Buick News: 2013 Buick Enclave To Start At $39,270*

[William Maley]

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William Maley

Staff Writer - CheersandGears.com

September 13, 2012

A day after GMC announces pricing for the new Acadia, Buick has gone ahead and revealed pricing for the new Enclave. Starting at $39,270 (includes $825 destination charge), the new Enclave is about $2,000 more than the outgoing model, but comes with a lot more standard equipment.

All Enclaves come with HID headlights, LED daytime lights, rear-view camera, rear parking sensors, remote start, a seven-inch touch-screen with Buick’s IntelliLink infotainment system, GM’s new front-center air bag, a power liftgate, and a direct-injected 3.6L V6 producing 288 HP and 270 lb-ft of torque.

The 2013 Enclave will come with two option packages (taking the place of CX and CXL)

• Leather Group (starts at $43,285): Adds leather-appointed upholstery, heated front seats, an eight-way power passenger seat, memory seat settings and Side Blind Zone Alert with Cross Traffic Alert.
  
• Premium Group (starts at $46,450): Adds 19-inch chrome-clad wheels, articulating headlamps, a Bose premium audio system, cooled front seats, power-folding side mirrors and a power tilting/telescoping steering column.
  

William Maley is a staff writer for Cheers & Gears. He can be reached at [email protected] or you can follow him on twitter at @realmudmonster.

Press Release is on Page 2

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New 2013 Buick Enclave Priced at $39,270

Modern style and advanced technology define new luxury crossover

DETROIT – The Buick Enclave – the top-selling three-row luxury crossover SUV in the U.S. market – gets updated for 2013 with new styling, more standard equipment, added safety technologies and IntelliLink connectivity for a suggested retail price of $39,270 including an $825 destination charge.

The 2013 Enclave will offer three different equipment groups, all with standard content including a seven-inch Color Touch radio with IntelliLink, high-intensity discharge headlamps, Rear Parking Assist, a Rear Vision Camera, remote start, a power liftgate and other luxury features. Every 2013 model also comes standard with the industry’s first front-center air bag, which is designed to protect drivers and front passengers in far-side impact crashes.

An Enclave with the Leather Group adds leather-appointed upholstery, heated front seats, an eight-way power passenger seat, memory seat settings and Side Blind Zone Alert with Cross Traffic Alert starts at $43,285. Radar sensors monitor surroundings and alert the driver when a vehicle is in a blind spot or when a vehicle is approaching from either side while the Enclave is in reverse.

The available Premium Group includes all standard and leather group equipment, along with standard 19-inch chrome clad wheels, articulating headlamps, a Bose premium audio system, cooled front seats, power-folding side mirrors and a power tilting/telescoping steering column for a base price of $46,450.

Enclave offers 7- or 8-passenger seating choices with no added cost for either. Additional options vary among equipment groups, but all Enclave models can be equipped with all-wheel drive ($2,000), navigation ($$795-1,540) and a trailering package ($525).

New LED daytime running lamps and LED-accented taillights add design and technology on the Enclave’s exterior, while new ambient interior lighting adds a cool Ice Blue glow to the cabin.

Dual-flow dampers at the front of the vehicle are among the Enclave’s chassis refinement advancements. These new components provide a smoother ride and improved handling by controlling suspension dampening across a broader range of driving conditions.

“The original Enclave was a catalyst for the Buick, defining the brand’s high standards of design and refinement,” said Tony DiSalle, vice president of Buick Marketing. “The new 2013 model takes another step forward with a bolder look and advanced technologies.”

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[riviera74]

Wow. Buick is now actually expensive. Buick has come a long way from being a slightly upgraded Chevy. I guess the Traverse will still start at around $30K. . . . or so I hope.

I guess the dealer was right in saying that the Enclave is Buick's flagship. . . . for now at least.

[Drew Dowdell]

We will be doing a "first drive" of the Enclave in a couple weeks... keep an eye out for it.

[ocnblu]

I guess this is today's Roadmaster Estate wagon.

[regfootball]

I know Buick is really trying to push up their prices to separate from being cheap Chevy's. And in this case with all the improvements and standard equipment......but overall, car prices are getting scary high. This is fine for the segment I suppose....when Explorers are pushing 45 and 50 g.....

[riviera74]

I remember reading somewhere (I forget which magazine article it was) where they mentioned that a lot of automakers are vying to build a profitable $10K car. Only problem is is that regs and standards are so high that cars can seldom be sold brand new for less than $12K. I bring this up because GM could do a lot of people a fairly big favor by moving Chevy downmarket to get those customers from the used car market and build truly affordable cars. That of course would help Buick and Cadillac out too, in terms of market segmentation.

In other words, Corvette and Camaro aside, why are so many Chevy vehicles at or above $30K?

[regfootball]

not much on the market under 20k anymore, really.

touched a Chevy Spark the other day. That's like 13k. I was amazed at the packaging for the tiny size. But if that is the future of cheap cars...........