Jump to content
Create New...

VW News: Skoda's CEO Says New SUV Could Lead A Possible Charge In the U.S.


William Maley

Recommended Posts

Back in June, we learned that Skoda (a Czech brand under the Volkswagen group) was investigating possibly entering new markets. One of those new markets was North America, a place where 20 percent of global car sales take place. At the time our original report, Skoda hasn't set a timeframe for a decision. Also as we noted, Skoda would need to get more crossovers and SUVs ready if they want to try and make inroads in the U.S.

 

Speaking of SUVs and the U.S., a recent article done by Autocar piqued our interest. Skoda CEO Bernhard Maier said if they were to launch the brand in the U.S. in the near future, they would have their upcoming seven-seat Kodiaq leading the charge.

 

“If we do decide to compete in the US, we will have one chance to make a good first impression. We feel that if we were there now, the Kodiaq would be a home-run car,” said Maier.

 

Maier did stress that the U.S. isn't on Skoda's immediate radar. At the moment, the brand is looking closely at Iran, Singapore, and South Korea as possible new markets. But Maier isn't saying the U.S. isn't on their radar at all.

 

“America is the one that we don't currently compete in with the biggest potential.”

 

Skoda appears to have taken a page out of PSA Peugeot Citroën's playbook. Autocar says the automaker has begun a feasibility study as to whether or not it makes sense to enter the U.S.

 

Source: Autocar


View full article

Link to comment
Share on other sites

The US market no matter how you look at it is a big investment and one that not every company can easily do. The need for dealerships, warranty, marketing, etc. is huge.

 

Wish them all the best if they choose to try. They best come with the attitude of Do or Do Not, there is no try!

Link to comment
Share on other sites

Interesting, just learned that Skoda was no longer a partner but owned by VW.

 

The history of ŠKODA - Over 100 years of getting people from A to B

http://www.skoda.co.uk/skoda-history

 

A 120 Years of ŠKODA

http://www.skoda.com.au/about-skoda/skoda-history

 

Another good web site covering who owns whom.

 

http://www.tysto.com/articles08/q3/20080720cars.shtml

 

Have to agree with Olds, I hope if Skoda comes to the US, they leave the VW arrogance home.

Link to comment
Share on other sites

I can see a few C&G members going bonkers over this racy little auto.

 

http://www.skoda-auto.com/en/models/octavia-rs-230/

 

Octavia RS 230

 

I also noticed that they have no line of SUVs or CUVs so I can see why they are developing them. Would think a reSkin of existing VW CUVs would work like the twins between Porsche and VW has now.

 

One area they will have to jump on is SKODA has NO EV's or Plug-in EV's. The Hybrid thing is totally missing from their lineup. 

 

You can see the VW tail lights on this mule they have on their Kodiaq home page.

 

http://www.skoda-auto.com/en/models/kodiaq/

Link to comment
Share on other sites

  • 2 weeks later...

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.



×
×
  • Create New...

Hey there, we noticed you're using an ad-blocker. We're a small site that is supported by ads or subscriptions. We rely on these to pay for server costs and vehicle reviews.  Please consider whitelisting us in your ad-blocker, or if you really like what you see, you can pick up one of our subscriptions for just $1.75 a month or $15 a year. It may not seem like a lot, but it goes a long way to help support real, honest content, that isn't generated by an AI bot.

See you out there.

Drew
Editor-in-Chief

Write what you are looking for and press enter or click the search icon to begin your search