Hyundai News:Hyundai Announces Pricing On The New Azera & Genesis Coupe

[William Maley]

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This week, Hyundai has released pricing on the new Azera and Genesis Coupe.

The new Azera starts at $32,000 (excluding a $875 destination a charge), a $6,000 increase from the outgoing model. But that extra $6,000 does bring a lot of standard features, which include,

• 3.3L GDI DOHC V6 (293 HP, 255 lb-ft of torque)
  
• 18-inch alloy wheels
  
• Automatic headlights
  
• Fog lights
  
• Dual exhaust
  
• Heated side mirrors with turn signals
  
• Electronically tinted windshield and glass
  
• Keyless entry and push-button start
  
• 10-way power driver’s seat; eight-way power passenger seat
  
• Leather upholstery
  
• Front and rear heated seats
  
• Navigation with 7-inch touch display
  
• Bluetooth connectivity
  
• Cruise control
  
• Review-back up camera
  
• Blue Link telematics system
  

The only option on the Azera is the $4,000 Technology Package which adds xenon headlights, sunroof, infinity premium audio package, a power adjustable steering column, side window shades, interior ambient lighting and rear parking assistance sensors.

The new Azera goes on sale in April.

Then there's the new Genesis Coupe. The coupe when it goes on sale next month will carry a price tag of $24,250 for the base 2.0T with 274 HP. Want the V6? That starts at $28,750 for the 3.8 R-Spec with 348 HP.

Press Releases are on Page 2 & 3

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HYUNDAI MOTOR AMERICA ANNOUNCES 2012 AZERA PRICING

Fluidic Sculpture Design, Smart Technology, Performance and Safety Hit the Mark

Standard Leather Interior, Navigation and Blue Link Telematics System

COSTA MESA, Calif., Feb. 14, 2012 – Hyundai Motor America has announced pricing for the completely redesigned 2012 Azera, starting at $32,000 for the extraordinarily well-equipped Azera and $36,000 for the range-topping Azera with Technology Package. In fact, the all-new 2012 Azera has so many new standard features – that it is better equipped than the outgoing, fully-loaded, previous generation 2011 Azera Limited. These new 2012 standard features include:

• Gasoline Direct Injection (GDI) engine technology
  
• Best-in-class combined fuel economy of 23 miles per gallon
  
• 293 horsepower
  
• Blue Link telematics system
  
• Proximity key with push-button start
  
• Heated rear seats
  
• 18-inch alloy wheels
  
• SACHS Amplitude Selective Dampers (ASD) for improved ride comfort without compromising handling
  

The second-generation Azera is a bold interpretation of Hyundai’s Fluidic Sculpture design language – sleek, sophisticated style that creates the illusion of constant motion. Azera represents a modern approach to the traditional, large sedan segment by offering an advanced powertrain, bold design, premium features and class-leading safety features. In keeping with Hyundai’s strategy of delighting its customer the 2012 Azera will be offered in just two simple equipment levels.

The 2012 Azera goes on sale in April.

Model

Engine

Transmission

MSRP

Azera

3.3-liter GDI V6

Six-speed automatic with SHIFTRONIC®

$32,000

*Does not include $875 freight charge

More modern and youthful looking than its predecessor, the 2012 Azera is ready to defy traditional large sedan sales leaders such as Maxima, LaCrosse, Avalon and Taurus. Azera’s standard premium features raise the bar for the large sedan segment - navigation with rearview backup camera, heated front and rear seats and LED headlight accents. The 2012 Azera offers first-class seating and comfort for all passengers with standard leather interior, power front passenger seats, optional rear side window, rear sunshade and ventilated front seats. Just like its smaller sibling – Sonata – Azera offers best-in-class total interior volume and leads the segment in front head room and front leg room.

The 2012 Azera is powered by the new, more efficient Lambda II 3.3L Gasoline Direct Injection (GDI) engine, mated to a 6-speed automatic transmission with SHIFTRONIC®. The powertrain is rated at 293 horsepower, while delivering best-in-class fuel economy of 20 mpg city, 29 mpg highway and 23 mpg combined. Azera’s powertrain also has an Active Eco system, which modifies engine and transmission control for improved fuel economy that translates into more than five percent improvement in real-world fuel economy.

