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Strategic Vision Announces '06 Total Value Winners

Hyundai leads over many brands, including Toyota. GM proves that Asian and European makers are not out of reach. BMW and MINI top all brands as Total Value leaders. These are a few of the results from Strategic Vision’s Total Value Index (TVI), which factors economic issues against the total new vehicle ownership experience. The San Diego-based research firm announced today the winners of its Total Value Awards, which reflect that true value is about much more than the cheapest deal. Reliability, a solid warranty, strong anticipated resale value, durability, and innovation are all part of the definition of “total value.”

Segment Winner(s) - TVI Score

Small Car: Honda Civic - 801

Small Multi-Function: Scion xB - 781

Medium Car: Kia Optima - 799

Medium Multi-Function: Mazda 6 Wagon - 767

Large Car: Hyundai Azera - 808

Near Luxury Car: BMW 3-Series Sedan - 807

Luxury Car: Lexus LS 430 - 780, Audi A8 Sedan - 779, Acura RL 779

Luxury Multi-Function: Audi A4/S4 Avant - 787

Small Specialty Under $25,000: Mini Cooper* - 794

Small Specialty Over $25,000: Chevrolet Corvette Coupe - 798

Mid-Specialty Car: Honda Accord Coupe* - 804

Convertibles Under $30,000: Mini Cooper Convertible - 813

Convertibles Over $30,000: Chevrolet Corvette Convertible - 789

Minivan: Kia Sedona - 758

Small SUV: Saturn VUE -758, Hyundai Tucson - 757

Medium SUV: Nissan Xterra - 735

Medium Crossover: Honda Pilot - 767

Large SUV: Nissan Armada - 724

Near Luxury SUV: Lexus RX 330/400H* - 771

Luxury SUV: Mercedes-Benz GL-Class - 782

Compact Pickup: Honda Ridgeline - 739

Full-Size Pickup: Nissan Titan - 707

Heavy Duty Pickup: Chevrolet Silverado 2500/3500 - 686

Read "The 2006 Total Value Winners" @ Strategic Vision

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