Spying/Rumorpile: Meet Hyundai's Prius Fighter and Electric Vehicle

You have one problem here; your generalized 30% loss is not true for all EVs. More current testing shows that depending on the maker the range can be big like you stated but also very small. Hyundai and Kia showing the smallest battery loss in winter extreme weather and Tesla showing some of the largest loss. Even other stories where extreme testing was done in some of the most extreme Northern European countries showed at most around a 20% range hit on the latest EVs and of course up to 57% hit on 5-year-old EVs. Which brings up the value of a Heat Pump over traditional ICE heater, enhanced insulation of the battery pack, liquid temp managements and so many other new technologies that have been applied to the latest models. We have changed in 10 years what took Ice 50 years to do. This will continue to improve. Keep in mind that Tesla was the golden yard stick that every auto maker took and built to be equal or exceed them Testing reported in December 2024 New Study Reveals Which EV Models Lose the Least Range in Winter - Vehicle Research - Automotive Fleet Here a story from February 2025 of independent testing also showing the losses not as bad as you generalized depending on who you pick https://cleantechnica.com/2025/02/10/recurrent-data-clarifies-ev-range-loss-in-cold-conditions/

My biggest issue with sub-300 mile range EVs is the actual range in the winter. If said vehicle has a 260 mile range and to maintain the life of the battery I'm only charging it to 80% that then leaves it with 208 miles. Take another 30% off for 4-5 months out of the year when it's cold and crappy... 145 miles of range. Do I drive 150 miles a day? Absolutely not. Do I think a realistic range of 150 miles is adequate? No. 

Well, it doesn't video very well, either.    Wow, all the people on Kia's YouTube accounts want it?! YA DONT SAY?! 

They should have made a "GTI" version of this a decade ago. It seemed like an easy cash cow for them. Charge an extra 5-10k for parts already paid for?!? I love the idea of this. 

9 times out of 10, whenever someone has to say the above, it is because it is (in fact) ugly. No amount of "seeing it in person" changes the bad angles on the back of the EV4. There is no design cohesion back there when you look at the rest of the car. It is just a mess and I will stand by that, whether seen here or in person.