Technology isn’t forgotten in addition to the array of interior premium features. Premium sedan consumers can stay connected with the standard Bluetooth hands-free phone system and Hyundai’s Blue Link telematics system, which combines safety, service and infotainment.

Hyundai’s commitment to safety continues with the new Azera, offering best-in-class standard safety features, including nine airbags and impact-absorbing front seats. The Vehicle Stability Management system links safety features such as ESC, TCS, EBD, and Brake Assist to maximize their effectiveness in potential collision situations.

The all-new 2012 Azera is a premium large sedan positioned between the midsize Sonata and the mid-luxury Genesis, in regards to vehicle dimensions, powertrain and features content. Azera comprehensively delivers on customers’ stylistic and functional needs and will serve as an aspirational product for move-up sedan buyers within Hyundai’s model lineup.

Standard and Optional Features

The Azera MSRP is $32,000, excluding $875 freight, and includes the following standard equipment:

• 3.3L GDI DOHC V6 with 293 horsepower
  
• 6-speed automatic with SHIFTRONIC®
  
• Active ECO system
  
• 18-inch alloy wheels and tires (P245/45VR)
  
• Vehicle Stability Management (VSM)
  
• Electronic Stability Control (ESC) with Traction Control System (TCS) and Anti-lock Braking System (ABS)
  
• Electronic Brake-force Distribution (EBD) with Brake Assist
  
• Impact-absorbing front seats
  
• Advanced front airbags, front and rear side airbags, side curtain airbags, and driver’s knee airbag
  
• Tire Pressure Monitoring System (TPMS)
  
• SACHS ASD suspension
  
• Daytime Running Lights (DRL)
  
• Automatic headlight control with delay off feature
  
• Front fog lights
  
• Integrated dual exhaust
  
• Chrome insert body side moldings and exterior door handles
  
• Heated side mirrors with turn signal indicators
  
• Solar control windshield and glass
  
• Proximity entry with push-button start
  
• Leather seating with heated front and rear seats
  
• Power driver seat and front passenger seat
  
• Manual tilt and telescopic steering column
  
• Leather steering wheel and shift knob
  
• AM/FM/HD Radio/XM/CD/MP3 audio with iPod®/USB and auxiliary input jacks
  
• Dimension premium speakers with subwoofer and external amplifier
  
• Navigation system with touchscreen display
  
• Rearview backup camera
  
• Blue Link Telematics
  
• Dual Automatic Temperature Control
  
• Floor console-mounted rear vents
  
• Cruise control
  
• Bluetooth hands-free phone system with phonebook transfer
  
• Electrochromic mirror with compass and HomeLink®
  
• Power windows with front auto up/down
  
• Interior door panels with bottle holders in all four doors
  

Technology Package ($4,000 MSRP):

• 19-inch alloy wheels and tires(P245/40VR)
  
• Panoramic Sunroof
  
• HID Xenon headlights
  
• Power rear sunshade
  
• Manual side window sunshades
  
• Infinity premium speakers with subwoofer and external amplifier
  
• Power adjustable tilt and telescopic steering column
  
• Integrated Memory System (IMS): Power driver's seat, exterior mirrors, and steering column
  
• Driver’s seat cushion extension
  
• Ventilated front seats
  
• Rear parking assistance sensors
  
• Interior ambient lighting
  

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HYUNDAI MOTOR AMERICA ANNOUNCES 2013 GENESIS COUPE PRICING

Powertrain Upgrades, More Aggressive Design and Blue Link® Telematics Add Even More Appeal to Hyundai’s Rear-drive Sport Coupe

COSTA MESA, Calif., Feb. 14, 2012 – Hyundai Motor America has announced pricing for the refreshed 2013 Genesis Coupe, starting at $24,250 for the 2.0T model and $28,750 for the 3.8-liter R-Spec model. The Genesis Coupe now sports more aggressive coupe styling, striking a more menacing demeanor from every angle. Inside, the 2013 Genesis Coupe interior has been enhanced with distinctive, upscale features and design cues. To match more aggressive design, both 4-cylinder and V6 engines benefit from significant technology enhancements. The 3.8-liter Lambda DOHC V6 engine adds sophisticated direct-injection technology, with peak horsepower rising to 348 at 6,400 RPM, and peak torque increasing to 295 lb.-ft. on premium fuel. The 2.0-liter turbo now generates 274 horsepower and 275 lb.-ft. of torque on premium fuel. Automatic transmissions for these two models now have 8-speeds, with paddle-shift SHIFTRONIC® manual-shifting capability. The 2013 Genesis Coupe goes on sale in March.

