GM's Upcoming Electric Onslaught

Very exciting to see what the end result becomes once on the dealership lot.

I think a new auto will be in my future between 2021 to 2024 depending on release time.

Thinking on this, GM could bring back a 21st century 442!

• 4 = 400 kW of power
• 4 = 4 Motors, AWD with Torque Vectoring
• 2 = 2 door sports EV that kicks Tesla Ludicrous Mode!

I can envision many awesome driving machines with EV power trains on our Glorious Auto History.

@oldshurst442 What cha think?

It's just not necessary, and I fail to see what marketing gain there would be.
It's especially egregious given the '4' in '442' specifically meant a specific  internal combustion V8.

442 has seen more than 1 revival; all paling against the original.
Perhaps 'enough is enough' there.

Im with Balthy on this. No need to do 442 nomenclature. For several reasons too, not JUST what Balthy said. What he said is but 3 reasons.

1. First and foremost. Oldsmobile is no longer a brand. A 442 is NOT a Chevy, nor a Buick. I would NEVER want a Cutlass/442 branded any other way other than Oldsmobile...so...

2.  Just not necessary. No marketing gain, especially when many folks dont remember what a 442 is,  at best. And at worst...dont know ANYTHING about it. 

3. I dont mind your definition of an electric 442. Im not going to be that fussy about it not being a 4 barrel carburetor, 4 speed manual trans and dual exhaust on a big cubed V8 because Oldsmobile themselves did one on the Quad 4 of it being 4 cylinder, 4 valves/cylinder, dual camshafts.

 About that...although it was a quick car in comparison to what was offered in the late 1980s early 1990s, and compared to what a muscle car 442 was in the 1960s and early 1970s, and that Quad 4 Calais 442 was probably a better 442 than the G-Body 442 was...

Both G-Body and Quad 4 442s lacked the menacing presence of the originals.

Like Balthy said. Enough is enough. Let the 442 rest in peace. 

Now...I would take a Cutlass body shell and I would marry it to a Tesla...or better yet...GM EV skateboard platform complete with batteries and motors and create my own 442.  THAT is what I would do if I was trying to restore a far too gone Cutlass barnyard find. with no engine and the like.  But for GM...let Cadillac and Chevy create new legends. 

@oldshurst442 @balthazar

I understand what you both are saying. 

Yet, now that we have Hummer by GMC, I honestly could see GM do a Legends by GMC where they do special edition autos from Oldmobile, Pontiac, and even throw in a new 21st century EV Grand National by Buick.

From a marketing standpoint there is much they could do with and make money off some of the amazing bad ass rides from the past.

7 minutes ago, dfelt said:

Yet, now that we have Hummer by GMC, I honestly could see GM do a Legends by GMC where they do special edition autos from Oldmobile, Pontiac, and even... Buick.

But..... no one gives 2 shits about Hummer's 'legacy', and Hummer was here only 10 minutes years ago.

Olds, Buick & Pontiac (especially) have legions of fans, mostly centered on the Divisions heydays. Strip-mining the history books for nameplates is irrelevant laziness, and inevitably would call up near constant comparisons; taking focus off the modern product. Let the heritage Divisions RIP ((UNLESS an official Olds or Pontiac nameplate is brought back. Then at least, we could talk).

Go strip-mine GMC's catalog.

Let the faceless, soulless future stand or fall on its own.  Bringing back a meaningful name from the past and slapping it on a meaningless commodity BE3 anything would be pointless.  It's like a bad actor trying to elicit emotion in a totally disconnected (unplugged) audience.  Fake.

Since the names from the past would mostly just appeal to an older audience that won’t be interested in EVs, they should avoid any retro or heritage image with the EVs.  They really have to focus on the future.    I can't really see GM's legacy customer base going for new EVs, these are going to have to appeal to new buyers that are seeking EVs..

The Chevy/Buick SUVs are important since that is the meat of the market.  They will have to beat out the Tesla Model Y and Mustang Mach E.  The pickup is also important since Cybertruck pre-sales look like there will be strong demand and that will really eat into Ford/GM/Ram sales, and for those brands that is the #1 profit maker.

Steve Carlisle said the Celestique will be over $200,000.  He must be outside his mind if he thinks people are going to pay more than Porsche Taycan prices for a Cadillac.  

Taycan isn't all that. Plus, the range isn't worthy of it's price tag.

Only way tesla pickup 'eats into' Ram / GM / Ford sales is if it steals their customers. I don't remotely see that happening. The tesla truck "will have to beat out" Ram / GM / Ford, since they are the "meat of the market".

2 minutes ago, balthazar said:

Taycan isn't all that. Plus, the range isn't worthy of it's price tag.

