Jump to content
Create New...
  • William Maley
    William Maley

    FCA Sees Jeep Becoming Quite Big In Sales

      How big? Try 7 million vehicles

    Trying to figure what is going with Fiat Chrysler Automobiles and Jeep could be a full-time job. This week has seen Chinese Automaker Great Wall announce its intentions of possibly buying Jeep from FCA, before backtracking on that a day later. Then rumors surfaced that FCA is considering spinning off Maserati and Alfa Romeo, along with its components operations. Now there is another twist.

    According to a report from Bloomberg, FCA believes Jeep could sell as many vehicles as a standalone automaker thanks to the increased demand for SUVs. The company forecasts that Jeep's annual sales will rise 30 percent to two million next year. FCA CEO Sergio Marchionne told analysts that the brand could deliver up to seven million vehicles a year if demand for SUVs keeps rising. 

    But for Jeep to reach that ambitious sales goal, they would need to have their lineup (including the new Wrangler, Wagoneer, Grand Wagoneer) to sell 50 percent more vehicles than what FCA delivered last year.

    “It seems pretty pie-in-the-sky at this point,” said Richard Hilgert, an autos analyst at Morningstar.

    Hilgert does also note most observers thought it was crazy that Jeep could expand to 2 million in annual sales by 2018 - something that is likely to happen.

    Marchionne also talked about why it would be a bad idea to split Jeep away from FCA.

    “We do need to worry about the stump that’s left behind,” Marchionne said.

    “If we start picking away all the things that appear to be interesting to people, then I think we’re going to end up with a sub-optimal business that cannot run.”

    It should be noted that only a few months ago, Marchionne floated the idea of spinning off Jeep.

    Source: Bloomberg

    User Feedback

    Recommended Comments

    :roflmao: Of course Sergio would say it was a bad idea to split Jeep away from the rest of FCA US or Europe. Jeep is paying to keep the rest of the product lines up and running.

    Sell off Jeep without the rest of the US products and FCA would just be in a nose dive of spending.

    Link to comment
    Share on other sites

    Jeep and Ram are probably the only brands in the entire FCA organization bringing in any real cash.  Fiat commercial in Europe maybe also as the Promaster equivalents there seem quite popular. 

    Maserati may be profitable, but it is so niche market at this point that it can't be making serious volumes of cash even if the ROI is decent.  Plus they're still using Chrysler parts bin for far too much of the Maserati interior.

    There's no way that Alfa is profitable yet. 

    • Like 1
    Link to comment
    Share on other sites

    I am seeing Maseratis every other day- I think recently posting about the brand has made me notice the big chrome 1950's script Maser likes to slap on the butts of all their cars. I saw 2 yesterday alone (that I noticed). Sales runs about 12K in the U.S. and 36K globally. I have no idea what their parts sharing or profit may be tho.

    Beyond that I agree with DD- Jeep & Ram are likely the only profit centers, possibly Maser and Dodge. At this point I believe Chrysler, unfortunately, is probably in the red. That's a GD shame in my book.

    Link to comment
    Share on other sites

    FCA has pension and debt liabilities still too.  Something a Chinese car maker probably doesn't have to worry about.  Which is what makes the Jeep brand by itself so valuable.  

    Link to comment
    Share on other sites

    Jeep brand is valuable because of worldwide appeal, iconic & aspirational product and 1.4 million units sold last year. They are gunning for 2 million and will likely get there.

    • Agree 1
    Link to comment
    Share on other sites



    Join the conversation

    You can post now and register later. If you have an account, sign in now to post with your account.
    Note: Your post will require moderator approval before it will be visible.

    Guest
    Add a comment...

    ×   Pasted as rich text.   Paste as plain text instead

      Only 75 emoji are allowed.

    ×   Your link has been automatically embedded.   Display as a link instead

    ×   Your previous content has been restored.   Clear editor

    ×   You cannot paste images directly. Upload or insert images from URL.


  • google-news-icon.png



  • google-news-icon.png

  • Subscribe to Cheers & Gears

    Cheers and Gears Logo

    Since 2001 we've brought you real content and honest opinions, not AI-generated stuff with no feeling or opinions influenced by the manufacturers.

    Please consider subscribing. Subscriptions can be as little as $1.75 a month, and a paid subscription drops most ads.*
     

    You can view subscription options here.

