GM Plans Top-Range Cadillac, SRX Redesign for Next Year

[Cmicasa the Great]

Article Quotes:

General Motors, aiming to reverse a sales slump for its Cadillac luxury brand, plans to introduce a top-range car and a redesigned SRX utility vehicle next year, an executive said.

The car will have rear-wheel drive and arrive in late 2015, Dave Leone, Cadillac’s chief engineer, told reporters in California today ahead of the Pebble Beach Concours d’Elegance. The Detroit-based automaker showed an Elmiraj concept that reflected its vision for such a car at the same event last year.

The largest U.S. automaker is counting on an expanded stable of passenger cars and the new SRX, its top-selling model, to lure buyers away from German luxury marques and Toyota Motor Corp.’s Lexus.

“This is going to be a fantastic year for Cadillac,” Leone said.

Cadillac’s car lineup has paced the brand’s sales declines this year, with deliveries of the compact ATS and larger XTS each falling by more than 20 percent through July. The company also plans to introduce a high-performance V-version of the ATS next year, Leone said.

Sales of the SRX, which GM last redesigned in 2009, have climbed 16 percent.

The new models will be among the first to debut under new leadership for Cadillac. GM last month named Johan de Nysschen president of the brand, hiring him away from Nissan Motor Co.’s Infiniti. http://www.bloomberg.com/news/2014-08-15/gm-plans-top-range-cadillac-srx-redesign-for-next-year.html

[G. David Felt]

Exciting, My parent just might have a new SRX. They love their First Generation RWD and were not happy with the lack of space in the current SRX. Hopefully 3rd generation will be the charm for them.

[ZL-1]

Exciting, My parent just might have a new SRX. They love their First Generation RWD and were not happy with the lack of space in the current SRX. Hopefully 3rd generation will be the charm for them.

Hopefully.

 

I'm expecting a DXX-based vehicle as Theta is about to die... But could be Lambda (or whatever is coming after Lambda). Should be on Alpha+

[Cmicasa the Great]

 

Exciting, My parent just might have a new SRX. They love their First Generation RWD and were not happy with the lack of space in the current SRX. Hopefully 3rd generation will be the charm for them.

Hopefully.

 

I'm expecting a DXX-based vehicle as Theta is about to die... But could be Lambda (or whatever is coming after Lambda). Should be on Alpha+

 

 

 

 

Naaaah. I think Cadillac would be best to leave the winning formula of SRX alone and keep it on FWD based architecture. I do however think that TWO Alpha based CUVs should be put on the streets. A smaller one than the SRX based on the ATS, coming in 3 door and 5 door config.. to compete directly with the X1 and LR Evoque, leave the SRX to compete with the X3 and GLK, and then a larger Alpha based on CTS to go up against the X5, X6, and ML. One thing I see, and I'm surprised isn't constantly mentioned in talks about Cadillac's 2% drop in  (U.S.only as global sales are up 15%) sales is that the competition all have at least 4 CUVs in their line-up while Caddy essentially has 1

 

BRX= ATS based 3 and 5door

SRX= DXX Based FWD 5door

SLX= CTS based 3 and 5door

 

Hell.. if the sizes are not differentiated enough make the SLX based on the OMEGA as an unibody alternative to the Escalade

[William Maley]

Cadillac has some big things coming in 2015. Dave Leone, Cadillac’s chief engineer told reporters last week in California that 2015 will see the introduction of the long-rumored and speculated flagship. Possibly wearing the name of the LTS, this news seems to confirm a report from earlier this month which said the model would debut at next year's New York Auto Show.

Along with the flagship, Leone also said that 2015 will also see a redesigned SRX and the ATS-V.

“This is going to be a fantastic year for Cadillac,” Leone said.

Source: Bloomberg

William Maley is a staff writer for Cheers & Gears. He can be reached at [email protected] or you can follow him on twitter at @realmudmonster.

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[Cmicasa the Great]

Just wondering if there is a way for U to just merge my exact thread this duplicates from last week?

[smk4565]

The SRX competes with the Lincoln MKX and Lexus RX350 though in the front drive, mid-size crossover arena.  Which is a huge segment because the soccer moms want luxury crossovers that drive like the minivan or CamCord they used to have.

