The new Nissan Maxima is off to a flying start in the sales charts and Nissan wants to keep that momentum going. According to The Detroit Bureau, the automaker is considering options on broadening the appeal of the model. One of those options is giving the Maxima the NISMO treatment.
“We’re trying to gauge reaction to the car,” said 2016 Nissan Maxima product planner Vishnu Jayamohan. “We have our NISMO brand which would be a great outlet for this car.”
Going with the NISMO model would allow Nissan to expand on the sporty and performance message they are going with the new Maxima. No information is given about what could be expected if Nissan goes this route, but more power is likely one key item. Doing a Maxima NISMO also falls under the promise given by Nissan last year of doing more NISMO models.
For now, Nissan will keep an eye on sales numbers for the Maxima before making a decision.
Source: The Detroit Bureau
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