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Sept. 2006 Sales: Ford Motor Company

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DEARBORN, Mich., Oct. 3 /PRNewswire-FirstCall/ -- Ford Motor Company's dealers delivered 238,848 vehicles to U.S. customers in September, up 5 percent compared with a year ago. Car sales were up 26

percent as demand for the company's new mid-size cars (Ford Fusion, Mercury

Milan, and Lincoln MKZ) and the legendary Ford Mustang remained strong.

Truck sales were down 5 percent, but full-size pickup trucks and SUVs

showed signs of stabilizing as the Ford F-Series, Explorer, and Expedition

all posted higher sales compared with a year ago.

"We're pleased by the continued strong demand for our cars and the

solid performance posted by the F-Series truck and Explorer and Expedition

SUVs," said Al Giombetti, president, Ford and Lincoln Mercury sales and

marketing. "The all-new Expedition and Navigator are on their way to

dealers and production of the Ford Edge and Lincoln MKX crossover utilities

starts soon."

The Fusion, Milan, and MKZ had a strong month in September despite

limited availability resulting from the 2007 model changeover and a record

sales month in August. Combined sales for the company's new mid-size sedans

totaled 16,208. The 2007 models feature standard side air bags and

available all- wheel drive. The Lincoln MKZ is equipped with a new 3.5

liter V-6 engine.

Mustang posted its highest September sales in two decades as sales

climbed 31 percent. Total sales of 14,341 included nearly 800 Shelby GT

500s.

Although truck sales were down 5 percent for the month, the company's

full-size trucks and SUVs reversed recent sales trends. Ford's F-Series,

America's best-selling truck, was up 2 percent and posted its third highest

sales month of the year (70,822). The next generation Super Duty F-Series

was unveiled at the State Fair of Texas on September 27 and will be in

production early next year.

Ford's Explorer and Expedition also posted higher sales in September.

Explorer sales were up 22 percent and Expedition sales rose 8 percent.

Mercury's Mountaineer and Mariner also were higher than a year ago.

                FORD MOTOR COMPANY SEPTEMBER 2006 U.S. SALES


                         September Month     %       September CYTD       %
                          2006     2005   Change     2006       2005   Change
    Sales By Brand
       Ford              204,070  190,012    7.4  1,911,193  2,090,838   -8.6
       Mercury            13,117   13,385   -2.0    146,418    161,205   -9.2
       Lincoln             7,362    9,686  -24.0     89,494     93,700   -4.5
       Jaguar              1,158    2,135  -45.8     16,508     24,284  -32.0
       Volvo               9,672    9,514    1.7     89,669     97,760   -8.3
       Land Rover          3,469    3,425    1.3     33,527     30,930    8.4
          Total Ford
           Motor Company 238,848  228,157    4.7  2,286,809  2,498,717   -8.5

    Memo: Cars and Trucks
       Cars               92,111   72,990   26.2    879,241    829,029    6.1
       Trucks            146,737  155,167   -5.4  1,407,568  1,669,688  -15.7
          Total Ford
           Motor Company 238,848  228,157    4.7  2,286,809  2,498,717   -8.5



                     FORD BRAND SEPTEMBER 2006 U.S. SALES


                          September Month     %      September CYTD      %
                           2006      2005  Change    2006      2005   Change

    Crown Victoria        4,150    4,161   -0.3    50,792    52,858    -3.9
    Five Hundred          6,054    9,094  -33.4    68,082    84,240   -19.2
    Taurus               22,811   13,897   64.1   147,996   161,667    -8.5
    Fusion               10,917        0     NA   111,086         0      NA
    Focus                14,160   11,712   20.9   140,830   155,072    -9.2
    Mustang              14,341   10,976   30.7   133,269   128,485     3.7
    Thunderbird               0      478 -100.0       469     8,617   -94.6
    GT                      133      176  -24.4     1,498       772    94.0
      Total Ford Cars    72,566   50,494   43.7   654,022   591,711    10.5

