April 2006 Sales: Volkswagen of America

[VenSeattle]

Volkswagen April 2006 Sales

2 May 2006

New models comprise more than half of sales

AUBURN HILLS, Mich. – Volkswagen of America, Inc. today reported April sales of 20,528, an 11.2 percent increase over prior year sales.

The Jetta continues to be the volume car for Volkswagen, selling 9,929 units, up 32.4 percent as compared to last year’s sales of 7,498. With an increase of 52.9 percent, the Passat sedan posted sales of 3,466.

Year-to-date sales are 73,824, an increase of 20.4 percent over prior year sales of 61,336. Below is a breakdown of the model line for the Volkswagen brand for April, 2006.

VW-US Snapshot ---------- YEAR-TO-DATE ----------

Link: http://www.theautochannel.com/news/2006/05/02/005483.html

[Flybrian]

OMG! Why so few Phaetons? That car makes total sense!

[regfootball]

so odd, sunday I saw THREE unique Phaetons, within a 15 mile radius of home. WOW.

[Intrepidation]

I've seen one Pharton...it's a great car...just not a good seller. It's funny, Dodge, Ford and Chevy have halo cars that are as/more espensive than the Phaeton, but they sell fine. Either VW should have set teh sales way lower, or it's just a case of luxury doesn't make as a good a halo car for an everyman brand as porformance.

[CSpec]

Yeah, up until the S-class came out the Phaeton was the best ~$90k luxury sedan.

[Flybrian]

I've seen one Pharton...it's a great car...just not a good seller. It's funny, Dodge, Ford and Chevy have halo cars that are as/more espensive than the Phaeton, but they sell fine. Either VW should have set teh sales way lower, or it's just a case of luxury doesn't make as a good a halo car for an everyman brand as porformance.

But the Viper, GT, and Corvette neither have more appropriate brands of their own (Audi) nor do they look like other cars in the stable (Passat).

They should've decontented all the pointless crap and the LWB version instead selling it as a step above the Passat - the VW sedan for the male who doesn't want to be a sorority chick.