Sales: December 2011 - Mitsubishi

[Drew Dowdell]

Mitsubishi Motors Sales Were Up 41.9 Percent in 2011

Mitsubishi Motors North America (MMNA) today reported December 2011 sales of 5,032 units, up 3.2 percent from December 2010. Mitsubishi's 2011 sales finished 41.9 percent more than sales in calendar year 2010. This marks Mitsubishi's highest full-year sales total since 2008.

"The combination of fuel efficiency and performance presented by products like the Outlander Sport, Lancer, and Mitsubishi i are definitely resonating with customers," said MMNA President & CEO Yoichi Yokozawa. "We are pleased that more consumers are choosing Mitsubishi products as they are beginning to feel more confident in the economy."

The first retail sales of the all-new, all-electric Mitsubishi i began in December in California, Washington, Oregon and Hawaii. At the certified Mitsubishi i dealers in those four states, the Mitsubishi i is currently available for test drives.

In response to tremendous consumer interest, Mitsubishi has decided to bring forward the national rollout of the Mitsubishi i by 9 months. Therefore the Mitsubishi i will be available for customer test drives at i-certified Mitsubishi dealerships across the U.S. in March, and the Mitsubishi i will be available for customer purchase across the U.S. by summer 2012.

Customers can reduce their wait time by preordering the Mitsubishi i now at i-certified Mitsubishi dealerships or online at www.mitsubishicars.com.

Other December sales highlights:

• The Outlander Sport model had its best month since July with an increase of 57.8% compared to December 2010. Outlander Sport production at Mitsubishi's plant in Normal, Illinois, will begin later this year.
  
• Lancer sales were up 4.6 percent compared to December 2010.
  

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