    Freestyle             3,801    7,146  -46.8    49,275    59,648   -17.4
    Escape               10,095   12,052  -16.2   123,063   132,234    -6.9
    Explorer             15,701   12,879   21.9   143,270   196,878   -27.2
    Expedition            6,374    5,906    7.9    60,206    91,778   -34.4
    Excursion                 0    1,740 -100.0       965    13,583   -92.9
    Freestar              2,576    3,948  -34.8    44,829    64,060   -30.0
    Econoline/Club Wagon 13,562   14,862   -8.7   133,391   135,801    -1.8
    Ranger                7,057   10,105  -30.2    72,179    99,907   -27.8
    F-Series             70,822   69,643    1.7   616,785   694,690   -11.2
    Low Cab Forward         332      131  153.4     2,805       291   863.9
    Heavy Trucks          1,184    1,106    7.1    10,403    10,257     1.4
      Total Ford Trucks 131,504  139,518   -5.7 1,257,171 1,499,127   -16.1

      Total Ford Brand  204,070  190,012    7.4 1,911,193 2,090,838    -8.6



             LINCOLN AND MERCURY BRAND SEPTEMBER 2006 U.S. SALES


                            September Month    %      September CYTD     %
                              2006    2005   Change   2006     2005    Change

    Grand Marquis             2,776   4,019   -30.9   46,159   56,503   -18.3
    Montego                   1,907   2,792   -31.7   18,151   21,230   -14.5
    Sable                         0   1,888  -100.0        0   21,849  -100.0
    Milan                     3,226       0      NA   28,334        0      NA
      Total Mercury Cars      7,909   8,699    -9.1   92,644   99,582    -7.0

    Town Car                  2,220   4,635   -52.1   29,209   37,008   -21.1
    LS                          446   1,222   -63.5    8,368   16,697   -49.9
    MKZ                       2,065       0      NA   24,003        0      NA
      Total Lincoln Cars      4,731   5,857   -19.2   61,580   53,705    14.7

      Total Mercury
       and Lincoln Cars      12,640  14,556   -13.2  154,224  153,287     0.6

    Mariner                   2,602   2,038    27.7   26,454   27,991    -5.5
    Mountaineer               2,136   1,771    20.6   23,539   26,611   -11.5
    Monterey                    470     877   -46.4    3,781    7,021   -46.1
      Total Mercury Trucks    5,208   4,686    11.1   53,774   61,623   -12.7

    Navigator                 1,428   1,559    -8.4   16,481   20,283   -18.7
    Aviator                       0   1,407  -100.0    1,711   13,785   -87.6
    Mark LT                   1,203     863    39.4    9,722    5,927    64.0
      Total Lincoln Trucks    2,631   3,829   -31.3   27,914   39,995   -30.2

      Total Mercury
       and Lincoln Trucks     7,839   8,515    -7.9   81,688  101,618   -19.6

      Total Mercury
       and Lincoln Vehicles  20,479  23,071   -11.2  235,912  254,905    -7.5

    Total Lincoln Brand       7,362   9,686   -24.0   89,494   93,700    -4.5
    Total Mercury Brand      13,117  13,385    -2.0  146,418  161,205    -9.2



                    JAGUAR BRAND SEPTEMBER 2006 U.S. SALES

                                   September Month  %    September CYTD    %
                                    2006   2005  Change   2006    2005  Change
    XJ                                33    827  -96.0   3,781   6,433  -41.2
    S-TYPE                           402    567  -29.1   5,021   6,911  -27.3
    X-TYPE                           412    603  -31.7   4,352   9,004  -51.7
    XK                               311    138  125.4   3,354   1,936   73.2
      Total Jaguar                 1,158  2,135  -45.8  16,508  24,284  -32.0



