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Holden Will Stay As Holden After 2017

William Maley

By William Maley
in Heritage Marques

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William Maley

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William Maley

Staff Writer - CheersandGears.com

December 17, 2013

Last week, we reported on the rumor that General Motors was considering retiring the Holden nameplate and use the Chevrolet name. This information comes from sources inside at Holden. Now a GM spokesman says the brand is sticking around.

GM spokesman Greg Martin tells Automotive News that after 2017, the Holden nameplate will still be around. Vehicles that will be exported into Australia and New Zealand. As for sales, service and distribution of the vehicles, that will be handled by a new business being setup by the company.

One item that is still up in the air is the fate of the Chevrolet SS and Caprice PPV, two vehicles built and exported from Australia. Martin would not comment on that.

Source: Automotive News (Subscription Required)

William Maley is a staff writer for Cheers & Gears. He can be reached at [email protected] or you can follow him on twitter at @realmudmonster.


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