,267	68,320	-45%
	Avenger	2	38	-95%	44	1,257	-96%
	Charger	10,056	7,466	35%	72,270	72,583	0%
	Challenger	5,698	4,771	19%	51,141	52,228	-2%
	Viper	38	50	-24%	447	521	-14%
	Journey	12,091	11,442	6%	77,946	82,035	-5%
	Caravan	8,179	9,941	-18%	102,732	65,383	57%
	Durango	4,274	4,703	-9%	53,093	46,119	15%
	DODGE  BRAND	42,935	45,507	-6%	394,940	388,446	2%
	Ram P/U	47,792	37,004	29%	361,086	333,537	8%
	Cargo Van	0	9	-100%	21	2,146	-99%
	ProMaster Van	3,218	2,762	17%	26,544	19,225	38%
	ProMaster City	856	920	-7%	12,649	5,369	136%
	RAM BRAND	51,866	40,695	27%	400,300	360,277	11%
	Giulia	7	0	New	7	0	New
	Alfa 4C	34	56	-39%	411	511	-20%
	ALFA BRAND	41	56	-27%	418	511	-18%
	500	1,481	1,981	-25%	11,603	20,089	-42%
	500L	103	332	-69%	2,801	6,754	-59%
	500X	839	1,856	-55%	9,264	4,170	122%
	Spider	490	0	New	1,431	0	New
	FIAT BRAND	2,913	4,169	-30%	25,099	31,013	-19%
	TOTAL FCA US LLC	192,883	194,666	-1%	1,714,360	1,654,324	4%
	Total Car & MPV	47,482	57,530	-17%	466,651	528,077	-12%
	Total UV's	93,535	96,441	-3%	847,409	765,970	11%
	Total Truck & LCV	51,866	40,695	27%	400,300	360,277	11%

[A Horse With No Name]

103 500L sold nationwide....Ram and Jeep doing well....but painful to look at regular passenger cars or Fiat n any sort of sober or unmedicated state.

[Stew]

cars weren't that bad.  the LX cars still sell very good for being fullsizers.  I am a bit shocked the Charger crossed the 10000 unit mark.  We know dart is dying and I wouldn't be surprised is Chrysler goes completely goodbye in a few ears while killing the 200 and 300 and moving Pacifica to the Dodge brand. 

[G. David Felt]

Why not just move the Pacifica to Dodge and 300 as the Dodge luxury full size sedan, kill Chrysler to streamline and minimize costs.

[A Horse With No Name]

Just now, dfelt said:

Why not just move the Pacifica to Dodge and 300 as the Dodge luxury full size sedan, kill Chrysler to streamline and minimize costs.

Probably a corporate heritage thing.

[G. David Felt]

2 minutes ago, A Horse With No Name said:

Probably a corporate heritage thing.

Heritage? 

They gave up on that in the 90's.  Hell any chance of even wanting to keep Chrysler alive went out the door with letting Fiat take over Chrysler, Dodge, Jeep & RAM.

Heck FCA - Fiat Chrsyler Automobile is really more of a FJA - Fiat Jeep Automobile.

They should have just gone with IAA - Italian American Automobiles as the Corporate parent company name and then you can do what you want when you want with the name plates.

I honestly think Fiat is doing to Chrysler what GM did to Pontiac. Starve it of any product and then just kill it off.

[A Horse With No Name]

16 hours ago, dfelt said:

Heritage? 

They gave up on that in the 90's.  Hell any chance of even wanting to keep Chrysler alive went out the door with letting Fiat take over Chrysler, Dodge, Jeep & RAM.

Heck FCA - Fiat Chrsyler Automobile is really more of a FJA - Fiat Jeep Automobile.

They should have just gone with IAA - Italian American Automobiles as the Corporate parent company name and then you can do what you want when you want with the name plates.

I honestly think Fiat is doing to Chrysler what GM did to Pontiac. Starve it of any product and then just kill it off.

That could well be.  But there will be people inside the organization fighting that change, and I think that is what is going on.  In a few years, it will be Jeeps, Fiats, the odd muscle car, and RAM trucks.  and even then, they are putting a lot of money into incentives to keep moving RAM trucks after the sales figure scandal.  Methinks the investors are not too happy at this point.

 

More on the trouble with FCA and investors.