Only way tesla pickup 'eats into' Ram / GM / Ford sales is if it steals their customers. I don't remotely see that happening. The tesla truck "will have to beat out" Ram / GM / Ford, since they are the "meat of the market".

Cybertruck has over 500,000 orders, where are those coming from?  There are only X number of full size truck buyers in the market.  People that never bought a truck or never thought of buying a pickup are not all of a sudden going to buy a Cybertruck.  I suspect F150, Ram 1500 and Silverado all see a 10-15% drop in sales the year Cybertruck goes on sale.  

Taycan is faster than a C8 Corvette and it says Porsche on it.  The Cadillac won't be faster than a Corvette, because the Corvette has to be the fastest car at GM, so the Celestique won't be faster than a Model S either, since the C8 is slower than a Model S.  And interiors have never been a Cadillac strong suit, they haven't had a best in class interior since like 1960 so I can't imagine all of a sudden they come up with a Bentley level interior for this car.

1 hour ago, smk4565 said:

Cybertruck has over 500,000 orders, where are those coming from?  There are only X number of full size truck buyers in the market.  People that never bought a truck or never thought of buying a pickup are not all of a sudden going to buy a Cybertruck.  I suspect F150, Ram 1500 and Silverado all see a 10-15% drop in sales the year Cybertruck goes on sale.  

Taycan is faster than a C8 Corvette and it says Porsche on it.  The Cadillac won't be faster than a Corvette, because the Corvette has to be the fastest car at GM, so the Celestique won't be faster than a Model S either, since the C8 is slower than a Model S.  And interiors have never been a Cadillac strong suit, they haven't had a best in class interior since like 1960 so I can't imagine all of a sudden they come up with a Bentley level interior for this car.

Yeah I remember the Tesla 3 having similar preorder numbers yet has not sold near that. It also did not eat into its alleged competition. The Cyber Truck will not sway any serious RAM/Ford/GM owner just because it ugly as hell. Simply the ugliest damn thing on wheels I have ever seen released to the masses and that’s saying something. 
 

Your second paragraph doesn’t even merit a response because you choose to focus only on the domestics like Daimler won’t take the same kind of hit. 

• Updated Chevrolet Bolt: The first vehicle to be launched in this offensive. It will get an updated interior with a more premium dash.

too small to be useful to many, will never sell in huge volume at that size.  good thing the cheap dash will get an update.

• Chevrolet Bolt EUV: The crossover-variant of the Bolt, it is about five-inches longer and rides on a wheelbase that has been stretched by three inches. An updated roofline reportedly eliminates the small front windows on the Bolt. The EUV will also be the first model outside of Cadillac to get Super Cruise.

how is this a substantial size increase over the Bolt?  what is the point?

• Chevrolet Midsize Crossover: About the same size as the Blazer, this model has an aggressive design and features a low roofline. A pair of 18-inch multimedia displays dominate the interior.

May actually have a chance as a volume model.  As long as it is as big as the Blazer or Edge and not the size the of the Equinox but labelled 'midsize'.

• Chevrolet Full-Size Truck: This was the model only shown in digital renderings according to those who were at the event. It will complement the Silverado and be aimed at those who want something to be used on a job site - not like the upcoming GMC Hummer Truck or Rivian which are aimed more at lifestyle folks. This model is expected to arrive in 2025.

Not sure how this will be received.  Seems more like a model for PR purposes rather than for actual sale.

• Buick Crossover and SUV: These two models didn't have a name and were wearing a design that was described by the Detroit Free Press as a "vaguely European look". 

May be useful to Buick, same points as the midsize crossover apply otherwise.

• GMC Hummer Truck: This will only be available in a crew-cab configuration with a five-foot bed. The design will be utilitarian and boxy. Inside, two large screens will serve as the instrument cluster and infotainment system. Don't expect any leather as many of materials used inside will be made from recycled materials. The truck will also have removable roof panels (like the Jeep Wrangler, that can be stored in the front trunk.

Simply a PR vehicle.

• GMC Hummer SUV: Basically the same as the truck, albeit using a shorter wheelbase.

PR vehicle, won't add to market share.

• Cadillac Lyriq: We have seen teasers of this model last year and Cadillac dropped another this week showing off the silhouette - reminding us some crossovers from Jaguar and Porsche. The vehicle is wide and rides on 23-inch wheels. Size-wise, it is similar to the XT5. The interior boasts a 34-inch-wide high-def screen and seating for four, though the production model may have seating for five.

Cadillac's excuse for not providing a knockout XT6 or a new XT5 is what this will be.  Then they can say they ran out of cash to make replacements for the XT5 and XT6.

• Cadillac Celestiq: A new four-door flagship sedan that has a long front end and a fastback rear according to those who saw the clay model. It will be hand-built and carry a six-figure pricetag.

