Jump to content
News
Reviews
Discussons
Activity
Create New...
Close
  • William Maley
    William Maley

    By William Maley •

    Nissan To Change Focus From Cutting Edge To Volume Stuff

      Nissan Changes Their Tone Concerning Future Products

    For awhile, it seem Nissan was going a bit crazy with exciting, performance-focused concepts. Recent examples include the IDx concept, the distinctive electric BladeGlider concept, and the Formula One inspired Infiniti Q50 Eau Rouge concept. Executives at both automakers talked up these concepts and the possibility of them going into production. But now, talk has almost gone to a dead silence.

    Automotive News notes that there is a distinctive change in tone at both automakers during the auto show when speaking with executives. Instead of being excited and speaking about these concepts, Nissan's executives talked about putting their efforts behind a core group of cars that sell in high volumes. Cases in point include a major change for the Nissan Altima in 2016, and Infiniti working on trying to rebuild its portfolio starting with the upcoming Q60 coupe.

    It also helps that two key proponents of these vehicles have moved on. Former head of Infiniti Johan de Nysschen stepped down in summer to take the reigns at Cadillac. Meanwhile Andy Palmer - then Nissan's global product planning chief - became CEO of Aston Martin late last year.

    Source: Automotive News (Subscription Required)

    Go to articles

    User Feedback

    Recommended Comments

    Cory Wolfe

    Once upon a time, it seemed like Nissan was losing their way. They were cutting the fun out of their products, cutting the fun products, and leaving themselves with an unremarkable image. This was the late 90's. Soon after that, in came a partnership with Renault and a seemingly renewed interest in building interesting vehicles. They literally reinvigorated their lineup and the sales increases followed. In the last decade, they've doubled their worldwide sales since that point.

     

    Lately, it's felt a little like the late nineties for Nissan again and I thought we'd see another renewed interest in building vehicles with passion again. With this news, perhaps not...

    Link to comment
    Share on other sites


    Join the conversation

    You can post now and register later. If you have an account, sign in now to post with your account.
    Note: Your post will require moderator approval before it will be visible.

    Guest
    Add a comment...

    ×   Pasted as rich text.   Paste as plain text instead

      Only 75 emoji are allowed.

    ×   Your link has been automatically embedded.   Display as a link instead

    ×   Your previous content has been restored.   Clear editor

    ×   You cannot paste images directly. Upload or insert images from URL.

    ×

  • google-news-icon.png



  • google-news-icon.png

  • Subscribe to Cheers & Gears

    Cheers and Gears Logo

    Since 2001 we've brought you real content and honest opinions, not AI-generated stuff with no feeling or opinions influenced by the manufacturers.

    Please consider subscribing. Subscriptions can be as little as $1.75 a month, and a paid subscription drops most ads.*
     

    You can view subscription options here.

    *a very limited number of ads contain special coupon deals for our members and will show

  • Similar Content

  • Posts

    • trinacriabob
      Airplanes

      By trinacriabob · Posted

      Interesting musical chairs I recently learned about. ITA Airways was recently acquired by Lufthansa. ITA, and preceding Alitalia, were in SkyTeam, headed up by Delta along with Air France and KLM.  ITA came across as an unwanted stepchild for the more fastidious French and Dutch.  SkyTeam is pricey, as are their award redemption tiers. With this transaction, ITA joins Star Alliance, headed up by United and with Lufthansa and Air Canada in the consortium.  I'm happy about this.  At least I am right now.
    • trinacriabob
      Random Thoughts Thread

      By trinacriabob · Posted

      I don't feel religion is bad.  I have one.  It's the dogmatic "holier than thou" crowd - usually older ladies who go to socialize and gossip - that drives people away. Ukraine has the right to exist peacefully the way we've known it to be for some 30 to 40 years.  The death toll is harrowing, and it's hard to think about the children, elderly, and invalids they've killed or maimed.  And these instigators claim to believe in God.  Not.
    • G. David Felt
      Random Thoughts Thread

