July 2013: Volvo Cars of North America

[William Maley]

Volvo Announces July Sales

• Records Best July Since 2009

ROCKLEIGH, N.J. (August 1, 2013) - Volvo Cars of North America, LLC, (VCNA) reported U.S. sales of 5,909 units, a 3.4 percent increase month-over-month and the best July since 2009. Year-to-date sales are down 4.6 percent over the first seven months of 2012.

The S60 sports sedan was the top seller for the month with 2,326 units sold, an impressive 20.3 percent increase versus July 2012. The XC60 crossover finished the month right behind with 1,740 units sold.

[regfootball]

volvo needs to regain focus. they need to broaden the appeal of 2 or so of their cars and really do whatever they can to make them fit into the mainstream and sell a lot of units. or they will die too.

[Guest potluck]

they need a new S40

[Drew Dowdell]

With the A-Class coming, the A3 (and new A3)... that might not be a terrible idea.

[William Maley]

With the A-Class coming, the A3 (and new A3)... that might not be a terrible idea.

I don't think that will happen, considering the C30's history. (Although I think the pricetag and lack of advertising were major causes). A small crossover I could see.

[Drew Dowdell]

what was the S40's issue? I was a fan of that one.