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Jaguar Land Rover has its eye on a new headquarters to be located at a racetrack. But not any racetrack; the company is reportedly in talks to buy the revered UK racetrack Silverstone.

 

The Birmingham Post reports that JLR is in talks with the British Racing Drivers’ Club - the current owners of the track - about buying the track. Reportedly, the board has given the green light and JLR could offer the owners around 23 billion Pounds (about $34.1 billion). If purchased, the company would build a museum, experience center, and hotel on the grounds. There will also be a space for 1,000 sales and marketing staff and 700 engineers.

 

Now if Jaguar Land Rover do purchase the track, would there still be racing? The Post and Automotive News Europe say yes, so F1 racing at the track is safe.

 

When asked for comment, the British Racing Drivers’ Club said in a statement "that it received a number of confidential approaches" and would consider an "attractive" offer from any party and would seek a mandate from club members before progressing it." Jaguar Land Rover declined to comment.
Source: Automotive News Europe (Subscription Required), Birmingham Post


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Posted

For a brand that does not sell that many auto's, it seems a bit extreme. Right now it would be nice to just get some quality products out the door.

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