Cadillac's excuse for not providing a new flagship or keeping the CT6 is what this will be.  Then they can claim to justify a low volume electric sedan rather than work to market the most competitive sedan market with the gas cars.

• Cadillac Large SUV: About the size of an Escalade, it be complementary vehicle to it. The model will have a more traditional design than the other Cadillac EVs. Inside, it will boast large screens up front and three-rows of seating.

As long as you still have the Escalade which it seems they are at least smart enough to never get rid of.

So,

most of this list is PR cars.  The chevy and buick midsize crossovers are the only ones that have a chance to become useful daily driver replacements in volume.  GM still has to provide resources to refresh and develop new and existing gas models.  They cannot stop keeping up with improvements by falling back on some BS about bringing electric vehicles to market, because this list is mostly niche.  

And even so, what has GM done to help with the charge network?  Will these vehicles charge in 10 minutes and have a range of 300+ miles including in a cold winter?  SOmebody has to build a charge network, when will this happen GM?

It's like building these models is an excuse to abandon development and improvements on the vehicles that still will make up the real daily drivers for most.

Where is the Tesla Model 3 or Model S challenger?  I am starting to see a lot of model 3's, it seems a chevy sedan with range and space, and performance in the neighborhood of a Tesla but with a better price could be a car that starts to turn the market to electrics.  

I imagine these models are going to be pricey so that is the strategy, not try to move electric to the mainstream....sell high priced models to help pay for incremental development of electric drives and chassis, just to claim you are woke and on the leading edge.

We won't see any movement to provide that charge network in convenient ways like now until the masses get into electric.  And generally, if you build the road first, then the growth happens.  The charge network / convenient charging is the road, that is what actually needs to be known first, when is this charge network built and where.  There is no plan / no road to speak of.  If the road is not there, then don't expect any demand.

1 hour ago, surreal1272 said:

Yeah I remember the Tesla 3 having similar preorder numbers yet has not sold near that. It also did not eat into its alleged competition. The Cyber Truck will not sway any serious RAM/Ford/GM owner just because it ugly as hell. Simply the ugliest damn thing on wheels I have ever seen released to the masses and that’s saying something. 
 

Your second paragraph doesn’t even merit a response because you choose to focus only on the domestics like Daimler won’t take the same kind of hit. 

Daimler, BMW and VW have taken a hit from Tesla.  As have Cadillac, Lexus and Infiniti.  Look at how all those brands are seeing their sedan sales die off yet Tesla is cranking out Model 3's and S's are a pretty good clip.

Cadillac Celestique won't sell, it will be a bigger failure than the ELR was.  No one will take a hit from that other than Cadillac.

1 hour ago, regfootball said:

 

Where is the Tesla Model 3 or Model S challenger?  

 

The Model S challenger is the Celestique but it is double the price and slower.  A winning strategy.

Model S sales in the US peaked some years ago, and have dropped since. Tesla is acutely aware of this, proven by the company otherwise-inexplicably combining model s & X sales number together. Hides the slump. Model S is old-old-old at this point, and the Model X's curfuffle with making the REAR doors 'wing' up was a flop.

Daimler is 10 years behind Tesla and still has nothing to offer. Despite them claiming they are hard and work turning over a new leaf, the company is in high investment retreat- the EQS was delayed before it was even unveiled. Firing engineers & designers not a way to combat Tesla.

General Motors on the other hand has shown just how serious they are. Right or wrong, agree or disagree, the Corporation is dedicated.

So, most of this list is PR cars.

Reg is a the-glass-is-half-full, maybe-less, and-I-can-see-it-evaporating-from-here type, ain't he?

@dwightlooi I would like your thoughts on this HET Electric motor.

https://www.autoblog.com/2020/03/08/hunstable-electric-turbine/

I think this has great potential and it will be interesting to see who brings this to market first. American, European, Asian or Chinese. Yes I took Chinese out of the Asian group as they are bigger and very different than the others.

1 hour ago, regfootball said:

 

 

• Updated Chevrolet Bolt: The first vehicle to be launched in this offensive. It will get an updated interior with a more premium dash.

too small to be useful to many, will never sell in huge volume at that size.  good thing the cheap dash will get an update.

• Chevrolet Bolt EUV: The crossover-variant of the Bolt, it is about five-inches longer and rides on a wheelbase that has been stretched by three inches. An updated roofline reportedly eliminates the small front windows on the Bolt. The EUV will also be the first model outside of Cadillac to get Super Cruise.

how is this a substantial size increase over the Bolt?  what is the point?

• Chevrolet Midsize Crossover: About the same size as the Blazer, this model has an aggressive design and features a low roofline. A pair of 18-inch multimedia displays dominate the interior.

May actually have a chance as a volume model.  As long as it is as big as the Blazer or Edge and not the size the of the Equinox but labelled 'midsize'.