    *a very limited number of ads contain special coupon deals for our members and will show

  • Similar Content

  • Posts

    • Philadelphia City Hall.  It is mostly French Second Empire style, if I remember correctly.  A statue of William Penn stands on top of the clock tower.  It has a big plaza in front of it.  I like it.
    • What place is this, I do not recognize it other than European style.
    • Taco Bell is sort of in last place when it comes to Mexican for me.  All their stuff has that almost uniform taste, just like McDonald's and BK. Out West, Del Taco and El Pollo Loco are better options in my book.
    • My Tuesday ... changed planes and had to overnight.  I have never given this city enough time.  What a stunning city hall.
    • Hyundai has announced a 21 billion dollar investment in the U.S. from 2025 to 2028 improving its production to 1.2 million ICE/EVs per year for Kia/Hyundai/Genesis products. https://www.hyundainews.com/en-us/releases/4404 Hyundai Motor Group Commits to U.S. Growth with USD 21 Billion Investment   The Group to invest a total of USD 21 billion in the U.S. from 2025 to 2028 USD 9 billion to expand U.S. automobile production to 1.2 million units annually USD 6 billion to enhance parts, logistics and steel business, increasing the localization of auto parts and strengthening supply chains USD 6 billion to expand future industries and strengthen external partnerships and energy infrastructure, including EV charging Investment is expected to create more than 100,000 direct and indirect job opportunities by 2028, including 14,000 direct full-time jobs SEOUL, March 24, 2025 – Hyundai Motor Group (the Group) is announcing a significant investment of USD 21 billion in the United States from 2025 to 2028. This commitment reflects the Group’s strategic focus on expanding its manufacturing capabilities, advancing future technologies, and enhancing energy infrastructure in America. This latest U.S. investment builds on the Group’s existing allocation of approximately USD 20.5 billion since entering the U.S. market in 1986. “Hyundai Motor Group is deepening its partnership with the United States, reinforcing our shared vision for American industrial leadership. The Group’s investment and efforts will further expand our operations in the U.S. and grow our American workforce. Thank you to our American partners, employees, and communities. We’re proud to stand with you, and proud to build the future together.” Expanding automotive production capacity To reinforce its production capabilities, the Group will invest a total of USD 9 billion to establish an annual production capacity in the U.S. of 1.2 million vehicles across its automotive brands, Hyundai Motor, Kia, and Genesis. In addition, the Group plans to invest in improving its production facilities, including Hyundai Motor Manufacturing Alabama and Kia Autoland Georgia, to further enhance its customer-centric approach in delivering high-quality automobiles. Enhancing parts localization and logistics to strengthen supply chain A total of USD 6 billion will be allocated to increase the localization rate of automotive components – including core parts for electric vehicles (EVs), such as battery packs – to form an auto cluster following expansion of the Group’s production facilities, as well as strengthening Group logistics to ensure robust supply chains and investing in steel production in the U.S. Hyundai Steel, the Group’s steel affiliate, will construct an Electric Arc Furnace (EAF) steel mill in the state of Louisiana, capable of producing 2.7 million tons of steel annually. This facility will produce low-carbon steel sheets using the abundant supply of steel scrap in the U.S. with the aim of enhancing the Group’s agility and flexibility in response to external uncertainties. Strengthening collaboration in future industries and investing in energy infrastructure The Group will invest USD 6 billion to drive innovation and expand strategic partnerships with U.S. companies in areas including autonomous driving, robotics, artificial intelligence (AI), and advanced air mobility (AAM). Key initiatives include: Collaborating with Boston Dynamics to expand the U.S. ecosystem for robotics components and establish a mass-production system Partnering with NVIDIA to accelerate the development of AI solutions for future mobility, including autonomous driving and robotics Advancing R&D with Supernal, the Group’s US affiliate for AAM business, to commercialize an eVTOL vehicle by 2028 Supplying robotaxis to Waymo as part of its strategic partnership with Hyundai Motor Company, and co-developing autonomous driving services with Aptiv Investing potential startups through venture capital and other funding mechanisms to support U.S. startups specializing in mobility, robotics, and AI As part of its USD 6 billion commitment, the Group will also invest in energy infrastructure projects to secure new business opportunities and contribute to the development of sustainable energy generation, including: Strategic cooperation between Hyundai Engineering & Construction Holtec International on Small Modular Reactor (SMR) technology Establishing infrastructure to bolster use of renewable energy Investing in IONNA EV charging alliance to expand infrastructure Through these investments, the Group anticipates it will create 14,000 new direct full-time jobs in the U.S. by 2028. The overall economic impact is expected to generate more than 100,000 direct and indirect job opportunities across related industries. The Group plans to hold its Hyundai Motor Group Metaplant America Grand Opening celebration in Georgia, U.S., later this week, marking the completion of the largest economic development project in Georgia’s history, just two and a half years after breaking ground. HMGMA exemplifies HMG’s dedication to driving economic growth, furthering technological advancements, and delivering sustainable solutions to the U.S. market, creating or supporting over 570,000 jobs nationwide.
  • Who's Online (See full list)

  • My Clubs

×
×
  • Create New...

Hey there, we noticed you're using an ad-blocker. We're a small site that is supported by ads or subscriptions. We rely on these to pay for server costs and vehicle reviews.  Please consider whitelisting us in your ad-blocker, or if you really like what you see, you can pick up one of our subscriptions for just $1.75 a month or $15 a year. It may not seem like a lot, but it goes a long way to help support real, honest content, that isn't generated by an AI bot.

See you out there.

Drew
Editor-in-Chief

Write what you are looking for and press enter or click the search icon to begin your search