Jump to content
News
Reviews
Discussons
Activity
Create New...
Close
  • William Maley
    William Maley

    By William Maley •

    Mitsubishi Motors CEO Says A Sedan and Truck Are Possible For U.S.

      There are no plans for either one at this time

    Mitsubishi's lineup in the U.S. is very thin, but that will change soon as the Japanese automaker introduces the new Eclipse Cross and Outlander PHEV crossovers. This is part of an effort to boost sales 30 percent for the U.S. by 2020. While the focus for the U.S. will be on crossovers, Mitsubishi Motors CEO Osamu Masuko hinted that other products could be in the pipeline if they leverage their alliance with Nissan-Renault.

    In an interview with Automotive News, Masuko said the opportunity to launch new products will come after 2020. This is when Mitsubishi is expected to share powertrains and platforms with Nissan-Renault. One of those new products could be a sedan.

    "But we don't have plans to develop a sedan on our own. It wouldn't be just a rebadge. The design will be completely different. We would like to clearly differentiate our models and show the special characteristics of each company," said Masuko.

    We're wondering if this sedan could be the replacement for the aging Lancer compact or discontinued Galant sedan. Masuko said there are no concrete plans at this time for the sedan.

    Automotive News followed this up by asking if there is the possibility of a pickup truck for the U.S.

    "The pickups we make are not so big. But the American market requires big-size pickup trucks," said Masuko.

    "We are focused on developing pickups for non-U.S. markets such as [Southeast Asia] and the Middle East. So for the U.S., if there is an opportunity, we might get it from Nissan. We would like to consider if there are opportunities from within the Alliance."

    Source: Automotive News (Subscription Required)

    Go to articles

    User Feedback

    Recommended Comments

    regfootball

    if they did one sedan it may be good.  my guess is they are developing a lancer replacement for global use and probably just want to sell it here.  i would argue it makes more sense to sell a Galant replacement in the US.  But sales wise for Mitsubishi it is probably easier to sell the Lancer size here in the US.

    TBH, i want to see a bunch of the Japanese brands go bye bye.  I wouldn't miss a beat if Toyota, Mazda, Mitsubishi went bye tomorrow.  Nissan too.  No love for Subaru either really.  Reality is in the US we'll still have Toyota Honda Nissan and Subaru for a long time.  To me, Mazda has nothing here anymore.  So if it went out tomorrow I could care less.

     

    Link to comment
    Share on other sites
    Scout
    1 hour ago, regfootball said:

    if they did one sedan it may be good.  my guess is they are developing a lancer replacement for global use and probably just want to sell it here.  i would argue it makes more sense to sell a Galant replacement in the US.  But sales wise for Mitsubishi it is probably easier to sell the Lancer size here in the US.

    TBH, i want to see a bunch of the Japanese brands go bye bye.  I wouldn't miss a beat if Toyota, Mazda, Mitsubishi went bye tomorrow.  Nissan too.  No love for Subaru either really.  Reality is in the US we'll still have Toyota Honda Nissan and Subaru for a long time.  To me, Mazda has nothing here anymore.  So if it went out tomorrow I could care less.

     

    Say what you want about the imports but I think you would miss them if they were gone. How long do you think it would take for the remaining offerings to become stale with no competition?

    Link to comment
    Share on other sites


    Join the conversation

    You can post now and register later. If you have an account, sign in now to post with your account.
    Note: Your post will require moderator approval before it will be visible.

    Guest
    Add a comment...

    ×   Pasted as rich text.   Paste as plain text instead

      Only 75 emoji are allowed.

    ×   Your link has been automatically embedded.   Display as a link instead

    ×   Your previous content has been restored.   Clear editor

    ×   You cannot paste images directly. Upload or insert images from URL.

    ×

  • google-news-icon.png



  • google-news-icon.png

  • Subscribe to Cheers & Gears

    Cheers and Gears Logo

    Since 2001 we've brought you real content and honest opinions, not AI-generated stuff with no feeling or opinions influenced by the manufacturers.

