Malibu Ad in Car & Driver

[Flybrian]

Foldout in the very front of the magazine. I like it at least...

Only bad part - no mention of the 4cyl/6AT coming soon. Just the 4cyl/4AT and 6cyl/6AT. This class-exclusive powertrain must be mentioned.

[Newbiewar]

that message says nothing negative... but it could us a... "this is why you should consider us now" type of statement

i mean its not a bad ad expecially since i cant read that full sheet of its specs or whatever

but the average person probably wont read it unless they like what they see...

i dont know about any of you... have you seen that nissan altima commercial on yahoo.com "0-60 Faster then Accord, Camry, and acura TL... yea its that good" i almost thought it was being sarcastic... thats all it says about the car... if thats all it takes to sell a car...

[DetroitNut90]

Wow, that one's a ballsy departure from GM's usual stock of nondescript ad spots.

I like it.

[pow]

It reminds me of the '04 Malibu ads, which also pointed out the Epsilon (1) "global architecture" and proclaimed itself a game changer. The difference is back then the emphasis was on panel gaps, and now they've actually got a very good looking car. The +2 MPG hybrid numbers do look a bit lame though, especially since the public is used to hearing 40+ MPG from a hybrid.

[Flybrian]

The +2 MPG hybrid numbers do look a bit lame though, especially since the public is used to hearing 40+ MPG from a hybrid.

What if you read, "...employing GM's innovative Urban Assist technology to save fuel even while stationary or idling in traffic, the most inefficient phase of driving"?

[Newbiewar]

What if you read, "...employing GM's innovative Urban Assist technology to save fuel even while stationary or idling in traffic, the most inefficient phase of driving"?

yea screw the hybrid hype...

we've got an industry first UAT !

btw

i was going to ask if they had afm on the malibu v6 since its on the v6 of the impala, but remembered the antique technology of the yesterday cannot be applied to this modern work of art....

Edited September 28, 2007 by Newbiewar

[pow]

What if you read, "...employing GM's innovative Urban Assist technology to save fuel even while stationary or idling in traffic, the most inefficient phase of driving"?

That would be much better, especially if it were on all Malibus, not only as a $2795 option. Now *that* would be a bold move.

[pow]

Only bad part - no mention of the 4cyl/6AT coming soon. Just the 4cyl/4AT and 6cyl/6AT. This class-exclusive powertrain must be mentioned.

BTW, the Passat 2.0T already has a 4-cyl/6AT powertrain, albeit a turbocharged and direct-injected one.

[Newbiewar]

That would be much better, especially if it were on all Malibus, not only as a $2795 option. Now *that* would be a bold move.

Ford... Bold Moves...

[pow]

Ford... Bold Moooves...

Fixed. Michigan/Midwestern accents are awesome, btw.

[Intrepidation]

The way the car gets distorted in the photo makes it looks like it has a shorter front overhang which makes it look so much better. It's still a good looking car, but the short front overhang really helps the proportions.

[pow]

yea screw the hybrid hype...

we've got an industry first UAT !

btw

i was going to ask if they had afm on the malibu v6 since its on the v6 of the impala, but remembered the antique technology of the yesterday cannot be applied to this modern work of art....

Maybe on the fleet 3.5 (which already has the same fuel economy as a Camry V6)?

[Newbiewar]

Maybe on the fleet 3.5 (which already has the same fuel economy as a Camry V6)?

cant put afm on a dohc engine...

[pow]

cant put afm on a dohc engine...

The fleet 3.5 is OHV. It's the 3.6 (252 hp, 17/26) that's DOHC.

[loki]

only v6 with afm is the 3.9L people, and that version of the 3.9 was never in the 'bu

[K.C.]

cant put afm on a dohc engine...

They can, GM just hasn't developed the technology for the high feature engines yet.

Edited September 28, 2007 by K.C.

[Newbiewar]

only v6 with afm is the 3.9L people, and that version of the 3.9 was never in the 'bu

when i was at the dealership... GM said they wanted to put afm on every vehicle and every engine by 2010 i think... to include 4 cyl...

that was a year or two ago when they had barely put it on the 3.9

but i am unaware that afm can be applied to the dohc, the colapsable lifters is the reason they work on the OHV but DOHC doesnt have the same stlye of lifters i beleive

Edited September 28, 2007 by Newbiewar

[RBB]

cant put afm on a dohc engine...

Honda can:

http://www.msnbc.msn.com/id/6134289/

The 3.0-liter i-VTEC V6 engine is based on the standard Accord's V6. The engine was modified to reduce space and weight, and to allow for the Integrated Motor Assist (IMA) motor to be installed. More on the IMA in a moment.

