Tesla isn't done with price cuts it seems. Bloomberg reports that the automaker has dropped the price of all Model 3 models by $1,100 - bringing the base price to $42,900. The reason cited by Tesla was the end of a customer referral program that ended up costing them more than they realize.
The program gave new owners six months of free supercharging if they were referred by a friend. Those who referred a number of people got rewarded with various prizes such as getting the next-generation Tesla Roadster.
This is the second price cut for Model 3 this year. Last month, Tesla instituted a $2,000 price cut on their lineup to soften the blow of the Federal Tax Credit being cut from $7,000 to $3,750.
Source: Bloomberg
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