      By G. David Felt · Posted

      Seems the crazy Stooges circus has begun. https://www.msn.com/en-us/news/politics/liz-cheney-referred-for-criminal-investigation/ar-AA1w2lHB?ocid=BingHp01&cvid=f2884bd4f8b34ba2f527fff1fded1ac6&ei=12 Crazy back n forth, I hope Ukraine can recover their land and kick Russia out. https://www.msn.com/en-us/news/world/vladimir-putin-embarrassed-as-ukrainian-rout-causes-huge-russian-surrender/ar-AA1w0T5o?ocid=BingHp01&cvid=f2884bd4f8b34ba2f527fff1fded1ac6&ei=23 Next year is going to be one extremely large clown mess of attempted dictatorship wanna be attempts against our Constitution and I fear this is only the beginning as investment firms lock in profits and get out of companies, they do not feel can handle a downturn in a U.S. and or Global Economic recession. https://www.msn.com/en-us/money/markets/dow-suffers-worst-losing-streak-in-nearly-50-years-this-stock-is-driving-index-down/ar-AA1w2wlh?ocid=BingHp01&cvid=f2884bd4f8b34ba2f527fff1fded1ac6&ei=34 This will hurt the GOP as folks assess their view of Conservative with the GOP party. https://www.msn.com/en-us/news/politics/record-slim-house-majority-faces-new-problems-as-gop-lawmaker-announces-exit-from-republican-conference/ar-AA1w2e2V?ocid=BingHp01&cvid=f2884bd4f8b34ba2f527fff1fded1ac6&ei=47 Good to see our judicial system stand up to the snake oil salesmen who think they can get away with various crimes. https://www.msn.com/en-us/news/politics/judge-merchan-just-put-leash-on-trump-during-presidency-legal-analyst/ar-AA1w2qhi?ocid=BingHp01&cvid=f2884bd4f8b34ba2f527fff1fded1ac6&ei=67 This brings up a good question for all here, do you like Standard Time or Daylight Savings time? If you are like me and not wanting to deal with flipping back and forth on time twice a year, which time do you want? https://www.msn.com/en-us/news/politics/trump-says-he-ll-end-daylight-saving-time-here-are-the-winners-and-losers-if-he-does/ar-AA1w1Obc?ocid=BingHp01&cvid=f2884bd4f8b34ba2f527fff1fded1ac6&ei=78 So here is how states have voted to make one or the other permanent and do away with the flip back and forth. I do find it interesting that Ford is still filing patents on EV technology even though they have pulled back and have not really planned to move forward with 800v platform. Ford's Latest Patent Could Revolutionize EV Charging Crazy the lease deals you can get on an EV. As expected another ICE only, death to EV writer finally, actually got behind a wheel and found that the EVs are way better than ICE and even states that his next auto will be an EV now that he has actually driven one and tested it. Interesting read, his few dislikes is more of him needing to choose the display preference. I like mine in Dark mode, but the wife likes hers in light mode. So it is totally customizable. I drove an EV for the first time Have to say, I am hearing more and more from coworkers who were a never EV mind set, have actually test drove and ended up buying an EV. I think the tipping point is here where variety of EV choices are going to only make this more and more common. I suspect the Kia EV3 next year will be a huge deal for them as will the Chevrolet BOLT coming back into the market. Two SUVs that are below $30,000 will attract many new auto buyers.
    • G. David Felt
      Beautiful Cars Appreciation Thread

      By G. David Felt · Posted

      @oldshurst442 Thank you for the laugh, I needed it today. Much appreciated the post you did.
    • oldshurst442
      Beautiful Cars Appreciation Thread

      By oldshurst442 · Posted

  • Who's Online (See full list)

    • There are no registered users currently online

  • My Clubs

×
×
  • Create New...

Hey there, we noticed you're using an ad-blocker. We're a small site that is supported by ads or subscriptions. We rely on these to pay for server costs and vehicle reviews.  Please consider whitelisting us in your ad-blocker, or if you really like what you see, you can pick up one of our subscriptions for just $1.75 a month or $15 a year. It may not seem like a lot, but it goes a long way to help support real, honest content, that isn't generated by an AI bot.

See you out there.

Drew
Editor-in-Chief

I've whitelisted
Continue without support

Write what you are looking for and press enter or click the search icon to begin your search