• Chevrolet Full-Size Truck: This was the model only shown in digital renderings according to those who were at the event. It will complement the Silverado and be aimed at those who want something to be used on a job site - not like the upcoming GMC Hummer Truck or Rivian which are aimed more at lifestyle folks. This model is expected to arrive in 2025.

Not sure how this will be received.  Seems more like a model for PR purposes rather than for actual sale.

• Buick Crossover and SUV: These two models didn't have a name and were wearing a design that was described by the Detroit Free Press as a "vaguely European look". 

May be useful to Buick, same points as the midsize crossover apply otherwise.

• GMC Hummer Truck: This will only be available in a crew-cab configuration with a five-foot bed. The design will be utilitarian and boxy. Inside, two large screens will serve as the instrument cluster and infotainment system. Don't expect any leather as many of materials used inside will be made from recycled materials. The truck will also have removable roof panels (like the Jeep Wrangler, that can be stored in the front trunk.

Simply a PR vehicle.

• GMC Hummer SUV: Basically the same as the truck, albeit using a shorter wheelbase.

PR vehicle, won't add to market share.

• Cadillac Lyriq: We have seen teasers of this model last year and Cadillac dropped another this week showing off the silhouette - reminding us some crossovers from Jaguar and Porsche. The vehicle is wide and rides on 23-inch wheels. Size-wise, it is similar to the XT5. The interior boasts a 34-inch-wide high-def screen and seating for four, though the production model may have seating for five.

Cadillac's excuse for not providing a knockout XT6 or a new XT5 is what this will be.  Then they can say they ran out of cash to make replacements for the XT5 and XT6.

• Cadillac Celestiq: A new four-door flagship sedan that has a long front end and a fastback rear according to those who saw the clay model. It will be hand-built and carry a six-figure pricetag.

Cadillac's excuse for not providing a new flagship or keeping the CT6 is what this will be.  Then they can claim to justify a low volume electric sedan rather than work to market the most competitive sedan market with the gas cars.

• Cadillac Large SUV: About the size of an Escalade, it be complementary vehicle to it. The model will have a more traditional design than the other Cadillac EVs. Inside, it will boast large screens up front and three-rows of seating.

As long as you still have the Escalade which it seems they are at least smart enough to never get rid of.

So,

most of this list is PR cars.  The chevy and buick midsize crossovers are the only ones that have a chance to become useful daily driver replacements in volume.  GM still has to provide resources to refresh and develop new and existing gas models.  They cannot stop keeping up with improvements by falling back on some BS about bringing electric vehicles to market, because this list is mostly niche.  

And even so, what has GM done to help with the charge network?  Will these vehicles charge in 10 minutes and have a range of 300+ miles including in a cold winter?  SOmebody has to build a charge network, when will this happen GM?

It's like building these models is an excuse to abandon development and improvements on the vehicles that still will make up the real daily drivers for most.

Where is the Tesla Model 3 or Model S challenger?  I am starting to see a lot of model 3's, it seems a chevy sedan with range and space, and performance in the neighborhood of a Tesla but with a better price could be a car that starts to turn the market to electrics.  

I imagine these models are going to be pricey so that is the strategy, not try to move electric to the mainstream....sell high priced models to help pay for incremental development of electric drives and chassis, just to claim you are woke and on the leading edge.

We won't see any movement to provide that charge network in convenient ways like now until the masses get into electric.  And generally, if you build the road first, then the growth happens.  The charge network / convenient charging is the road, that is what actually needs to be known first, when is this charge network built and where.  There is no plan / no road to speak of.  If the road is not there, then don't expect any demand.

So your Glass is half empty and leaking by the second. Got it, you see GM as dying and going away one day. Right...........

8 minutes ago, smk4565 said:

The Model S challenger is the Celestique but it is double the price and slower.

Fastest modified Model S ludicrious mode + Upgrade quarter mile (after waiting an hour to warm the batteries and making sure it was charged to 99%) is 10.4 secs- it barely beat out the C7. When the top engine C8 Corvette debuts, it'll demolish that time. Or would you like to compare the current base C8 to the long range 100 kw trim without ludicrious mode, without Upgrade and without warming the batteries for an hour??

But I welcome your link to the Cadillac's Celestiq performance claims - I hadn't seen that that was released.

BTW- at the price tier, the 'premium-class' Model S is many tiers below the future Cadillac flagship (finally we have a new Cadillac flagship!). Model S doesn't compare. Hell, it doesn't compare to a S-Class.

1 hour ago, smk4565 said:

Daimler, BMW and VW have taken a hit from Tesla.  As have Cadillac, Lexus and Infiniti.  Look at how all those brands are seeing their sedan sales die off yet Tesla is cranking out Model 3's and S's are a pretty good clip.

