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April 2011 Sales: Hyundai

Drew Dowdell

By Drew Dowdell
in 2011 Sales Archive

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HYUNDAI MOTOR AMERICA REPORTS ITS BEST APRIL EVER AND SECOND-BEST ALL-TIME MONTH

Retail market share expected to hit a record 5.7 percent

• Elantra and Sonata each top 20,000 monthly sales – a company first

• Hyundai achieves best-ever 36.2 mpg corporate average fuel economy FOUNTAIN VALLEY, Calif., 05/03/2011 Hyundai Motor America today announced all-time record April sales of 61,754 units, up 40 percent compared with the same record-breaking period last year. For the year, total sales are up 31 percent, with retail volume rising 40 percent. Sales to fleet accounts are down 45 percent for the year with fleet representing 13 percent of the total sales mix year-to-date and 11 percent for April. Thirty-four percent of Hyundai vehicles sold in April achieved 40 MPG fuel economy ratings.

“April was another outstanding month for Hyundai,” said Dave Zuchowski, Hyundai Motor America’s executive vice president of national sales. “Our unwavering commitment as the industry leader in fuel efficiency with four vehicles achieving 40 MPG standard this year has helped overcome escalating fuel prices and drive our continued growth.

“Further, we believe our innovative Assurance Trade-In Value Guarantee program will take the uncertainty out of future resale values and bolster consumer confidence in our brand.”

April’s strong performance was led by the hot-selling Elantra that registered 22,100 units sold, up 129 percent from a year ago. Its Alabama sibling, Sonata, saw sales climb 17 percent over April last year resulting in a combined 71 percent of total Hyundai volume. This marked the first time Hyundai sold more than 20,000 units in the same month of two different models.

Genesis’ sustained growth trajectory continued with a 17 percent sales increase over last year, representing the 22nd consecutive month of year-over-year sales increases for Hyundai’s first premium products. Hyundai’s flagship Equus continues its strong performance and has now exceeded 1,000 total sales since its December launch, continuing to out-perform its five percent retail share objective.

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APR/2011

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APR/2010

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CY/2011

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CY/2010

</td> </tr> <tr style="mso-yfti-irow: 1"> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: windowtext 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 93.5pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">ACCENT

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4,390

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2,990

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18,877

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18,278

</td> </tr> <tr style="mso-yfti-irow: 2"> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: windowtext 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 93.5pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">SONATA

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

21,738

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18,536

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73,616

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50,283

</td> </tr> <tr style="mso-yfti-irow: 3"> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: windowtext 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 93.5pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">ELANTRA

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

22,100

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9,657

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63,303

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33,538

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5,771

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5,917

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20,163

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30,633

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191

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237

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713

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935

</td> </tr> <tr style="mso-yfti-irow: 6"> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: windowtext 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 93.5pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">TUCSON

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4,055

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3,871

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14,768

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11,912

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</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

639

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550

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2,448

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2,111

</td> </tr> <tr style="mso-yfti-irow: 8"> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: windowtext 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 93.5pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">GENESIS

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

2,648

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2,265

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9,536

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

7,842

</td> </tr> <tr style="mso-yfti-irow: 9"> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: windowtext 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 93.5pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">EQUUS

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

222

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

0

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

950

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

0

</td> </tr> <tr style="mso-yfti-irow: 10; mso-yfti-lastrow: yes"> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: windowtext 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 93.5pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">TOTAL

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

61,754

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

44,023

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

204,374

</td> <td style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 85.75pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: windowtext 1pt solid; PADDING-TOP: 0in; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt" bgcolor="transparent" valign="top">

155,532

</td> </tr> </tbody> </table>

<table style="MARGIN: auto auto auto 78.75pt; BORDER-COLLAPSE: collapse; mso-padding-alt: 0in 0in 0in 0in; mso-yfti-tbllook: 1184" class="MsoNormalTable" border="0" cellpadding="0" cellspacing="0"> <tbody> <tr style="mso-yfti-irow: 0; mso-yfti-firstrow: yes"> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: black 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 112.15pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: black 1pt solid; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">Sales-Weighted Fuel Economy (mpg)

