Volvo News: Volvo Looking At Whether To Bring The V60 To The U.S.

[William Maley]

By William Maley

Staff Writer - CheersandGears.com

March 11, 2013

Volvo is reconsidering a earlier decision on not selling the V60 Wagon in the U.S. to help bolster Volvo's somewhat small lineup.

When Volvo launched the V60 in Europe two years ago, the decision was made not sell it in the U.S. due to a lack of demand for wagon models. But since that time, Volvo's lineup has decreased from ten to six models. That will soon be down to five when the C70 bids adieu later this year. This leaves Volvo dealers in the U.S. in a tough spot since there isn't any new products coming around the bend until 2015, the year of the new XC90.

Doug Speck, Volvo's global head of marketing, sales and customer service says a decision on whether the V60 will be sold in the U.S. will be made by the end of the second quarter.

Source: Automotive News (Subscription Required)

William Maley is a staff writer for Cheers & Gears. He can be reached at [email protected] or you can follow him on twitter at @realmudmonster.

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[Drew Dowdell]

Yes. Please bring back the wagon!

[ZL-1]

it's a nice wagon, but it won't sell in the US; V70 is a better bet IMHO. The V60 was not conceived as a hauler but as a lifestyle vehicle (i.e. a more stylish alternative to having a sedan, with added versatility). IIRC, with the rear seats up the trunk is actually smaller than the sedan's!

I drove a couple of those during last year in Sweden (PSA-Ford 1.6L turbodiesel - 115HP) and the altough engine isn't a powerhouse, the dual clutch transmission is awesome in exploring the engine's capabilities. The manual I drove just sucked...

Edited March 12, 2013 by ZL-1

[G. David Felt]

If 4Wheel Parts gets a lift kit package, then they could have this as an 80's themed 4x4

[Drew Dowdell]

it's a nice wagon, but it won't sell in the US; V70 is a better bet IMHO. The V60 was not conceived as a hauler but as a lifestyle vehicle (i.e. a more stylish alternative to having a sedan, with added versatility). IIRC, with the rear seats up the trunk is actually smaller than the sedan's!

That's exactly the reason to sell it here. If it looks too wagony... it might not sell.