November 2015: BMW Group U.S.

[William Maley]

BMW Group U.S. Reports November 2015 Sales

• BMW brand up 3.2 percent, YTD up 4.4 percent
• MINI brand sales decrease 11.3 percent, YTD up 8.1 percent

Woodcliff Lake, NJ – December 1, 2015… Sales of BMW brand vehicles increased 3.2 percent in November for a total of 32,003 compared to 31,019 vehicles sold in November, 2014.  Year-to-date, BMW brand is up 4.4 percent from the same period last year with sales of 311,398 vehicles.

 

“There were fewer selling days in November, yet the demand for new vehicles is solid resulting in the ninth record sales month for BMW this year,” said Ludwig Willisch, President and CEO, BMW of North America.  “The all-new 7 Series did very well in its first full month of sales but there’s no question the trend is towards light trucks and the improving availability of our SAV’s gave a nice boost to our overall sales in November.”

 

Notable vehicle sales included the BMW X3 which increased 124.5 percent to 4,987, the BMW X6 increased 59.6 percent to 672 and the BMW 2 Series which increased 77.6 percent to 1,147 cars.

 

BMW Group Sales

In total, the BMW Group in the U.S. (BMW and MINI combined) reported November sales of 36,447 vehicles, an increase of 1.2 percent from the 36,028 vehicles sold in the same month a year ago.  Year-to-date, BMW Group sales are up 4.9 percent from the same period last year with 364,903 vehicles sold.

 

MINI Brand Sales

For November, MINI USA reports 4,444 automobiles sold, a decrease of 11.3 percent from the 5,009 sold in the same month a year ago.  Year-to-date, MINI USA sales are 53,505 vehicles, an 8.1 percent increase from the same period last year.

 

[smk4565]

OK, seriously, Mini should make the 2 door and the Countryman, and that is it.   They have 5 models that sold under 350 units!  Those are like Bentley volumes.

[Suaviloquent]

MINI is facing a BIG problem. 

 

(Thank you, thank you very much)