Jump to content
Create New...

April 2014: Mitsubishi Motors North America


Recommended Posts

Another Huge Month for Mitsubishi Motors

  • April Sales Soar More Than 46 Percent

Thu, May 01, 2014 - CYPRESS, Calif. - Mitsubishi Motors North America (MMNA) today reported another outstanding sales month with April sales of 6,542, a 46.6 percent increase over the April 2013 total. It was the second highest monthly sales total for Mitsubishi in more than two years (exceeded only by last month) and also the best April sales for MMNA since 2011.

The U.S.-built Outlander Sport led the way with its third-best-ever monthly sales total of 2,619, up 24.1 percent compared to April 2013 sales. Outlander Sport was introduced in 2010 and had a previous record monthly total of 2,634 (June 2013).

The all-new Mitsubishi Mirage had 1,331 units sold, also the third-best all time monthly sales total for that model which was introduced in September 2013.

"A big month for us in March was exciting, but now a second consecutive outstanding month in April is the start of a trend," said MMNA EVP of Sales, Don Swearingen. "We're enthused that new-car shoppers are really starting to take notice of our brand and we are not going to let up in May. We're further increasing our advertising exposure and offering new and attractive incentives for customers."

Other highlights of April sales include:

  • Total Mitsubishi sales are up 29.0 percent year-to-date.
  • Outlander sales were up 125.0 percent for the month and are up 37.5 percent year-to-date. This was the best April of sales for Outlander in six years.
  • Outlander Sport sales were up 24.1 percent for the month and are up 33.4 percent year-to-date.
  • Lancer Evolution sales were up 21.0 percent for the month and are up 16.8 percent year-to-date.
Link to comment
Share on other sites

  • 2 weeks later...

Join the conversation

You are posting as a guest. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.



×
×
  • Create New...

Hey there, we noticed you're using an ad-blocker. We're a small site that is supported by ads or subscriptions. We rely on these to pay for server costs and vehicle reviews.  Please consider whitelisting us in your ad-blocker, or if you really like what you see, you can pick up one of our subscriptions for just $1.75 a month or $15 a year. It may not seem like a lot, but it goes a long way to help support real, honest content, that isn't generated by an AI bot.

See you out there.

Drew
Editor-in-Chief

Write what you are looking for and press enter or click the search icon to begin your search