                    VOLVO BRAND SEPTEMBER 2006 U.S. SALES

                               September Month    %     September CYTD    %
                                  2006   2005   Change    2006    2005  Change
    S40                          2,417  2,218      9.0  18,627  19,458   -4.3
    V50                            405    554    -26.9   3,165   4,490  -29.5
    V40                              0      1       NA       0       8     NA
    S60                          1,898  1,782      6.5  20,386  20,067    1.6
    V70                            512    568     -9.9   4,613   5,992  -23.0
    XC70                         1,380  1,149     20.1  10,448  11,241   -7.1
    C70                            385     17  2,164.7   2,552   1,419   79.8
    S80                            130    665    -80.5   5,144   8,313  -38.1
    XC90                         2,545  2,560     -0.6  24,734  26,772   -7.6
      Total Volvo                9,672  9,514      1.7  89,669  97,760   -8.3



                  LAND ROVER BRAND SEPTEMBER 2006 U.S. SALES

                                 September Month   %     September CYTD    %
                                  2006   2005   Change   2006    2005  Change
    Range Rover                     909    985    -7.7   8,421   9,370  -10.1
    Range Rover Sport             1,381  1,106    24.9  12,640   4,656  171.5
    LR3                           1,175  1,192    -1.4  12,425  14,272  -12.9
    Discovery                         0      4  -100.0       1     807  -99.9
    Freelander                        4    138   -97.1      40   1,825  -97.8
      Total Land Rover            3,469  3,425     1.3  33,527  30,930    8.4

[source: Ford Motor Company]

Posted

It looks better then over at GM, where they had another down month.

GM continues too talk about them lowing fleet sales. Who is picking up the slack? toyota?, Ford? Someone has to be reaping the benifit, and if it is toyota, they have to love it.

Posted

havent seen gms yet but it may be subject to intrepetation. i.e. long term goals

or fleet reduction. if thats the case and it is toyota maybe fleet sales will be seen in a good light soon enough and they, GM, can start them up again.

that is to say:"wow! if they use toyotas they must be good enough for me!"

my car will get excellent resale value because they are toyota tough!

good for ford, i know i like seeing those zephyrs and fusions, etc. they garner quite a few compliments. no reason they shouldnt put up a fight.

Posted

Gosh Ford's sales are really hurting this year. Car sales are way off, the Focus is only doing 140k? Haven't looked at the Cobalt yet though.....compared to 270k the Civics are doing, that's not good. Truck sales are way off too, Explorer is off 60k from last year?! And it's a new body. I helped one of those Explorer sales though, helped a friend buy one.

Posted

SUV's were off about 25-35 percent last year, and they have continued to fall bad again this year. Not to long ago, the Explorer sold about 450,000 every year. Things sure have changed, and quick to!

Posted

Ford -

Edge needs to come fast

Freestyle sales suck

Focus refresh needed quick

Five Hundred refresh needed quick

Updated Fusion (hybrid version + 3.5 V6) would help (Camry outsold it 4X)

Mercury - no product or future ahead, unless they bring in EU Fords

Lincoln - MKS and MKX should help

Jaguar -

Holy crap, no ones buying XJs; it needs a refresh -- S-class outsold it 33X

New S-type needs to come fast

XK doing better, even with crappy marketing; on par with 650i

Volvo -

C70 gaining momentum

Upcoming S80 will help hugely

Land Rover - new Freelander should add 2K/mo

Posted

Having your best selling car be a fleet only vehicle that is about to be discontinued is pathetic.

200946[/snapback]

Yea ever think of becoming an auto analyst.

Seems you picked up a big faux pau some of these brilliant analyst missed:

"Ford is really starting to take advantage this month of some of the new products they've brought out," said David Hilton, an analyst with Capgemini in Southfield."

and

"But George Magliano, an auto expert with consultant Global Insight in New York, cautioned against interpreting the numbers as the start of a rebound at the struggling automaker.

"One month doesn't make a big difference," he said, even if Ford is beginning to get traction with the sedans. "Are these the saviors? I don't think we can say that."

... and if any of them actually looked at the numbers they would have realized this BS.

Still, Pipas said the automaker is "pleased with the month" and suggested the company is doing better than internal forecasts projected.

Taurus 2006/22,811 2005/13,897

Posted

Fords sales will be in the dumps once thay can't pad it with the fleet only Taurus, but maybe when they finally stop selling the Taurus, they can be a bit more profitable. I wonder if Ford loses money on the Taurus

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