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 110.25pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: black 1pt solid; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

April

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 110.15pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: black 1pt solid; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

2011 CYTD

</td> </tr> <tr style="mso-yfti-irow: 1"> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: black 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 112.15pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">Car

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 110.25pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

36.8

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 110.15pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

36.2

</td> </tr> <tr style="mso-yfti-irow: 2"> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: black 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 112.15pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">Truck

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 110.25pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

28.8

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 110.15pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

28.8

</td> </tr> <tr style="mso-yfti-irow: 3; mso-yfti-lastrow: yes"> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: black 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 112.15pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">Hyundai Brand

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 110.25pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

36.2

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 110.15pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

35.6

</td> </tr> </tbody> </table>

<table style="MARGIN: auto auto auto 75.75pt; BORDER-COLLAPSE: collapse; mso-padding-alt: 0in 0in 0in 0in; mso-yfti-tbllook: 1184" class="MsoNormalTable" border="0" cellpadding="0" cellspacing="0"> <tbody> <tr style="mso-yfti-irow: 0; mso-yfti-firstrow: yes"> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: black 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 109.85pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: black 1pt solid; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 111.65pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: black 1pt solid; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

April

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 110.6pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: black 1pt solid; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

2011 CYTD

</td> </tr> <tr style="mso-yfti-irow: 1"> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: black 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 109.85pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">40-MPG Sales

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 111.65pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

20,918

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 110.6pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

51,633

</td> </tr> <tr style="mso-yfti-irow: 2; mso-yfti-lastrow: yes"> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: black 1pt solid; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 109.85pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">Mix of Total Sales

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 111.65pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

34%

</td> <td style="BORDER-BOTTOM: black 1pt solid; BORDER-LEFT: #e0dfe3; PADDING-BOTTOM: 0in; PADDING-LEFT: 5.4pt; WIDTH: 110.6pt; PADDING-RIGHT: 5.4pt; BORDER-TOP: #e0dfe3; BORDER-RIGHT: black 1pt solid; PADDING-TOP: 0in" bgcolor="transparent" valign="top">

25%

</td> </tr> </tbody> </table>

Hyundai continues its industry-leading approach to fuel efficiency data transparency, achieving an all-time record corporate average fuel economy of 36.2 MPG in April while selling 20,918 vehicles with 40 MPG fuel economy ratings. “The 40-MPG Sonata Hybrid is now shipping in volume, and we’re seeing terrific demand for it,” said John Krafcik, Hyundai Motor America president and CEO. “Combined with record-setting demand for the 40-MPG Elantra sedan, which is outselling all other 40-MPG compacts by a margin of six-to-one, we’ve got confidence our approach of delivering large volumes of high-value, ultra-high fuel-efficiency vehicles is the best long-term solution to hit our national CO2 and fuel economy objectives.”

intrigued Newbie

intrigued

Posted
Posted

This is scary. GM is on a decent path back right now, Ford is on a roll and even Chyrsler is doing better then expected, all while (due to a combination of recalls, brand perception and natural disasters) the Japanese brands are faultering. Enter Hyndai, the destroyer of worlds. This brand is turning the auto industry inside out.

Drew Dowdell Grand Master

Drew Dowdell

Posted
  • Author
Posted

I wonder how long they can sustain such growth though. Once it becomes obvious that the cars are disposable (even the Equus) they may falter.

smk4565 Mentor

smk4565

Posted
Posted

Hyundai is rolling. So many automakers complained about 35 mpg CAFE in 2015, in 2011, Hyundai already did it. #1 in fuel economy, #1 in warranty, and good value, they are a force right now.

regfootball Community Regular

regfootball

Posted
Posted

was that Kia Sorento or Hyundai something trannies that were destructing......

Hyundai's effort is paying off...for now.....but will it go Toyota on them?

They still have a low price brand image that simultaneously has a sort of cutting edge and quality smell to it.

People are under pressure to get more for their money than ever before, and despite whether that pans out to be really true over time, Hyundai is convincing so many buyers that that is indeed the case....that they will get more for their money in a he-yoon-die

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