Cadillac Celestique won't sell, it will be a bigger failure than the ELR was.  No one will take a hit from that other than Cadillac.

Well it sure as $h! won’t be because of this interior you have yet to see yet are quick to damn. You also spoke of quality like somehow the Tesla is a bastion of reliability and quality when it has been the complete opposite since day one. It’s interior is cheap garbage too. Don’t get me wrong. I like that Tesla has forced the big boys to up their game but they have a ways to go before they reach the quality of even Cadillac despite all of your naysaying.
 

Hell, I’m still look for a Daimler EV that measures up but they yet to produce that future dud because of delay after delay. 

53 minutes ago, smk4565 said:

The Model S challenger is the Celestique but it is double the price and slower.  A winning strategy.

Yet you have zero information on the Cadillacs specs and performance. Might I ask where you got your crystal ball or is talking out of your posterior just easier to do than presenting actual facts?
 

Good grief. Try to make the trolling not look so obvious next time. 

14 hours ago, smk4565 said:

Cybertruck has over 500,000 orders, where are those coming from?  There are only X number of full size truck buyers in the market.  People that never bought a truck or never thought of buying a pickup are not all of a sudden going to buy a Cybertruck.  I suspect F150, Ram 1500 and Silverado all see a 10-15% drop in sales the year Cybertruck goes on sale.

I bet the D3 would remain almost flat +/- 2%. It only took a $100 refundable deposit to "order" a Cybertruck. 

And no, there isn't a solid number of truck buyers in the market, especially when you add in a slowly growing EV market. The number clearly jumps around every year with variables changing every year. What happens when the F150 and Silverado EVs come out first? 

11 hours ago, smk4565 said:

The Model S challenger is the Celestique but it is double the price and slower.  A winning strategy.

Isn't it like 3 years out at this point? I don't think judging it's alleged speed/acceleration is too accurate. 

For all we know, it'll actually run 0-60 in 2.5 seconds with a 600 mile range. We just don't know. It's too far out there. 

12 hours ago, dfelt said:

 

So your Glass is half empty and leaking by the second. Got it, you see GM as dying and going away one day. Right...........

A friend once told me that my perspective sometimes was 'there is no glass'... 

1 hour ago, ccap41 said:

I bet the D3 would remain almost flat +/- 2%. It only took a $100 refundable deposit to "order" a Cybertruck. 

And no, there isn't a solid number of truck buyers in the market, especially when you add in a slowly growing EV market. The number clearly jumps around every year with variables changing every year. What happens when the F150 and Silverado EVs come out first? 

Isn't it like 3 years out at this point? I don't think judging it's alleged speed/acceleration is too accurate. 

For all we know, it'll actually run 0-60 in 2.5 seconds with a 600 mile range. We just don't know. It's too far out there. 

That last part is exactly my point when talking how asinine his assumptions are just because it’s GM we are talking about here. 

In 2019, GM sold about 450,000 Equinox + Terrain compact crossovers.

If you are really serious about moving people into electrics (electrics, not hybrids), should you not assume you want to start eating away at chunks of your gas vehicle lineup and replace it with electric?

I see no plan here as being things other than PR because if they were serious i would read something to the effect of 'The all new all electric only 2022 Chevy Equinox will arrive and is intended to replace half the volume of gas equinox'.  A volume segment, which would make real sense to make a big push to move the market to electric.  Imagine a 2022 Electric Equinox + Terrain to replace the current models.  That would actually sell.  Or why not a new mid size sedan all electric to compete with the Model 3?  Or a 3 row crossover Acadia sized +/-, another high volume segment.

Neat thing to see the other day, at the auto show, the newest Accord hybrid.  48 mpg epa.  Look in the trunk, no 'battery hump' to speak of.  Doesn't it still make sense to invest in some hybrids, just make them the right size with real choices of options.  Volt was a bit of a failure because it was too small and you couldn't get power seats or sunroofs.

16 minutes ago, regfootball said:

That would actually sell.

Your body of proof?

There are multitudes of truth in the other direction though.  To go "all out" on EV and ignore 98% of your customers is in the ludicrous range.

9 hours ago, ccap41 said:

I bet the D3 would remain almost flat +/- 2%. It only took a $100 refundable deposit to "order" a Cybertruck. 

And no, there isn't a solid number of truck buyers in the market, especially when you add in a slowly growing EV market. The number clearly jumps around every year with variables changing every year. What happens when the F150 and Silverado EVs come out first? 

Isn't it like 3 years out at this point? I don't think judging it's alleged speed/acceleration is too accurate. 

For all we know, it'll actually run 0-60 in 2.5 seconds with a 600 mile range. We just don't know. It's too far out there. 

The Model S is getting dated, that vehicle needs an update, mostly with styling and interior, since they are still fast and like 2.4 seconds 0-60 with ludicrous.