The most unique feature of this V6 engine is the Variable Cylinder Management (VCM) system. VCM will shut off fuel to three of the six cylinders when the full V6 performance is not needed. During startup and acceleration the engine runs on all six cylinders. However, during highway cruising, downhill driving or other instances where engine load is low, combustion in the rear bank of three cylinders is halted. When full power is needed, valves are opened instantly to allow fuel back into the idled cylinders.

http://en.wikipedia.org/wiki/Variable_Cylinder_Management

Variable Cylinder Management (VCM) is Honda's term for a variable displacement technology. It uses the i-VTEC system to disable one bank of cylinders during specific driving conditions (for example, highway driving) to save fuel. Honda's VCM uses overhead cams as opposed to DaimlerChrysler's Multi-Displacement System and General Motors' Displacement on Demand pushrod systems.

-RBB

[RBB]

cant put afm on a dohc engine...

Honda can:

http://www.msnbc.msn.com/id/6134289/

The 3.0-liter i-VTEC V6 engine is based on the standard Accord's V6. The engine was modified to reduce space and weight, and to allow for the Integrated Motor Assist (IMA) motor to be installed. More on the IMA in a moment.

The most unique feature of this V6 engine is the Variable Cylinder Management (VCM) system. VCM will shut off fuel to three of the six cylinders when the full V6 performance is not needed. During startup and acceleration the engine runs on all six cylinders. However, during highway cruising, downhill driving or other instances where engine load is low, combustion in the rear bank of three cylinders is halted. When full power is needed, valves are opened instantly to allow fuel back into the idled cylinders.

http://en.wikipedia.org/wiki/Variable_Cylinder_Management

Variable Cylinder Management (VCM) is Honda's term for a variable displacement technology. It uses the i-VTEC system to disable one bank of cylinders during specific driving conditions (for example, highway driving) to save fuel. Honda's VCM uses overhead cams as opposed to DaimlerChrysler's Multi-Displacement System and General Motors' Displacement on Demand pushrod systems.

-RBB

[Drew Dowdell]

when i was at the dealership... GM said they wanted to put afm on every vehicle and every engine by 2010 i think... to include 4 cyl...

that was a year or two ago when they had barely put it on the 3.9

but i am unaware that afm can be applied to the dohc, the colapsable lifters is the reason they work on the OHV but DOHC doesnt have the same stlye of lifters i beleive

it would probably be an add on to VVT.

edit: That said, it is extremely difficult to get a 3 cylinder to run smoothly much less a 3 cylinder that's actually 1/2 of a V6. Honda and GM probably had to work some balance shaft magic to get these things to run right.

Edited September 28, 2007 by Oldsmoboi

[RBB]

BTW, I've only gone through the first few pages of this month's C&D, but that ad caught my eye right away - very impressive.

And even better was the Pontiac G8 ad a couple of pages later But I'll leave that for the Pontiac forum....

-RBB

[Newbiewar]

it would probably be an add on to VVT.

edit: That said, it is extremely difficult to get a 3 cylinder to run smoothly much less a 3 cylinder that's actually 1/2 of a V6. Honda and GM probably had to work some balance shaft magic to get these things to run right.

i forgot what GM said... but basically the 3.9 doesnt need a balace plate for their v6... it is naturally balanced

but GM vrs the competition doesnt just shut down a bank... bmw and that honda system apprently uses one bank rather then every other cyl

GM's system switches its cylders around to keep it even and keep the wear, and balance good.. if you just use the left or right bank... you will suffer balance problems

Edited September 28, 2007 by Newbiewar

[regfootball]

they had an ad in MT also.....where they talked a lot about the design and the interior.

proof is in the pudding. the ads are ok and flashy, but until we get driver reviews and the car is in public to be available to be judged for styling, the ads might be a bit ineffective.

[regfootball]

BTW, I've only gone through the first few pages of this month's C&D, but that ad caught my eye right away - very impressive.

And even better was the Pontiac G8 ad a couple of pages later But I'll leave that for the Pontiac forum....

-RBB

yes, the G8 ad was AWESOME

[Drew Dowdell]

i forgot what GM said... but basically the 3.9 doesnt need a balace plate for their v6... it is naturally balanced

but GM vrs the competition doesnt just shut down a bank... bmw and that honda system apprently uses one bank rather then every other cyl

GM's system switches its cylders around to keep it even and keep the wear, and balance good.. if you just use the left or right bank... you will suffer balance problems

Reading about the Honda system more, they cheat. They use active engine mounts and active acoustic technology <sound canceling> to hide the imbalance of the engine. It works, but it's still cheating.

[Dsuupr]

I love the boldness of the ad. Especially with the new hyundai ads that just came out.