    Please consider subscribing. Subscriptions can be as little as $1.75 a month, and a paid subscription drops most ads.*
     

    You can view subscription options here.

    *a very limited number of ads contain special coupon deals for our members and will show

  • Similar Content

  • Posts

    • trinacriabob
      Random Thoughts Thread

      By trinacriabob · Posted

      Happy Monday ... may someone steal a Happy Meal for you ...
    • trinacriabob
      Random Thoughts Thread

      By trinacriabob · Posted

      A lot of interesting factoids ... The number of plants producing the mid-1960s Impala were numerous, including 2 in SoCal (Van Nuys and South Gate) and 2 in Canada (Oshawa and St.-Therese).  Imagine that ... working on the line with a Francophone in a herringbone cap who breaks out a baguette for his snack break.  Then, other plants:  up in Detroit, Atlanta, St. Louis, and the Arlington TX (Dallas) plant that made a lot of Cutlasses. Engines were varied: 230 in line 6 (not the 250 yet), V8s like 283, 327, and a 409 that gave way to the 396.  I notice the absence of the 307 at this point. The great 350 came a few years later. - - - - - As far as Cutlass going from 1976 to 1977, they did a few stupid things, yet may have sold even more of them: - the waterfall grille up front got busier, thus uglier - they got rid of the spherical vents on the right side of the dash and made them rectangular as well - they went from a more traditional burgundy (for that type of color choice) interior to a red interior (called firethorn) and it was obnoxious  - they slimmed down the bucket seats in the Salon coupe quite a bit - drum roll:  the loss leader base engine went from an inherently  balanced 250 in line 6 in an uncrowded engine bay to an "odd firing" 231 V6 (in its last year as "odd firing") and the area in the back of the engine bay around the engine itself was crowded. They should have left that one alone.  No one should have had a nicely equipped Brougham model with an engine that had a faint shudder at idle. - and, of course, they raised the price a fair bit
    • knightfan26917
      Life & Back On The Radio

      By knightfan26917 · Posted

      * Life keeps getting in the way. Hope the holiday season was good for you. Visiting quickly today because... ...this past Saturday's CD SHOWCASE (01/18/2025) was also streamed live on WRMN's YouTube channel! However, I do not know how long it will be available. If you are interested, check it out soon: https://www.youtube.com/watch?v=4QmpWWB0d-k   Website page for the 2025 shows: https://www.cdshowcase.com/2025-cd-showcase/   PEACE | Cort, pig and cow valves with pacemaker 2003 MGM LS + 1981 cmc SC; need 1975 Chrysler Cordoba "Count your blessings now 'fore they're long gone" | Pink | 'Who Knew'
    • trinacriabob
      Random Thoughts Thread

      By trinacriabob · Posted

      Interesting bit of trivia.  I couldn't believe the numbers, but, with the arrival of foreign imports coming later, it could be conceivable. In the 1965 model year, they sold 1,074,925 Chevrolet Impalas. That's far more than the 514,000 Oldsmobile Cutlass sales in 1976.  I thought this was the peak.  They report that 632,000 were produced in model year 1977.
    • A Horse With No Name
      Random Thoughts Thread

      By A Horse With No Name · Posted

      I love this era Ford, and this era of Mercury is amazing! One thoughtful question...     Also thoughtful  

  • Who's Online (See full list)

    • There are no registered users currently online

  • My Clubs

×
×
  • Create New...

Hey there, we noticed you're using an ad-blocker. We're a small site that is supported by ads or subscriptions. We rely on these to pay for server costs and vehicle reviews.  Please consider whitelisting us in your ad-blocker, or if you really like what you see, you can pick up one of our subscriptions for just $1.75 a month or $15 a year. It may not seem like a lot, but it goes a long way to help support real, honest content, that isn't generated by an AI bot.

See you out there.

Drew
Editor-in-Chief

I've whitelisted
Continue without support

Write what you are looking for and press enter or click the search icon to begin your search