GM won’t allow a car to be faster than a Corvette, especially not a Cadillac sedan.  So the Celestique will be slower than the C8.  Now that isn’t a problem if luxury is off the charts, Bentley, Rolls and Maybach S-class don’t really crack the 4 second 0-60 barrier but they have luxury.  Cadillac hasn’t had a class leading interior in 50 years so I want to know how they think they can have a car that costs more than double an Escalade ? 

Also, Allante was a failure, XLR a failure, STS-V a failure, ELR a failure.  CT6 and CTS-V 3rd Gen did okay but got killed off so couldn't have been that good.  Those are all cars under $100k, but all Cadillac attempts to go up market.  Now they want to go to $200k, more than double the price of those other cars that didn't make it.

And really the measuring stick for this is how well will the Equinox sized EV sells.  They need an EV in the heart of the market that can do big volumes for this to work.  Car companies aren't build on vanity projects, they are built on those 3-4 core products that do crazy volumes.

Maybe the real issue with Cadillac is that everyone is measuring Cadillac by MB/BMW/Audi standards. 

An American marque is NOT raised on the autobahn and will never be (Corvette aside) a BMW 3 series.  The real question is simple: what do you want in a luxury vehicle?  Yes I am aware that the Cadillac coupes have failed since the first Allante 30 years ago.  No Cadillac will not go the way of Bentley or Rolls Royce (>$200K) because there are simply too many Cadillacs on the road and are easily available in the used car market.  As long as Boomers still basically despise (if not hate) almost anything made in the USA, the luxury market will still be speaking German (and sometimes Japanese).

Cadillac does NEED a unique selling point that is so desirable, even Boomers will trade in their German luxury cars (and crossovers) post haste.  Then again, Cadillac should aim for everyone born after 1970, rather than before 1960.

57 minutes ago, smk4565 said:

CTS-V 3rd Gen did okay but got killed off so couldn't have been that good.  Those are all cars under $100k...

Car companies... are built on those 3-4 core products that do crazy volumes.

• CTS-V came out in 2004, and the 4th generation is coming with a (simple name tweak) as the CT5-V. It's not "killed off".
• What EV is doing "crazy volume"??

38 minutes ago, riviera74 said:

Then again, Cadillac should aim for everyone born after 1970, rather than before 1960.

Cadillac aims for the exact same demographic as mercedes, which is how the 2 brand's ABA are only about 4 years apart.

54 minutes ago, balthazar said:

• CTS-V came out in 2004, and the 4th generation is coming with a (simple name tweak) as the CT5-V. It's not "killed off".
• What EV is doing "crazy volume"??

No EV does crazy volume, Model 3 does pretty well though.  But Ford is built on the F150, Explorer and Escape, GM on Silverado, Equinox, Tahoe/Yukon/Escalade, Toyota the Corolla, Camry, RAv4, etc.  These brands do most of the business on a few core models.  

EV's are vanity projects that sell 20k units a year for most brands.  What someone (other than Tesla) needs is an EV that is one of their big sellers.  Whoever can get an EV that is selling 300k units a year is going to gain massive advantage.  That is what I'd like to see GM crack the code with the Chevy SUV, can they make an electric SUV that sells in Equinox volume.

1 hour ago, riviera74 said:

Maybe the real issue with Cadillac is that everyone is measuring Cadillac by MB/BMW/Audi standards. 

No Cadillac will not go the way of Bentley or Rolls Royce (>$200K) because there are simply too many Cadillacs on the road and are easily available in the used car market. 

Cadillac does NEED a unique selling point that is so desirable, even Boomers will trade in their German luxury cars (and crossovers) post haste.  Then again, Cadillac should aim for everyone born after 1970, rather than before 1960.

Cadillac has to be held to some standard, they should be trying to combine Lexus reliability, with Tesla technology and Porsche Performance into a package.  They have to beat those benchmark brands in product if they want the sales and profits.

Cadillac's president said the Celestique will start over $200k.  So that is going after Bentley, no one is going to spend $200k on a Cadillac unless it is was somehow nicer than a Rolls-Royce with Bugatti-like performance and then they'd lose money on every one sold.  It is like how VW built the Phaeton to the highest specifications possible but it wasn't going to sell with a VW badge on the front even if it was a better car than the W220 S-class.  All that did was motivate Mercedes to make the W221 the best car in the world, and the the Phaeton was gone.

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Whoever can get an EV that is selling 300k units a year is going to gain massive advantage.

Well, sure; they can just snap their corporate fingers and change millions of minds in a slit second, suddenly consumers will be nearly possessed to go spend a minimal additional $20K to get the same vehicle with an electric motor. It really is that easy; just say it & it will happen like a lightning strike.

Or, you know- it may well take a few decades to go 'massive'. It's already taken 1 and it's still barely OK for one single model.

