November 2014: Mercedes-Benz USA

[William Maley]

Mercedes-Benz Achieves Best Sales Month Ever With Record November Total Of 34,578

• Sprinter Vans up 18.3%, smart up 12.7% year-to-date

MONTVALE, N.J., Dec. 2, 2014 /PRNewswire/ -- Mercedes-Benz today reported the highest monthly sales in its history with a best-ever November total of 34,578, compared to 34,376 units the same month last year. Sprinter volumes increased 26% to 2,532 for the month, combining with 815 units at smart to bring total November sales at Mercedes-Benz USA (MBUSA) to a record 37,925. On a year-to-date basis, Mercedes-Benz retails increased 6% to 296,382 from 279,501 through November 2013, with 22,457 vehicles at Sprinter and 9,480 units at smart propelling MBUSA to a year-to-date grand total of 328,319.

 

"November was one for the history books at Mercedes-Benz," said Stephen Cannon, president and CEO of MBUSA. "Beyond record sales, our rise to the top spot in J.D. Power's Sales Satisfaction Index shows our efforts on the customer experience front are resonating with owners."

 

Mercedes-Benz November sales were led by the C-, E- and M-Class model lines. The C-Class, which entered a new generation for the 2015 model year, took the lead at 9,259, up 17.5% from the 7,878 units sold the same month last year. The brand's best-selling SUV, the M-Class, followed with a volume of 5,190, up 19.9%, while the E-Class rounded out the top three at 4,737. At the high end, the flagship S-Class topped last year's November sales by 50.1% at 2,863.

 

Mercedes-Benz AMG high-performance models delivered November sales of 989, an increase of 10.4% from the 896 units sold the same month last year. Year-to-date AMG volumes totaled 10,181, climbing 52.1% from the 6,693 units sold during the comparable period in 2013.

 

Retails for Mercedes-Benz BlueTEC diesel models reached 1,316 in November, with year-to-date sales of 13,361.

 

Separately, Mercedes-Benz Certified Pre-Owned (MBCPO) vehicles recorded sales of 9,692 in November, an increase of 9.6% from the 8,847 units sold during the same month last year. On a year-to-date basis, MBCPO sold 107,878 units, up 20.7% from the 89,349 vehicles sold during the comparable period in 2013.