 

There is definitely room and opportunity for Alpha based crossovers, I think a rear drive crossover to compete with the X5 and ML is a no brainer, the SRX can stay at the bottom end, Escalade at the top.

[Drew Dowdell]

The SRX competes with the Lincoln MKX and Lexus RX350 though in the front drive, mid-size crossover arena.  Which is a huge segment because the soccer moms want luxury crossovers that drive like the minivan or CamCord they used to have.

 

There is definitely room and opportunity for Alpha based crossovers, I think a rear drive crossover to compete with the X5 and ML is a no brainer, the SRX can stay at the bottom end, Escalade at the top.

 

As much as you like to deny it, every time some soccermom spends $40k on an SRX, that is $40k not spent on an equivalent X3.  The two do compete.... and the Cadillac wins in sales most of the time.

[Z-06]

Or the GLK.

[smk4565]

 

The SRX competes with the Lincoln MKX and Lexus RX350 though in the front drive, mid-size crossover arena.  Which is a huge segment because the soccer moms want luxury crossovers that drive like the minivan or CamCord they used to have.

 

There is definitely room and opportunity for Alpha based crossovers, I think a rear drive crossover to compete with the X5 and ML is a no brainer, the SRX can stay at the bottom end, Escalade at the top.

 

As much as you like to deny it, every time some soccermom spends $40k on an SRX, that is $40k not spend on an equivalent X3.  The two do compete.... and the Cadillac wins in sales most of the time.

 

Agreed that they bought something else, so it is a lost potential customer.  But it is sort of like if someone buys an Avalon or Impala instead of an Audi A3, they cost the same, but are different in character.   Crossover buyers mostly want generic and fwd, that is why the Rav4 and CR-V sell so well.  The SRX is Cadillac's best seller because it capitalizes on what crossover buyers want.  The Germans are more into cars, and a midsize SUV from them is $10-15,000 more than what it costs at Lincoln, Lexus or Cadillac, for the typical crossover buyer they don't care about driving dynamics or engineering, so the Lexus RX on the Camry platform is perfect for them.

[Drew Dowdell]

 

 

The SRX competes with the Lincoln MKX and Lexus RX350 though in the front drive, mid-size crossover arena.  Which is a huge segment because the soccer moms want luxury crossovers that drive like the minivan or CamCord they used to have.

 

There is definitely room and opportunity for Alpha based crossovers, I think a rear drive crossover to compete with the X5 and ML is a no brainer, the SRX can stay at the bottom end, Escalade at the top.

 

As much as you like to deny it, every time some soccermom spends $40k on an SRX, that is $40k not spend on an equivalent X3.  The two do compete.... and the Cadillac wins in sales most of the time.

 

Agreed that they bought something else, so it is a lost potential customer.  But it is sort of like if someone buys an Avalon or Impala instead of an Audi A3, they cost the same, but are different in character.   Crossover buyers mostly want generic and fwd, that is why the Rav4 and CR-V sell so well.  The SRX is Cadillac's best seller because it capitalizes on what crossover buyers want.  The Germans are more into cars, and a midsize SUV from them is $10-15,000 more than what it costs at Lincoln, Lexus or Cadillac, for the typical crossover buyer they don't care about driving dynamics or engineering, so the Lexus RX on the Camry platform is perfect for them.

 

 

The difference between an Avalon and an A3 is huge.  The difference between an X3/GLK/Q5 and an SRX is petty.... they have the same amount of passenger room. Cargo room on the Cadillac and BMW is the same (cargo room on the GLK is 2.3 cubic ft less than my Encore?!? wtf?), they offer the same features and the approximately the same starting prices. The Cadillac, BMW, and Q5 even all have a 110 inch wheelbase.

 

The ONLY petty different that you latch on to is that the SRX is bigger on the outside than the Germans and that it is FWD based (as is the Audi). Nearly every review out there praises the SRX's handling abilities and there is no clear distinction that the Germans offer something better in that regard.  It's clear that the market doesn't agree with your petty distinction...

 

[balthazar]

So what we have in reality is an extremely competitive vehicle (SRX), well matched to it's competition, and is what- #2 in the segment in sales? I thought as much.

 

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Wait; it is really called an "X3XDRIVE28i" ??

[Drew Dowdell]

xDrive28i is the trim level.