12 minutes ago, smk4565 said:

Ford is built on the F150, Explorer and Escape, GM on Silverado, Equinox, Tahoe/Yukon/Escalade, Toyota the Corolla, Camry, RAv4, etc.  These brands do most of the business on a few core models.

ALL BRANDS do most of their business on a few core models, even luxury brands. Look at audi, for example; they could kill fully 50% of their models and see less than a 5% change in volume.
But trucks / SUVs are running what; 80% of all vehicle sales now? And still growing? Putting your eegs in one 'truck/SUV basket' is very shrewd business.

12 hours ago, smk4565 said:

The Model S is getting dated, that vehicle needs an update, mostly with styling and interior, since they are still fast and like 2.4 seconds 0-60 with ludicrous.

GM won’t allow a car to be faster than a Corvette, especially not a Cadillac sedan.  So the Celestique will be slower than the C8.  Now that isn’t a problem if luxury is off the charts, Bentley, Rolls and Maybach S-class don’t really crack the 4 second 0-60 barrier but they have luxury.  Cadillac hasn’t had a class leading interior in 50 years so I want to know how they think they can have a car that costs more than double an Escalade ? 

“GM won’t allow” is the reason why you are wrong because you have absolutely zero proof and there is zero reason for them to do such a thing. Again, show us this crystal ball of yours and prove us wrong. Otherwise, it’s just more hard trolling. 

12 hours ago, smk4565 said:

Also, Allante was a failure, XLR a failure, STS-V a failure, ELR a failure.  CT6 and CTS-V 3rd Gen did okay but got killed off so couldn't have been that good.  Those are all cars under $100k, but all Cadillac attempts to go up market.  Now they want to go to $200k, more than double the price of those other cars that didn't make it.

And really the measuring stick for this is how well will the Equinox sized EV sells.  They need an EV in the heart of the market that can do big volumes for this to work.  Car companies aren't build on vanity projects, they are built on those 3-4 core products that do crazy volumes.

Shall we list the many Daimler failures or does it only matter when GM fails? (Looks at how many attempts they’ve had with Maybach alone and laughs at your GM criticism). How long has Mercedes been trying to play in Rolls Royce territory and failing miserably? 
 

Fact. All manufacturers have had plenty of duds over the course of time. This is just dumb and pointless argument. 

14 hours ago, smk4565 said:

The Model S is getting dated, that vehicle needs an update, mostly with styling and interior, since they are still fast and like 2.4 seconds 0-60 with ludicrous.

GM won’t allow a car to be faster than a Corvette, especially not a Cadillac sedan.  So the Celestique will be slower than the C8.  Now that isn’t a problem if luxury is off the charts, Bentley, Rolls and Maybach S-class don’t really crack the 4 second 0-60 barrier but they have luxury.  Cadillac hasn’t had a class leading interior in 50 years so I want to know how they think they can have a car that costs more than double an Escalade ? 

Sure they would. They never detuned the Camaro ZL1 from the Z06. The only reason the CTS-V has a slight drop in power is packaging. 

I don't think they'd have any issue with a Cadillac branded vehicle being quicker, especially because we're talking straight-line only and a Vette would still walk it in corners and braking where the EV's weight would kill it. 

13 hours ago, riviera74 said:

Maybe the real issue with Cadillac is that everyone is measuring Cadillac by MB/BMW/Audi standards.

That's going to happen when you make a mirror image of a 3 Series... 

?

It is going to be interesting the next few years to watch the new GM EVs and see how they are received in the market and how they sell...

1 hour ago, Robert Hall said:

It is going to be interesting the next few years to watch the new GM EVs and see how they are received in the market and how they sell...

Escalade EV and Hummer EV are on our list now for the wife along with Rivian and Mustang Mach e. 

I know many of my coworkers are excited to see these coming as many are on 8 to 10 year old auto's awaiting CUV/SUV EVs that are bigger than a Leaf / Bolt.

I truly believe we have pent up demand as people want what they have in current ICE auto's but in EV and as these come to market with much less maintenance, I suspect we will see a big change to EVs with a drop in value on used ICE auto's that should help folks get into first auto's.

I think we are at a cusp point where over the next 2-3 years we will start to see a major change in type of auto's that are purchased.

18 hours ago, balthazar said:

Your body of proof?

If priced correctly, yes.  Compact crossover is the hottest market in the industry and it would presume that GM could sell them at a price that could sell in volume to replace some of the Tesla's being sold.  Which gets back to my original comment.  No they won't sell as much if the charging network is not there.  Which is why those whole 'electric car push' is PR move from GM.  It's not sincere to push the electrics until you can push them in volume to replace the gas cars.

GM won't be dependent on a proprietary charging network, though?   I assume they are building product to use the standard charging stations..