Model

Engine

Transmission

MSRP

2.0T

2.0L Turbo 4-cyl

6-Speed M/T

$24,250

2.0T

2.0L Turbo 4-cyl

8-Speed A/T SHIFTRONIC®

$25,500

2.0T R-Spec

2.0L Turbo 4-cyl

6-Speed M/T

$26,500

2.0T Premium

2.0L Turbo 4-cyl

8-Speed A/T SHIFTRONIC®

$28,750

3.8 R-Spec

3.8L GDI V6

6-Speed M/T

$28,750

3.8 Grand Touring

3.8L GDI V6

8-Speed A/T SHIFTRONIC®

$32,000

3.8 Track

3.8L GDI V6

6-Speed M/T

$33,000

3.8 Track

3.8L GDI V6

8-Speed A/T SHIFTRONIC®

$34,250

*Does not include $875 freight charge.

In addition to powertrain and styling enhancements, Hyundai’s proprietary telematics platform, Blue Link®, is now available, providing Genesis Coupe owners with a variety of infotainment services to meet their individual connectivity needs.

GENESIS COUPE HIGHLIGHTS

• Refreshed, more aggressive exterior design with new front fascia, grille, headlight, fog light, hood designs, available LED daytime running lights (DRLs), new LED-enhanced taillight design, new 18- and 19-inch wheels
  
• New GDI 3.8-liter V6 producing 348 horsepower, 295 lb.-ft. torque (premium fuel)and 344 horsepower, 292 lb.-ft. torque (regular fuel)
  
• 2.0-liter 4-cylinder turbocharged engine receives new twin-scroll turbocharger and larger, more thermally-efficient intercooler 274 horsepower, 275 lb.-ft. torque (premium fuel)and 260 horsepower, 260 lb.-ft. torque (regular fuel)
  
• New, in-house-developed 8-speed automatic transmissions with paddle-shift SHIFTRONIC® capability
  
• New, retuned low-velocity-control suspension dampers
  
• Redesigned center stack appearance with premium stitching on upper instrument panel, armrest and center console cover
  
• Electroluminescent gauge cluster with information display
  
• Telescopic steering wheel (added to tilt function)
  
• New 7” Navigation System, HD Radio®, Blue Link® telematics available on 3.8 Grand Touring/Track and 2.0T Premium
  
• Driver seat power lumbar adjustment available on 3.8 Grand Touring/Track and 2.0T Premium
  

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[avant1963]

Roads are littered with this Hyundai crap that all looks the same. Thankfully they are dumping another clone, just a little bigger. Yay.

And along with the Nissan Juke, the Veloster is one of the few cars that is uglier in person than in pictures.

And you wonder why I am not involved much with cars anymore....

[Robert Hall]

Not sure of the point of the Azera...seems to be just a FWD alternative to the Genesis sedan. I guess it's a competitor to the Maxima, Avalon, LaCrosse...

[vonVeezelsnider]

As noted on another forum the entry point for the Azera is now thousands more than the LaCrosse.

[smk4565]

Seems pricey, although you do get a lot of equipment and a pretty powerful engine for this segment. It is close to the Genesis in pricing, that is surprising, because if you are going to spend that much, why not jsut buy the Genesis.

Edited February 16, 2012 by smk4565

[daves87rs]

Point of these cars?

[smk4565]

Point of these cars?

Not Sure but Ford sells about 50k Taurus a year and Buick a bit over 50k LaCrosse per year. And Nissan sells some number of Maximas, plus Volvo and Acuras, for some reason people want to buy FWD almost luxury cars, so enter the Azera.