17 hours ago, ocnblu said:

There are multitudes of truth in the other direction though.  To go "all out" on EV and ignore 98% of your customers is in the ludicrous range.

That too, then why would they waste so much time and resources to make all these pressers about niche products like a 200,000 dollar sedan that no one will buy?  That's the part where i said earlier that GM still needs to provide full resources to redesign and introduce and keep their current vehicle lines fresh.

2 minutes ago, regfootball said:

That too, then why would they waste so much time and resources to make all these pressers about niche products like a 200,000 dollar sedan that no one will buy?  That's the part where i said earlier that GM still needs to provide full resources to redesign and introduce and keep their current vehicle lines fresh.

Who says no one will buy a $200,000 Cadillac sedan?

You sound like SMK making assumptions where there is no proof yet.

38 minutes ago, dfelt said:

Escalade EV and Hummer EV are on our list now for the wife along with Rivian and Mustang Mach e. 

I know many of my coworkers are excited to see these coming as many are on 8 to 10 year old auto's awaiting CUV/SUV EVs that are bigger than a Leaf / Bolt.

I truly believe we have pent up demand as people want what they have in current ICE auto's but in EV and as these come to market with much less maintenance, I suspect we will see a big change to EVs with a drop in value on used ICE auto's that should help folks get into first auto's.

I think we are at a cusp point where over the next 2-3 years we will start to see a major change in type of auto's that are purchased.

I get what you are saying however, if there is no charge network that is as convenient as gas stations, then no, not in 2-3 years.

Just now, dfelt said:

Who says no one will buy a $200,000 Cadillac sedan?

You sound like SMK making assumptions where there is no proof yet.

until they have exceptional interior quality, no chance in hell.

5 minutes ago, Robert Hall said:

GM won't be dependent on a proprietary charging network, though?   I assume they are building product to use the standard charging stations..

i have seen no plan from any company or government of any charge network for the annual replacement sales of 17 million vehicles a year to be built nationwide.  that 48 mpg Honda Accord hybrid keeps looking better all the time.

3 minutes ago, regfootball said:

I get what you are saying however, if there is no charge network that is as convenient as gas stations, then no, not in 2-3 years.

until they have exceptional interior quality, no chance in hell.

Your showing a very narrow understanding of this country in saying no charging network. Midwest is lacking I agree. East coast is growing and west coast has them all over. I see no problem especially since with the right auto's most people will charge at home. Yet out on a road trip, you can find many level 3 chargers even in remote areas.

I have published this before over the last 5 to 10 years: http://westcoastgreenhighway.com/electrichighway.htm

States are also making it very clear on the growth of charging networks like this site: https://goelectric.oregon.gov/charge-your-ev

Plus we DO NOT need Charging stations like gas stations when you can have charging at so many various places like Malls, work, restaurants, etc.

https://www.plugincars.com/ultimate-guide-electric-car-charging-networks-126530.html

@Drew Dowdell Has repeatably stated this is a change in thinking and ICE thinking is not the approach you need to take with EVs.

In regards to your no chance in hell, NO ONE has seen what this interior is capable of and yet we have seen the interiors of the New Escalade, so clearly there is capability there.

1 hour ago, dfelt said:

I know many of my coworkers are excited to see these coming as many are on 8 to 10 year old auto's awaiting CUV/SUV EVs that are bigger than a Leaf / Bolt.

I truly believe we have pent up demand...

Model X has been available for some years- why aren’t they all already in one of those?

1 minute ago, balthazar said:

Model X has been available for some years- why aren’t they all already in one of those?

Because it's a $80k shitbox? 

1 hour ago, regfootball said:

Which is why those whole 'electric car push' is PR move from GM.  It's not sincere to push the electrics until you can push them in volume to replace the gas cars.

Who’s pushing electric cars in volume??

And when the answer to that is ‘no one’, then EVERYONE ‘pushing’ EVs is merely doing PR.

By the very nature of commerce, every somewhat different product in a segment sees slow, incremental growth- look at one of the highest volume cars in history- the VW beetle.

3 minutes ago, Robert Hall said:

Because it's a $80k shitbox? 

It is?!?! Every published source out there says it’s Sliced Bread 2.0; it's a Tesla!!

2 minutes ago, balthazar said:

 

It is?!?! Every published source out there says it’s Sliced Bread 2.0; it's a Tesla!!

Everything I've read about it is that it is a trouble prone POS, esp. those stupid falcon doors...

“Dream on electric wheels, here to save the planet Earth!”

19 hours ago, ocnblu said:

There are multitudes of truth in the other direction though.  To go "all out" on EV and ignore 98% of your customers is in the ludicrous range.

Yet you don’t use that same logic when makes push diesels that people, outside of HD pickup buyers, don’t want. Interesting.